Sprout Social

DECEMBER 6, 2023

There lies the magic of B2B influencer marketing. It’s time for B2B brands to embrace the power of influencers. In this guide, we’re diving into the essentials of B2B influencer marketing. What is B2B influencer marketing? Which platforms work best for B2B influencer marketing?

B2B 118

B2B Influencer Brands Marketing 118

Convince & Convert

FEBRUARY 12, 2012

BlissPR is all B2B, and heavily blog-focused. If your CEO doesn’t understand Twitter, teach her. That includes scanning a few blog posts, adding a couple of comments, paying attention to Twitter, and so forth. Among the excellent content marketers listed above, there is a difference in strategy, tactics, and execution.

Content 129

Content Marketing Cost Metrics 129

Convince & Convert

MAY 4, 2010

Or, paradoxically, they claim to embrace social media while forbidding their employees from being on Facebook or Twitter. On mid-1990s projects, for example, typically organizations defined hundreds of requirements and went through protracted RFP processes in search of the best software and system integrator. How can I help you?

Social Media 116

Social Media Strategy Consultant ROI 116

Convince & Convert

MARCH 22, 2012

They talk about white papers at the top of the funnel and then buying guides and RFP guides a little further down the funnel. Because we’re a white label company and a B2B company, awareness is tough sometimes. That’s difficult to do with some of the Twitter, Facebook data a lot. They’re strategic, too.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

They talk about white papers at the top of the funnel and then buying guides and RFP guides a little further down the funnel. Because we’re a white label company and a B2B company, awareness is tough sometimes. That’s difficult to do with some of the Twitter, Facebook data a lot. They’re strategic, too.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

SEPTEMBER 20, 2010

Inevitably, when corporate America seeks a PR agency to support their communications effort, the Request for Proposals (RFP) asks for critical capabilities that can help a company sift through the myriad of options available and narrow them down to the few that make sense for their specific needs. How can I help you?

Social Media 115

Social Media Strategy RFP Social CRM 115