Convince & Convert

SEPTEMBER 11, 2011

When every company of consequence has a free and open API, data becomes a commodity. So much so that people (presumably sober) proclaimed that this was the future of marketing. Insights are never commoditized. . Not only do companies want this kind of influence radar, they also need it. Damn right they would.

Klout 161

Klout Nielsen Influencer Social CRM 161

Convince & Convert

JULY 27, 2012

We were on a multitude of airlines during that trip. One of the airlines we were on, I won’t name them, but they are the official airline of a country that borders ours to the north. I’ve been on that airline a few times, because we do a fair amount of work in Canada, and I speak up there a lot.

Airlines 115

Airlines Sentiment Hotels ROI 115

Koka Sexton

MARCH 24, 2009

ExecTweet has tapped the Twitter API to give you a peak into what corporate America is doing. How NOT to use your Social Media Marketing Manager! Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Is Your Executive on Twitter? Use get_bookmarks() instead.

Twitter 56

Twitter Bazaarvoice Alltop Microsoft 56

Koka Sexton

MARCH 24, 2009

ExecTweet has tapped the Twitter API to give you a peak into what corporate America is doing. How NOT to use your Social Media Marketing Manager! Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Is Your Executive on Twitter? Use get_bookmarks() instead.

Bazaarvoice 56

Bazaarvoice Alltop Microsoft Foursquare 56