YouTube Adds New CTV Campaign Measurement Verification Through Expanded Nielsen Partnership
Social Media Today
APRIL 13, 2022
CTV viewing is on the rise, and YouTube is evolving its CTV ad offerings in-step.
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Social Media Today
APRIL 13, 2022
CTV viewing is on the rise, and YouTube is evolving its CTV ad offerings in-step.
Laurel Papworth
APRIL 11, 2021
Social Media News with Laurel Papworth – We look at TikTok Influencers, Nielsen and Twitter, Holocaust #ItStartedWithWords campaign, and more! TikTok Influencers report Instagram Guides for wellbeing Tiktok measurement Tiktok hubs like YouTube space. Social Media NEWS from Laurel’s studio in the Blue Mountains of NSW.
Ignite Social Media
MARCH 18, 2024
million followers across major social platforms, Duke Men’s Basketball has the largest following of any college sports team – even bigger than Duke University itself. Their social media presence is truly in a league of its own. So how have they built such a commanding social media empire? With over 5.4
Social Media Strategies Summit
NOVEMBER 7, 2018
It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. There is a lot of chatter about emerging social media sites, and where brands should make investments in 2019. So how is a social media marketer to decide?
Sprout Social
AUGUST 25, 2022
Investing in social media management increases your brand’s awareness, generates leads, drives traffic to your site and boosts community engagement. While that sounds great to executives and stakeholders, they may not understand how the costs associated with social media translate to business objectives. Let’s dive in.
The Realtime Report
APRIL 7, 2014
Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and YouTube: Vine adds direct messaging via video (photo: Vine blog). Any social media updates that we missed? Let us know in the comments below.
Firebelly
DECEMBER 4, 2012
2012 was an exciting year in the social media space. From the Nielsen Social Media Report for 2012. 8 Big Social Media Disasters of 2012. 100 Fascinating Social Media Statistics and Figures From 2012. Americans Spent a Collective 230 Millennia on Social Media During One Month in 2012.
Ignite Social Media
JULY 25, 2018
Social media measurement has been a hot topic for many years. A recent study by Nielsen shows that, according to Chief Marketing Officers, there are still a lot of questions that need to be answered. Ranking Digital Media Channels. Ranking Digital Media Channels. Social Media Measurement & Digital Spending.
Mindjumpers
DECEMBER 11, 2012
Nielsen, IT Entrepreneur. As you may know, Facebook, Twitter, YouTube and to some degree Google are blocked in China. A survey done in 2012 by McKinsey, showed that 95 percent of those living in Tier 1, Tier 2, and Tier 3 cities are registered on a social media site and proves at the same time to be the most active users.
Stay N' Alive
MAY 11, 2017
Even if millennials are stereotyped as the “selfie” generation that lives on social media, they aren’t the only audience on there. In fact, if you think they are the generation that spends the most time on social media, you would be mistaken! of millennials follow a brand on social, and 58.9%
Bill Hartzer
JANUARY 27, 2013
In a recent study by NM Incite, it was revealed that Hispanic social media users are 21% more likely than the average U.S. social media user to use social media for customer care and customer service. Twitter or Facebook), compared to 47% of the general population.
Mindjumpers
AUGUST 5, 2010
Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Is Social Media Just A Buzzword? They came up with a good and fun idea that could go viral by using social media. This is understandable. Maybe you are a bit too pro company on this, but then again. Leave a Reply Click here to cancel reply.
Hootsuite
NOVEMBER 25, 2015
If you’re looking at the most common topics discussed by social media managers today, it’s probably a toss-up between two things: social media advertising and emojis. It feels like every month a social network unveils a new social media advertising tool. Social media advertising usage statistics.
Ignite Social Media
DECEMBER 16, 2016
The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. Here are how the most popular platforms rank in terms of social media analytics: 1.
Hootsuite
MAY 18, 2023
Short videos are intended to be quick, easily digestible content for viewers scrolling through social media feeds or other outlets. Common examples of short-form videos include TikTok videos, Instagram Stories and Reels, YouTube shorts , and Snapchat Spotlight and stories. daily views globally Whoa.
Mindjumpers
MARCH 21, 2011
Thanks to Stig Lommer’s Scholarship and DRRB , this year will take Iben around the world to do research and interviews with stakeholders within social media. This has brought her to California and later on Hong Kong and South Korea to learn from the fastest moving cultures, when it comes to linking social media and technology.
The Realtime Report
MARCH 21, 2014
The #RLTM Scoreboard: Social Networking Stats for the Week. via YouTube. if you have additional updates, or a social network that you feel should be on the list. . A recent study from Nielsen and Twitter reveals that, out of several European countries surveyed, the U.K. Facebook: 1.23 billion monthly active users.
Mindjumpers
JULY 27, 2010
New Spice – Study like a Scholar, Scholar Posted by Jonas Klit Nielsen Jul 27th, 2010 Tweet Old Spice Spoof nails it! Doing a spoof of a popular commercial, film or simple a private YouTube hit, happens all the time, a few is good and a lot really bad. Using Wordpress Like a Pro » Old Spice Spoof nails it!
Ignite Social Media
MAY 9, 2017
In many cases, these platforms have dedicated companies to measure performance like Nielsen for TV and BPA Worldwide for print. Social; however, is an entirely different story, and you’re probably measuring content performance incorrectly. These inconsistencies rule out any ability to solidify firm benchmarks across social channels.
Social Email Marketing
SEPTEMBER 30, 2010
The people of social media marketing agency Mindjumpers, who are at the basis of the Social Marketing Forum, we launched, share some tips, links and examples of how to create (more) user involvement. Communication today is all about creating engagement and involvement and to create experiences for.
The Social Media Incubator
SEPTEMBER 1, 2009
scan or click the QR code to see the packages we offer Do You Fear Internet Marketing & Social Media by admin on September 1, 2009 Social media is getting as hot as a high-efficiency furnace, blowing steady streams of information everywhere. Look inside > Do You Fear Internet Marketing and Social Media?
Convince & Convert
AUGUST 7, 2011
Social media measurement causes unsavory (and ineffective) marketing behavior because unlike the rest of our marketing key performance indicators, social media metrics are out there for anyone to see. Visibility of Social Media Metrics Drives Behavior. I see five. they are of course correct. Guess what?
Mindjumpers
SEPTEMBER 28, 2015
The path to video supremacy is well underway with Nielsen revealing that 64% of marketers expect video to be a key part of their content strategies. This is particularly true of social media content, which has become the latest and most brutal marketing battleground. YouTube racks up over one billion unique visitors a month.
Proactive Report
AUGUST 25, 2010
A new survey from Nielsen set out to show that as people use social media they use email less – and surprise! “It actually appears that social media use makes people consume email more , not less, as we had originally assumed – particularly for the highest social media users.
Convince & Convert
APRIL 26, 2013
Brooks Thomas , Communications Specialist at Southwest , joins the Social Pros Podcast this week to discuss the progressive setup of the Southwest social media team, the widespread success of a long-running corporate blog, and keeping an authentic voice for a large brand. Building a Social Team. Holy Social!
Mindjumpers
SEPTEMBER 3, 2010
An Interactive YouTube Campaign By Tipp-Ex » Watch out for Danish start-up – bringing you a social work platform Posted by Jonas Klit Nielsen Sep 3rd, 2010 Tweet Social network, working and communication platform, Facebook for business, new CEO, former founder of Zyb – this seems like an interesting mixture right?
Mindjumpers
AUGUST 19, 2010
How can we do something that will create value through social media?” Over time I have come up with the following 10 questions you should ask yourself before entering the landscape of social media – that’s my best advice. Do we have the necessary insights and knowledge about the media? What do we wish to gain?
Mindjumpers
JULY 16, 2010
Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Old Spice: Successful Social Media Campaign Evolution of Privacy on Facebook » The Story of The World’s Most Powerful Social Network – Facebook Posted by Jonas Klit Nielsen Jul 16th, 2010 Tweet As written on my blog , the movie about how Facebook got (..)
Mindjumpers
AUGUST 19, 2010
How can we do something that will create value through social media?” Over time I have come up with the following 10 questions you should ask yourself before entering the landscape of social media – that’s my best advice. Do we have the necessary insights and knowledge about the media? What do we wish to gain?
Mindjumpers
AUGUST 11, 2010
Hitting YouTube in the end of May – a gang of Hip Hop Hamsters had gone viral in the last 30 days – claiming the second place on the Viral Video Chart right now. Little less than a month ago, I was standing on a parking lot in San Diego. The only problem is that I don´t really see myself being all swagger wagon ready. Now to the POINT.
Mindjumpers
AUGUST 31, 2010
Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Facebook Places Explained The Most Badass YouTube Video Ever? Leave a Reply Click here to cancel reply. Leave a Reply Click here to cancel reply.
Socialmedia.biz
FEBRUARY 23, 2019
With regular activity on your social media platform, you’d be able to convince more and more people to not only engage with your content, but also try out your product or services. Get Instagram verified: From better brand credibility to an influential social search presence, having a verified Instagram account has its own perks.
Mindjumpers
AUGUST 3, 2010
Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « How To Align Social Media With Marketing Activities Is Social Media Just A Buzzword? Marlene Friis holds a BA in International Business Communication with specialisation in English and Spanish from Copenhagen Business School.
Mindjumpers
JUNE 26, 2010
This post is dedicated to the people working at the 170 RCT (Torture Rehabilitation Centers) around the world, the men and woman that have chosen to stand in the front line, spending their lives to help others – these people get my outmost respect and tribute.
Mindjumpers
JULY 22, 2010
Tags: Foursquare , geolocation , LBS , location-based services , Oliver Woo , OliveWoo , SF New Tech Posted in Social Network , Tech Development Leave a Reply Click here to cancel reply.
Twist Image
JANUARY 26, 2017
Facebook advertising doesn't work, YouTube is not as effective as TV, and so on and so on. Media companies are frustrated that Facebook restricts the number and type of ads in Instant Articles, making it harder for them to make as much money as they can selling ads on their own websites, where they can better target readers.
Mindjumpers
JULY 30, 2010
Word-of-mouth has always existed, long before online media did. But with the arrival of digital channels and social media, word-of-mouth is increasingly used for marketing purposes. We know that people talk to others about products, brands and services. And so has word-of-mouth marketing.
Mindjumpers
JULY 6, 2010
They have found the jury members by asking around, so that all members have been peer recommended, which absolutely is the way to pick a Jury for a social media award show. The scope and diversity of the jury is for me an insurance that they will be able to pick the best practice and winner in the different categories.
Convince & Convert
DECEMBER 8, 2015
It’s December which means it’s time for next year’s predictions about social media marketing and content marketing to appear in multitudes , seemingly all at once, like the opinion version of new-to-the-bandwagon Carolina Panthers fans. Rise of mobile video, per Nielsen. Image via BigStockPhoto.com.
Convince & Convert
SEPTEMBER 21, 2010
She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. You might want to test this. • What about you?
Laurel Papworth
JANUARY 14, 2010
HotelsMag has come up with 10 Internet Marketing Resolutions for 2010 including social media ones. Engage your customers directly via social media and mobile initiatives, and Web 2.0 I will take full advantage of Social Marketing and enhance the social media strategy for my hotel in 2010.
Rebekah Radice
APRIL 30, 2018
In fact, according to a case study by TapInfluence and Nielsen Catalina Solutions , influencer marketing delivers 11x the ROI of digital marketing. Click through to their blog, check out their social channels, get to know them first, connect with them second. Social Media. Want to View on YouTube Instead?
Firebelly
MARCH 5, 2010
Digitalia | Indianapolis Social Media Marketing « Social Media Bootcamp: Facebook For Business | Main | The New Dork - Entrepreneur State of Mind » March 05, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.
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