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Instagram 101: How to Get Your Small Business Started on the Platform

Social Media Strategies Summit

Instagram provides a huge opportunity for small businesses to reach new audiences and establish their brand online. An effective, well-planned Instagram strategy is needed to drive real results. This article will break down how to use Instagram for your small business in 2022 and beyond. How can you do that?

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PR Tips and Hacks for a Small Business

Proactive Report

I was invited to be a panelist on the DesignHill webinar about PR for small businesses today. The purpose of PR is to create a favorable climate in which your business can grow and prosper. Every small business owner is concerned about the bottom line. That, after all, is what business is all about – profit.

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5 Incredible Small Business Marketing Resources You Haven’t Heard Of

Jason Yormark

Throughout my professional career, I’ve always had a love for small business. Whether it was creating them myself, or helping others, small business is the backbone of our economy, and I always love finding tools and resources that can help small businesses navigate their marketing needs.

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Instagram Marketing for B2B Companies: Eight Best Examples to Follow

Webbiquity SMM

Today, over 25 million businesses invest time and effort into creating Instagram marketing strategies for their companies to raise brand awareness, increase brand loyalty, and find potential customers. But small businesses also use this platform to interact with their target audience and spread the word about their products and services.

B2B 259
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What is Good B2B Content? Content Leaders on 9 Must-Haves for Standing Out From the B2B Crowd

Buffer Social

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. According to one study, it also costs over $50 billion annually due to wasted resources alone. But what makes B2B content good ? Tough question.

B2B 95
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5 Ways to Use Social Listening for Competitive Analysis

Oktopost

5 ways to leverage social listening for competitive analysis. The more you understand about other businesses in your field, the easier it will be to guide your own brand in the right direction. In that case, competitive analysis will help you figure out what they’re doing right and how you can start attracting some of those leads.

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26 Social Media Marketing Books to Advance Your Skills

agora pulse

500 Social Media Marketing Tips: Essential Advice, Hints, and Strategy for Business | Andrew Macarthy. By teaching you to align ads with business goals, it can help you get much more out of Facebook Ads. Social Media Explained: Untangling the World’s Most Misunderstood Business Trend | Mark Schaefer. This book is for you.

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