Should My Business Bother To Have Social Media KPIs?
agora pulse
OCTOBER 19, 2017
Most marketers know what KPIs are. And yes, you should bother to have social media KPIs. There are a couple reasons why more and more smart companies insist on using them. The second, and more probable, is that social media now costs more money than it used to and businesses want to know where that money is being spent.
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