6 steps to create an org-wide social listening strategy
Sprout Social
FEBRUARY 20, 2020
You can’t listen and aggregate this much data “by hand,” so it’s important to choose a listening tool that reaches the deepest corners of social, brings forth actionable data, measures sentiment, and integrates effortlessly into your business strategy. Here are a few things to consider while building your queries: . Broad topics get noisy.
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