Buzz Marketing for Technology

AUGUST 10, 2009

In my last blog post we discussed How Social Commerce will lead to Advocacy Based Marketing (ABM) because of things like Facebook Connect. And if we start to move to Advocacy Based Marketing (ABM) then perhaps a new measurement – the Cost per Advocate model will need to be born.

CPA 100

CPA Cost CPM Price 100

Jon Loomer

NOVEMBER 6, 2018

Organization: Instituting orderly systems and processes so you don’t get confused and lost while running Facebook and Instagram ads. Here are the account optimization questions I ask myself on a DAILY basis: Is my CPA going up/down? Is my CPA going up/down? Is my CPA going up/down? Is my CTR going up/down? CTR (Link).

Organization 165

Organization CPA Facebook CPM 165

Sprout Social

AUGUST 3, 2022

But if you’re new to the process, this guide will help determine the best types of YouTube ads for your channel and how to make them as effective as possible. CPM (cost per impression) — pay after your ad has been viewed 1,000 times). CPA (cost per action) — pay when someone takes an action, like clicking on your ad or website).

YouTube 112

YouTube Advertising CPA Cost 112

Jon Loomer

JULY 2, 2015

Here’s a really quick look at that process… You would click either “Assign Ad Accounts” or “Assign Agency.” View Pixel Code. Email Pixel Code. Share Pixel. You can share the pixel with another ad account, and that would be done through Business Manager. ” All Campaigns Dropdown. Lifetime Spent.

Facebook 114

Facebook CPA CPM Campaign 114

Little Web Giants

NOVEMBER 4, 2014

As a result, I am winning a trip to the SMX Social Media Marketing Conference. Then I went a step further and thought I ought to give this back to the social media marketing community. These data can be downloaded as a CSV and further processed or integrated with other data. So without further ado, here it is. Graph Search.

Social Media 47

Social Media Facebook Marketing CPM 47

Little Web Giants

NOVEMBER 4, 2014

As a result, I am winning a trip to the SMX Social Media Marketing Conference. Then I went a step further and thought I ought to give this back to the social media marketing community. These data can be downloaded as a CSV and further processed or integrated with other data. So without further ado, here it is. Graph Search.

Social Media 28

Social Media Facebook Marketing CPM 28

Convince & Convert

JULY 23, 2013

Many marketers remain obsessed with the C-suite of metrics: CPM, CPC, CTR, CPV, and CPA. Instead, just serve the right ads to the right people through programmatic marketing. All too often, I see marketers pouring money into a display campaign that was once successful, but has since run its course and plateaued.

Buy 134

Buy CPA Metrics ROI 134