Writtent Blog

JULY 22, 2013

A recent Constant Contact survey found that 59% of SMB CEOs feel it’s harder to run a business than it was 5 years ago, a factor which can primarily be attributed to quickly-changing technology and marketing best practices. The difficulty of success means that competitive marketing analysis is more crucial than ever. Business Strategy.

Analysis 106

Analysis BuzzStream Marketing SEO 106

Razor Social

DECEMBER 21, 2016

What are the hottest marketing tools you should be using in 2017? This may not be the definitive list of all the best marketing tools out there, but it is the contents of our well-equipped toolbox, and it’s definitely worth your consideration. Marketing Automation. We use Ontraport for most of our marketing automation needs.

Tools 40

Tools BuzzStream Marketing Template 40

Sprout Social

JULY 5, 2016

When it comes to Twitter marketing , one of the key metrics brands measure is engagement. While it’s true that engagement is extremely important, there’s another metric that goes hand in hand with it. For instance, the hashtag #smm is common in our industry because it’s an acronym for social media marketing.

Organization 93

Organization Twitter How To Hashtag 93

Writtent Blog

NOVEMBER 4, 2013

There’s strategy, metrics, and then there’s closely-guarded blogging secrets that even many of the elite don’t know. Marketing expert Ken Mueller recommends “luring readers in” by sharing excerpts of top-performing blogs on your homepage, and other heavily-trafficked pages on your site. Ask for What You Want. Ask for What You Want.

BuzzStream 91

BuzzStream Blogger Blogosphere Communities 91

Razor Social

JANUARY 26, 2017

Are you tired of all the fluff you read on marketing? Want a list of tried and tested marketing technology tools and tactics you can immediately implement in your business? Last year I ran a content marketing conference with my buddy Mark Schaefer and over 25% of the ticket sales were from Twitter. Social Media.

Tools 40

Tools Tips Marketing WordPress 40

ProBlogger

FEBRUARY 10, 2013

What most people don’t realize is that it’s almost as easy to go wrong with guest posting as it is with any other content marketing technique. Sites with low PageRank (below 3) should be checked for other metrics. Alexa.com reveals metrics like: Social Reputation : the number of inbound links a site has. Integrity checklist.

Quantcast 42

Quantcast BuzzStream Reputation Google Reader 42

Convince & Convert

OCTOBER 22, 2013

I interviewed 3 marketers who make large content projects work for their companies and clients to find out how to make sure to get a return on investment from Big Content: Cyrus Shepard. How can you manage risk in your content marketing? Our clients typically look at a variety of metrics that great content can drive.

Strategy 150

Strategy BuzzStream Content Brands 150