Optimize: a Discussion with Lee Odden [Video]
Waxing UnLyrical
DECEMBER 17, 2012
However, one book I couldn’t put down was Lee Odden ‘s Optimize , which he graciously sent me earlier this year (disclosure: I received a free copy of the book but was not even asked to write a review). Talking Optimize with Lee Odden. optimizing B2B v. B2C communications.
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