Mindjumpers

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Social Media for Business

Mindjumpers

Tweet Need some insights on what social media is about and what you can achieve by using it as a business? I found this presentation which was recently published on Slideshare. It goes through some of the brands that have done a successful job when using social media, like Dell, Starbucks and Coca-Cola.

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Branded Content: 6 Things To Remember before Publishing

Mindjumpers

Whenever you publish content it should be relevant for both your audience and your own business perspectives. Always ask yourself if this specific piece of content is relevant enough to publish. Remember to have your marketing- and Social Media persona in mind and always have your playbook within reach.

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Benefits of Putting Cost in Social Media [infographic]

Mindjumpers

Tweet Some time ago, we had a guest post on our blog stating how social media is not a cheaper alternative , even though many marketers think it doesn’t cost much. And this might also result in businesses not knowing whether to really invest in social media, since they do not know the outcome of the effort put into it.

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Implement a Social Media Policy: Make Your Employees Brand Ambassadors

Mindjumpers

Every day, you are faced with multiple considerations concerning your organization’s social media strategy. In order to ensure effective stakeholder communication and avoid any unfortunate situations, it is a good idea to create a social media policy for your employees. What is a social media policy?

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What Happens On Social Media In 2011?

Mindjumpers

Tweet Having reviewed what has happened across the different social media platforms in 2010, the next thought is what is going to happen in 2011? A lot of marketers have given their suggestions to what the year has in store for us, and a lot of interesting ideas have been published on blogs, presentations etc.

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Study: The Global Social Media Check Up 2011

Mindjumpers

Tweet According to a relatively new study carried out by Burson-Marsteller , a public relations agency, it is clear that European and other global companies keep a focus on social media, as well as Asian companies are becoming more evident on social media platforms. Great increase in use of social media.

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What is Your Social Media Marketing IQ?

Mindjumpers

one of the fastest growing tools to help companies organise, manage, engage and measure their social media activities. Besides that, he is “just” a really great down to earth guy – who really knows a lot about social media, but not in an expert or evangelistic kind-of-way. So what is Social Marketing IQ?