Convince & Convert

JUNE 29, 2017

Brands are revisiting social media as a community-building tool, rather than a marketing platform. And it irritates me, frankly, that social media engagement has been boiled down to just retweets and likes on our posts or how many screenshots are taken of our snaps.

Team 149

Team Content Sports Consultant 149

Convince & Convert

JUNE 29, 2017

Brands are revisiting social media as a community-building tool, rather than a marketing platform. And it irritates me, frankly, that social media engagement has been boiled down to just retweets and likes on our posts or how many screenshots are taken of our snaps.

Team 98

Team Content Sports Consultant 98

Jason Yormark

JULY 22, 2009

But that doesn’t mean you can’t build yourself a thriving community. With a little time, research and the right plan, you can have yourself a platform to build your community with. By far, Facebook , Twitter and Linked In are where I think most businesses should start their community building.

Communities 190

Communities Tools Strategy Message Boards 190

Sprout Social

AUGUST 12, 2020

People in your brand community are emotionally invested; they will buy from your company, digest your content, tell their friends and family about your company, and more. But a brand community is not the same as brand awareness. Ultimately, what’s the purpose behind the community? Choose a community platform.

Communities 142

Communities Brands How To Forums 142

Hootsuite

OCTOBER 23, 2023

For example, if you run a small business or startup, you might hire a single social media manager to build brand awareness on a few platforms. These duties can range from managing customer service on social media to building a separate community specifically for customers.

Skills 80

Skills Team Social Media HootSuite 80

Sprout Social

AUGUST 2, 2022

The answers change as you move across platforms and through time. If you picked up TikTok during the pandemic, you might have been looking for a lockdown diversion—a goal that TikTok recognizes as it brands itself as an “ entertainment platform ” rather than a social media platform. Think about your first social media account.

Communities 110

Communities Social Media Community Platforms Platform 110