Idaconcpts

FEBRUARY 11, 2012

When a business starts investing in online media for the first time, the first step for its digital media specialist is to educate company management in cost per click (CPC, also known as pay per click or PPC) as a benchmark to establish the effectiveness of purchased media channels. The Usual Scenario.

CPA 132

CPA CPC Cost Advertising 132

Ignite Social Media

JUNE 3, 2021

It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. Cost-per-Click (CPC): The average amount of money you’ve spent on a click.

Analytics 158

Analytics Brands CPA Marketing 158

Little Web Giants

NOVEMBER 4, 2014

Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally. As a result, I am winning a trip to the SMX Social Media Marketing Conference. Facebook is a social network for individuals and businesses. Mobile Device User.

Social Media 47

Social Media Facebook Marketing CPC 47

Little Web Giants

NOVEMBER 4, 2014

Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally. As a result, I am winning a trip to the SMX Social Media Marketing Conference. Facebook is a social network for individuals and businesses. Mobile Device User.

Social Media 28

Social Media Facebook Marketing CPC 28

Convince & Convert

JULY 23, 2013

Over the past year, there has been a lot of venom thrown at display ads: people are saying that they don’t work on desktop and that they won’t work on mobile devices. If you want to waste money, buy media. Many marketers remain obsessed with the C-suite of metrics: CPM, CPC, CTR, CPV, and CPA.

Buy 136

Buy CPA Metrics ROI 136

Devumi

MAY 29, 2015

Pinterest Promoted Pins have been becoming the new hot paid advertising option on social media since they were introduced last year. With over 80% of Pinterest users using a mobile device, getting more pins in front of people that contain your mobile apps is incredibly important.

Features 60

Features CPM CPA CPC 60