Remove platforms third-party-integrations
article thumbnail

The Anti-Social Super Bowl: Where Social Integrations Were Missing from The Big Game

Ignite Social Media

The 2024 Super Bowl ads fell flat when it came to social media integration, a stark contrast from previous years where brands led real-time conversations and engagement on platforms like Twitter and Instagram. This may have been an attempt to avoid relying on third-party data from social platforms due to new data privacy laws.

Analysis 157
article thumbnail

Zefr and Meta Extend AI-Powered Brand Suitability Solution to Facebook & Instagram Reels

Bill Hartzer

Zefr also works closely with Meta to maintain brand protection throughout the ecosystem Meta Inventory Filter Meta is introducing its brand suitability Inventory Filter control and a third-party brand suitability verification solution in collaboration with Meta Business Partner, Zefr, on Facebook and Instagram Reels.

Instagram 165
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Google Launches Updated Search Ads 360 Management Platform for Performance Advertisers

Social Media Today

The updated platform provides more insight and management options, including new third-party integrations.

Platform 209
article thumbnail

Is Ads Manager Down?

Jon Loomer

Business Tools includes the following… Ads Manager: Ad Creation and Editing Ads Delivery Ads Reporting Facebook and Instagram Shops: Facebook and Instagram App on Shopify Commerce Manager Seller Onboarding Checkout Orders Meta Business Suite: Sharing and Content Management Inbox Ads Creation and Management Instagram Boost: Ads Creation Ads Delivery (..)

API 139
article thumbnail

The Facebook Conversions API: Tips for Implementation

Ignite Social Media

A pixel or tag is a snippet of code placed on a website that allows social platforms to collect event and conversion data via the browser. Both rely on third-party cookies. Although we still have access to third-party cookies, Apple’s iOS 14.5 Platform Integration. Manual Setup.

API 155
article thumbnail

How to Use Intent Data to Fuel Lead Gen Efforts

Oktopost

There are two main methods of collecting intent data: First-Party Intent Data (Internal) First-party intent data is collected by your organization from your own digital assets. Third-party data providers help you identify potential opportunities that are in your blind spots.

Data 124
article thumbnail

Social media personalization: The opportunity and risks to consider

Sprout Social

Evolving your social strategy to meet consumer demands requires you to listen better, scale your customer care efforts and integrate your social and customer data. To reach (and exceed) these high standards and make social media personalization a reality, you need a way to integrate customer data —including social data—in one place.