Ignite Social Media

JANUARY 8, 2024

How do you define Impressions in social media? While the various social networks have slightly different definitions, generally each time your content appears on someone’s screen, it’s counted as an impression. What does Reach mean in social media? How are Video Views defined in social media?

Social Media 124

Social Media CPA CPM CPC 124

Buzz Marketing for Technology

JULY 20, 2011

This calculation is based on the brand posting to their Facebook Fan Page twice a day and that they have a million fans which equates to 60 million impressions per month at a $5 CPM (cost per thousand impressions), so 60 million impressions.

CPM 276

CPM Facebook Buy Cost 276

Sprout Social

JANUARY 27, 2021

Both graphs refer to viewers’ local time zones. To clarify, the YouTube Watch Page just refers to the URL where a video was viewed (on YouTube versus embedded on a website, for example). Playback-based CPM: The estimated gross revenue per thousand playbacks. YouTube Analytics: Watch Time and Audience Reports.

Analytics 142

Analytics YouTube Video Embedding 142

Little Web Giants

NOVEMBER 4, 2014

Everything you need to know about the six most popular social networks for businesses: Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram. Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally.

Social Media 47

Social Media Facebook Marketing CPM 47

Little Web Giants

NOVEMBER 4, 2014

Everything you need to know about the six most popular social networks for businesses: Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram. Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally.

Social Media 28

Social Media Facebook Marketing CPM 28

Buffer Social

MARCH 22, 2017

An example of a letterbox video with text for reference: Before you hit send! Here are 6 important questions to ask before every social media post #SocialSmarter pic.twitter.com/7mOBrp5FhG. An example of a letterbox video without text for reference: Figuring out the best times to post on social can be tough!

Video 111

Video CPM Real Estate Mobile 111

Sprout Social

JULY 26, 2019

You might also come across some acronyms that refer to the features on those networks. These are particularly important if you’re on Twitter , where social media abbreviations are commonplace. Refers to a message sent between two users. Refers to companies that cater to the needs of other businesses.

Social Media 112

Social Media Software CPM CPC 112