Sprout Social

JULY 19, 2022

To hashtag or not to hashtag? The short answer: Yes, definitely use hashtags. Hashtags are an essential asset in your digital marketing toolbox. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. What is hashtagging? How to use hashtags.

Hashtag 119

Hashtag How To Guidelines Telecommunications 119

Oktopost

MARCH 7, 2022

But in 2007, when Chris Messina introduced the hashtag to Twitter, suddenly the conversation became two-way. By 2013, hashtags were exploding and suddenly B2B brands found others beginning to drive messages about their brand rather than the brand driving messages about the brand. Sentiment Analysis.

B2B 155

B2B Sentiment Analysis Reputation 155

Sprout Social

AUGUST 27, 2020

Honestly, it’s hard to think the last time there wasn’t a trending hashtag to boycott a brand or public figure. Even a single, seemingly small or isolated issue can turn into a flurry of memes, Retweets, comments or a trending hashtag, so it’s important to move quickly and respond ASAP. On the other hand, a brand misstep can be costly.

Brands 134

Brands Sentiment Social Media Management Issues 134

Convince & Convert

FEBRUARY 2, 2012

Jay: The idea is that you scan a wide variety of hashtags and keyword usage across primarily Twitter, I presume, but I’m sure you’re monitoring other social outposts as well? One of the things that we’re looking at really closely is sentiment analysis. I think it was 2007 that they played. I really do.

Social Media 116

Social Media Committee Team Questions 116

Unmetric

SEPTEMBER 19, 2018

From memes to GIFs to relatable quotes, cute animal pictures and videos and internet hashtags, everything that is part of today’s social media culture has been used by Glossier as content. They encouraged users to use brand hashtags which in turn allowed ordinary users to be discovered and featured on Glossier’s page. a sheer Lilac.

Social Media 141

Social Media Hashtag Instagram Meme 141

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Abusing Twitter hashtags during a crisis. Did you notice how many people I thanked via Twitter for their feedback (most of which echoed my sentiments exactly)? Back in March 2007, I highlighted two different kind of Twitter users who still exist to this day. I bet I’m not alone in this sentiment.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279