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With the amount of helpful content about socialmedia marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. SocialMedia Marketing Tips, Tactics and Guides. Building Social Bookmarking Networks 101 by Search Engine Journal.
Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and socialCRM. But, it’s the online equivalent of HBO – important more because of who uses it and the media’s infatuation with it, rather than the actual size and impact of its audience.
Certainly, it’s not a comprehensive influence formula like Klout , or other Twitter-influence arbiters ( interesting study this week from Sysomos ), but it’s easy to calculate, and I think it makes sense. Convince & Convert [link] #marketing #b2b [link] Assurance RT @ldiomede RT @jaybaer: Is Your Twitter Addiction Paying Off?
Raj Kadam is CEO of Viralheat , a socialmedia listening platform (disclosure: I am a paid customer of Viralheat). If they are socialmedia savvy, you can follow up via Twitter direct message. RK : Measuring socialmedia’s direct impact on sales. If they aren’t you follow up via email.
She specializes in socialmedia strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various socialmedia monitoring tools and I’ve whittled my list of favorites down to two or three. What about you?
An expert in marketing to women, she heads the Media Connections practice, focused on managing brand dialogue via traditional and socialmedia. Time is proving that no matter how much socialmedia changes, the core rules of engagement remain the same.
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