article thumbnail

Sysomos Acquired By Marketwire

Dave Fleet

Audience – a sales- and marketing-focused tool to help measure ROI and optimize marketing and community engagement. In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. Acquired by. Jive Software. January 2010. February 2010. April 2010. April 2010. Scout Labs.

Sysomos 334
article thumbnail

#TakeBackthePink – @Komenforthecure’s social media nightmare

Janet Fouts

Komen made this announcement: “We will continue to fund existing grants, including those of Planned Parenthood, and preserve their eligibility to apply for future grants, while maintaining the ability of our affiliates to make funding decisions that meet the needs of their communities” Supporters of Planned parenthood were excited.

Attensity 126
article thumbnail

Start Listening NOW!

SocialFish

To help organize the monitoring process for you, Maria Ogneva of Attensity posted 10 Steps for Successful Social Media Monitoring. Tags: Open Community Risk and Social Media listening monitoring reputation management risk. Also do you really want to outsource the safeguarding of your reputation?

Attensity 169