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Simply The Best

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Simply The Best November 27th, 2010 Tweet There’s a big difference between being “the best&# and “one of the best.&# Are you “the best&# ? pts Settings.

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Top Video Marketing Trends of 2024

Social Media Strategies Summit

AI Tools To Ease Video Creation Process Among businesses that don’t currently “do” video marketing, 33% say they’re being held back by a lack of time , 20% think video is too expensive, and 15% simply don’t know where to start. Of those that don’t currently use video, two-thirds plan to start in 2024. But video isn’t a silver bullet.

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Should You Turn Off Ads?

Jon Loomer

The thought is that by forcing the algorithm to only show the best ads, you’ll be more efficient. Just because the algorithm prefers one ad this week (and it is getting the best results) doesn’t mean that the trend will continue. But that doesn’t mean those versions are worthless. This also helps prevent creative fatigue.

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10 Ways Government Agencies Can Increase Their Engagement on Social Media

Social Media Strategies Summit

One of the best ways to achieve it is to humanize your social media marketing by showcasing some of the real people working at your agency. At its best, social media acts like a public forum: a place for conversation (and sometimes debate) between interested parties. Provide Community News & Updates.

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Why 'Monk Mode' And Social Media Don't Mix

Forbes Social Media

Instead of discussing on social media how to best embrace monk mode, it would be better to simply avoid using the platforms.

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How to Find Your Audience on Social Media

Social Media Strategies Summit

Maybe you could launch a new product, or perhaps you simply have to adjust your messaging to promote your brand slightly differently. You spend time planning and creating content for multiple social media platforms. This is a massive issue for many brands. Sound familiar? Have you already developed buyer personas for your business?

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6 Ways to Avoid Burnout as a Social Media Manager

Social Media Strategies Summit

Image source The worse your work-life balance, the more likely you are to experience burnout , so do your best to stop responding to emails and checking your work social accounts when you’ve logged off for the day. Or logged onto Instagram while eating your dinner to check the engagement on your latest Reel ?