Sysomos Acquired By Marketwire

Dave Fleet

Attensity. Heartbeat – a web-based social media monitoring and engagement dashboard (see my review of Sysomos MAP and Heartbeat ). Audience – a sales- and marketing-focused tool to help measure ROI and optimize marketing and community engagement. In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. Company. Acquired by. Techrigy. Alterian. July 2009. Filtrbox. Jive Software. January 2010.

Start Listening NOW!

SocialFish

You need to start monitoring the online airwaves now – even if you don’t have a social media strategy, social media policy or actively engaging with your members online. To help organize the monitoring process for you, Maria Ogneva of Attensity posted 10 Steps for Successful Social Media Monitoring. Tags: Open Community Risk and Social Media listening monitoring reputation management risk