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Small Business Marketing Optimization Tips for 2016

Webbiquity SMM

The year is coming to a close, which means it’s time to start looking at the exciting opportunities 2016 will have to offer your small business. You’re probably thinking, “If only I had more time today!,” but what you should really be doing is focusing on areas you can improve your business every day for the remainder of 2015. Social media. Data Management.

How to Measure Social Media Success for Your Small Business

yMarketingMatters

With social media marketing, you can  undeniably  grow your audience, gain visibility and exposure for your company/products/services, provide outstanding customer service, and – yes – generate business and increase sales. Social Media Referral Traffic and Visitor Increase to your Website. 5. Social media measurement comes in different levels.

Interesting Marketing Trends of Small Businesses [Infographic]

Puzzle Marketer

Small businesses face challenges of small budgets and scarce resources, causing them to be even more selective of their decisions in growing their top line. They often don’t have the luxury of celebrity sponsorship or mass media ads such as Super Bowl commercials. This infographic outlines some of the tactics and observations that help small businesses advertise.

Social Media Use: Three Big Mistakes Made by Small Businesses

Unspoken

According to a recent Manta survey , a staggering 90 percent of small business owners are using the web to network with potential customers and promote products and services. In seeking to connect with and grow an audience online , small businesses frequently turn to social media sites. With user numbers in the hundreds of millions, sites like Facebook , LinkedIn , Twitter , and even Google+ offer small businesses the chance to reach current customers and the opportunity to acquire many more. All business, all the time. And why not?

How to Use Foursquare for Small Business

Idaconcpts

At the same time, businesses can attract new visitors and build customer loyalty. As a small business, you’re probably blown away by the figures: 20 million users worldwide are on Foursquare, and they have racked up 2.5 If you can attract even a small percentage to your business, you’ll be doing well. billion check-ins! Print flyers for your employees.

How To Bootstrap Fantastic Social Media For Small Business

Peg Fitzpatrick

Let’s face it: social media for small business can be a challenge! But it’s also the most fantastic way for small businesses to grow and reach more potential customers. In this article I’m going to share tips to use social media for small businesses that don’t break the bank or take hours of your precious time.

90% Of Small Businesses Are Networking Online

The Realtime Report

Nearly 90% of small businesses are spending time networking online, according to a new study by small business forum Manta. Out of 600 small business owners nationwide, 74% believe social networking platforms are as important as in-person networking – if not more so. Social Media Statistics company website small business social networking

Holiday Marketing Tips for Small Businesses

Unspoken

Thanksgiving has just passed and now we are moving on to the season in which dollar signs flash in the eyes of many business owners. It only makes sense that businesses should try to make the most of social media as well as other marketing tactics during the holidays. Utilizing social media and other online avenues to draw in customers is crucial.

Monday Roundup: Small Business Tips

Waxing UnLyrical

that is, if you weren’t… carry on!), did you have a chance to participate in Small Business Saturday over the weekend? After After all, small businesses (like mine !) So in celebration of small businesses everywhere, this week’s roundup features seven posts from around the web that offer small business tips for all those who could use them. 1. 

10 Essential Online Tools for Small Business Owners

Small Business Mavericks

If you do any business online, or if you are a small business owner in the 21st century, you should be familiar with basic online tools that will allow you to run your business, market your business, and interact with your customers. This will make your business more efficient and profitable. It’s the perfect tool if you have a small business operation that extends around the world, with key people in your organization placed in different location internationally. Here are 10 of the best online tools for doing all of the above.

5 Partnerships That Will Increase Your New Small Business’s Chance for Successs

Idaconcpts

In many ways, there has never been a better time to start a small business. Still, even the best-run and best-funded small businesses could use a little help in the revenue-generating department. Cross-marketing partnerships — if they’re chosen well and executed properly — can work wonders for your small business. Promote one another on social media.

How LinkedIn Endorsements Can Work for Your Small Business

Techipedia: Tamar Weinberg

If you’re not already familiar with and using LinkedIn, you’re missing out on a great [small] business tool. The world’s largest social networking website for professional workers claims more than 175 million registered members in more than 200 countries and territories around the world — not bad for a service that was launched less than ten years ago! Let them know!”.

How to Master Facebook for Small Business

Sprout Social

So you don’t have a marketing team with fancy titles like “Inbound Marketing Manager” or “Social Media Analyst.” That doesn’t mean that you cannot rock Facebook for small business. But what if you are completely confused about how to market to and engage with these users as a small business owner? Using Facebook for Your Small Business. About.

7 Simple Blog Post Ideas for Your Small Business

Unspoken

Even with all of the emerging storytelling technology for small businesses, blogging remains an effective way to reach an audience with your marketing messages. It’s smart to experiment with your social channels and video options like Periscope , but great blog content is also really important. Give readers a look at your small business culture by showing the packaging process, or the inside of your office, or anything that would not be obvious by visiting your storefront or website. Why did you start your small business? News briefs.

14 Experts Predict 2013 Social Media Trends for Small Business

Blue Focus Marketing

When I started this post, I wanted to share 13 Social Media Predictions for Small Business in 2013. The experts I consulted see only a bright future ahead for small businesses. 1. Also, crowdsourcing will become a more active player in the mainstream social enterprise.”. 2. These apps are the ‘140 characters’ of visual, social sharing.

Mobile Technology and Your Small Business

Ari Herzog

In my opinion, mobile technology is the future of all communications for your business, internally and externally. They (and you) believe in the creation of the social web and mobile technologies are the key reasons for this substantial climb. For years, mom and pop businesses remained open because of their personal touch and their expertise in product or service. Need help?

A Social Media Approach Every Small Business Should Be Using

Rebekah Radice

Are you a small business owner looking to expand your online presence? Would you like to know how to use social media to connect with your target market? While the effective use of social media continues to elude many small business owners, there are proven benefits to establishing a solid online presence. Social MediaResearch.

Small Business Social Media Will Grow in 2011 [infographic]

Mindjumpers

Tweet Many small business owners acknowledge the potential of being present on social media. This is part of the conclusion to a survey made by Webs.com based the replies from 1132 small business owners. Even though many business owners see the potential of using social media, the survey also revealed that many of them are still learning how to use it.

6 Smart Social Media Lessons for Small Business from a Car Dealer

Socially Sorted

Do you want to learn some instantly actionable, smart social media lessons for small business? In this post, I share some super simple strategies that a car dealer in Portland is using to drive engagement and traffic on social media. You can use these strategies in your business too! Which brings me to No 2: 2  Develop a Culture of Being Social.

5 Incredible Small Business Marketing Resources You Haven’t Heard Of

Jason Yormark

Throughout my professional career, I’ve always had a love for small business. Whether it was creating them myself, or helping others, small business is the backbone of our economy, and I always love finding tools and resources that can help small businesses navigate their marketing needs. It can be incredibly tough to find the time and budget to effectively market your small business, so anytime I find something I think can help, I feel compelled to shout it from the rooftops! Or having your business logo animated for video intros?

How to Use Foursquare for Small Business

Idaconcpts

At the same time, businesses can attract new visitors and build customer loyalty. As a small business, you’re probably blown away by the figures: 20 million users worldwide are on Foursquare, and they have racked up 2.5 If you can attract even a small percentage to your business, you’ll be doing well. billion check-ins! Print flyers for your employees.

5 Financial Areas Where Small Businesses Could Use Some Help

Idaconcpts

By leveraging a wide range of digital, social media, and cloud-based tools, small business owners complete highly productive work and save money on office rent at the same time. From cash flow gaps to applicable industry regulations, there are certain financially related areas where small businesses could use some professional guidance. Financial Reports.

Should I Use Periscope for my Small Business?

Unspoken

Consumer technology is moving so quickly that it seems as soon small business owners master the latest, greatest thing, there is another one that outdates it. One of 2015’s biggest trends on social media and video viewing is Periscope, the live-streaming broadcast tool that is owned by Twitter. Everyone from Tyra Banks to Arnold Schwarzenegger has a Periscope account – but what about small businesses? There are several different ways to use this form of media. So does my small business really need Periscope?

7 Smart Small Business Strategies to Get Noticed on Social Media

Rebekah Radice

Marketing your small business on social media continues to evolve. In fact, if you’re a local or small business, you can no longer afford to avoid social media. With 97% of consumers using the Internet as a resource , building your social media presence is a critical component in your overall marketing strategy. Know Your Goals.

Free Facebook Ads For Small Business

Spin Sucks

But don’t roll your eyes yet ( Howie !). I’m not going to talk about the user changes, I’m here to discuss the free ads Facebook is giving to small business. This January, Facebook is planning to give away $50 in free advertising to 200,000 small businesses across the country to show them how the ad platform works in hopes of return sales and more users.  Currently, 9.2

Small Business Marketing Through iPhone Apps | Small Business.

Small Business Mavericks

So is that a great opportunity to promote your small business? Small businesses are even getting in on the picture and it won’t be long before having your own iPhone app is going to be as important as having your own website. The key to a good app is to create one that is related to your business in some way and useful. About Us What’s a Maverick?

10 Facebook Hacks to Make Your Small Business Look Colossal

Kikolani

When a social networking site (read Facebook) has over 1.39 Whether you are a blogger, artist or a small business, marketing on Facebook could surely get you tons of exposure and leads for your business. If you are a small business owner and want increased exposure on Facebook, then read on. Get a fully optimized business page. Benchmark’s email app.

Can Small Business Owners Do It All?

Unspoken

I think that most of the time when a small business comes to mind, we think of people who are a one man band, so to speak. Many small businesses are a sole proprietorship or have just a very few employees. Small businesses also typically come with smaller budgets and more time requirements. Related posts: A Century Later, Business Gets Personal…Again.

Your First Small Business Step To Online Marketing

Small Business Mavericks

I’ve changed my thinking over the years about how small businesses can make that first all-important step to achieving an online presence. Advice I’ve given in the past is the same advice that most small business marketing consultants give: Buy a domain name, pay for hosting, set up a website, etc. So there needs to be a low-commitment way to achieve an online presence that is still effective marketing for the average small business owner. recommend starting with ONE social media website. They aren’t stupid. And there is.

10 Areas Where Small Businesses Lack an Online Competitive Edge

Kikolani

We all know it; even though we wish it weren’t true: small businesses have limited resources. They often have only enough time, money, and patience for the core of their business. Certainly, a small business should never sacrifice its unique selling position. But it’s equally true that businesses need exposure in order to stay up and running.

Secret Sauce for Small Business: Building Social Media Communities

Blue Focus Marketing

Social Media Communities Empower Small Businesses&#. Since Craig seemed approachable, I asked him how he thought small businesses should use social media to build communities, understanding that he built a small online business into the Internet’s 10 most-visited English language sites.  Heart and soul of your business.

Favorite Social Media Management Tools for Small Business

Convince & Convert

Although we consult primarily for large and medium-sized businesses here at Convince & Convert, we are often asked online and in speaking engagements about social media management tools for smaller businesses. Here are some questions to consider before we start looking at potential solutions: What are you trying to accomplish by using a social media management tool?

Interview With a Small Business Owner Crushed by Google

Bill Hartzer

May is small business month, so as a follow-up to a blog post I wrote recently , I tracked this small business owner, Ira Zoot from TicketStub.com, and interviewed him. Mr. Zoot originally claimed that he, as a small business owner, has been crushed by Google. Bill Hartzer: What’s your name what kind of small business do you own? So … sure.

5 Customer-Centric Tips for Small Businesses [INFOGRAHIC]

Social Media Marketing

Marketing for a small business is hard. but now you're expected to put social on top of that as well. This infographic outlines five small business tips that can make it easier to reach your marketing goals. infographic social media email small businessVia: MinePress.com Here they are via text: Get their email. Ask for reviews.

Blogging: The Small Business Way

Idaconcpts

It is crucial for local businesses to maintain a blog in order for them to be competitive. However, having a blog does not mean that a business will instantly reap the rewards. However, a business blog’s inability to produce positive results is often due to entrepreneurs not knowing how to blog the correct way. Blogging has different meanings for different people.

Measuring Social Media ROI | Small Business Mavericks

Small Business Mavericks

» Measuring Social Media ROI Neil Glassman has a great article at Social Times titled “10 Measures Of Social Media ROI For Your Brand.&# I highly recommend you read this article. Rather than write a synopsis of the article or reveal the 10 measures, I’m simply going to highlight three of them, which I consider to be uncommon uses of social media.

14 Ways New Facebook Betrays Small Business

Convince & Convert

Most of Convince & Convert’s clients are larger corporations (or the agencies that serve them), but we’re a small business and work with a few as well, and I never thought I’d yearn for the cozy embrace of Google and it’s methodologies and mechanisms that were – and are – small biz friendly. In word and in deed, the new design and rules accompanying the new Timeline version of Facebook pages is a boon to big business, and a blow to small business. 1. ” Indeed they will, and at the expense of small business.