Remove 2015 Remove B2B Remove Company Remove Paid Search
article thumbnail

The Essential Guide to Successful Intent-Based Marketing

Oktopost

The eternal question for B2B marketers is: When is the best time to sell to buyers? But the longer your B2B sales cycle is, the more chances your buyers will lose interest and look elsewhere. B2B buyers conduct 12 online searches before visiting a specific brand’s website. Hyper-Personalize Your ABM.

B2B 88
article thumbnail

The Top 10 Marketing Attribution Software Solutions

Oktopost

Especially, for B2B and Considered Purchase marketing. digital companies now have a veritable plethora of viable and effective marketing channels available for lead generation. These include social media, paid search, organic search, paid social, affiliates, email marketing, marketing automation, and many more.

Software 101
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity SMM

How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? 54% of B2B marketers said they have generated leads from social media. ( 01% from Twitter; this compares to almost 10% for paid search and 7% for email marketing.

article thumbnail

8 Successful Content Marketing Strategies

Writtent Blog

We’ve combed studies and surveys to compile 8 data-backed tactics that will drive results in 2015: 1. LinkedIn Promotion for B2B. Looking for a surefire platform to convey your content to B2B prospects? In fact, it’s the only content promotion method that the majority of B2B marketers feel is effective.

Strategy 111
article thumbnail

How to Guarantee Your Editorial Calendar Works

Convince & Convert

The number one challenge for content marketers cited in Content Marketing Institute’s 2015 B2B Content Marketing Benchmarks, Budgets and Trends is ‘creating engaging content’. Content Marketers continue to struggle with production and execution of high quality content. Most content fails, and the cost of that failure is real.

How To 60
article thumbnail

Will SEO Exist in 2015?

Techipedia: Tamar Weinberg

Furthermore, recent developments at Google suggest that the search engine giant has embarked on a strategic campaign to change the nature of, and in many ways devalue, the practice of SEO. Taking all of this into account, I’m really beginning to wonder if SEO as we know it will be around in 2015. Will SEO Exist in 2015?

SEO 228
article thumbnail

79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity SMM

While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. Wondering which social network is most effective at generating b2b leads? Social Media B2B ). Social Media B2B ).