Social media management tools can help businesses listen to, manage, measure and respond to conversations about their brand on the social web. With more and more social media management tools springing up on the market, it’s hard to keep track of what’s out there. We hope it will eventually become a useful social media management tool resource. Argyle social : Social media marketing platform that helps marketers measure and justify the social channel. MORE >>

asked Christian to provide some tips for publishers looking to expand their presence in international markets. To reach an overseas readership online publishers must ensure that they properly localize their content. If your publication uses a lot of ‘people’ imagery it is important that it properly reflects the people of the country you are publishing in. For example, if you are publishing a magazine about human resources management it might seem odd to readers in Japan if all the images depict European workers. Using social media. MORE >>

Over time I’ve found myself doing more and more foundational work for organizations looking to dip their toes into social media. One of the key elements of this work, in my opinion, is creating a social media policy that fits well with the organization’s goals, culture and risk tolerance. As it happens, lots of organizations publish their social media guidelines online, ready for you to review and use yourself. Here are 57 61 great social media policy templates and resources to use when building your own. Social Media Guidelines. MORE >>

We’ve spoken at more social media conferences and events in the last three months than in the first three years of FreshNetworks’ existence. One of the benefits of all the talking has been the opportunity to listen to other social media speakers and experts. Last week we were asked to recommend a few social media speakers for events ( particularly in London or the UK ), so I thought it might be useful to note down  some of the people who have recently impressed us and why. Michelle is a great social media trainer. am biased. MORE >>

Successful social networking depends upon a number of factors, with your personality, values, and beliefs being some of the more highly relevant ones. Social media is social, and that means your personal values and beliefs will eventually be expressed, whether that is intentional or not. Knowing that most people are looking for agreement in social situations, there is an important question that many of us have considered. Some consider golf to be a complete waste of time, while advocates believe it is the ultimate social activity. Photo Credit. MORE >>