Attack of the Consumer! The Many Ways Consumers Can Put You Out of Business Online
Techipedia: Tamar Weinberg
JANUARY 17, 2012
If consumers complain about your business, your money won’t be green enough to buy advertising online. As seen in the screenshot below, the store is called out as a “Smart Buy!” This is broadly defined to include anything from unclear landing pages, a lack of a privacy policy, misleading ads, or unclear billing practices.
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