YouTube Adds New CTV Campaign Measurement Verification Through Expanded Nielsen Partnership
Social Media Today
APRIL 13, 2022
CTV viewing is on the rise, and YouTube is evolving its CTV ad offerings in-step.
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Social Media Today
APRIL 13, 2022
CTV viewing is on the rise, and YouTube is evolving its CTV ad offerings in-step.
Laurel Papworth
APRIL 11, 2021
Social Media News with Laurel Papworth – We look at TikTok Influencers, Nielsen and Twitter, Holocaust #ItStartedWithWords campaign, and more! TikTok Influencers report Instagram Guides for wellbeing Tiktok measurement Tiktok hubs like YouTube space. Australia #socialmedia #News #qanda.
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Twist Image
SEPTEMBER 11, 2014
MediaPost ran three separate news items in the past few days that hint at the ever-evolving landscape of online video: Facebook Rivals YouTube, Tops 1 Billion Videos Per Day. " YouTube Revenue To Hit $1.13 From the article: "Google''s YouTube will generate an estimated $1.13 Billion From Video Advertising This Year.
The Realtime Report
APRIL 7, 2014
Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and YouTube: Vine adds direct messaging via video (photo: Vine blog). Facebook updates Pages Manager for IOS – Facebook released version 3.0 Any social media updates that we missed?
Firebelly
DECEMBER 4, 2012
From the Nielsen Social Media Report for 2012. Nielsen has just published their Social Media Report for 2012 and the numbers are staggering. 2012 was an exciting year in the social media space. Learn all about the good, the bad and the ugly in these must-reads. 8 Big Social Media Disasters of 2012. Seriously obsessed.
Ignite Social Media
MARCH 18, 2024
Find Duke Men’s basketball social accounts at: Facebook Instagram TikTok YouTube X If you need help setting up your brand’s social media strategy, complete the form below. Learn from Duke Men’s Basketball – treat your social media presence like the top priority it deserves to become.
The Realtime Report
MARCH 21, 2014
via YouTube. A recent study from Nielsen and Twitter reveals that, out of several European countries surveyed, the U.K. The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.23 billion monthly active users. via Facebook. over 1 billion monthly unique users. Twitter: 241 million monthly active users. via re/code.
Mindjumpers
MARCH 21, 2011
I met the two founders, Nikolaj Hald Nielsen and Eric Lagier at the Hilton here in Austin on a warm and very busy day to see how things were going, since Mindjumpers wrote about their platform a few weeks ago. Founders of Memolane: Eric Lagier and Nikolaj Hald Nielsen. Visit Memolane here – or watch their video.
Social Media Strategies Summit
NOVEMBER 7, 2018
According to Nielsen , Millennial buying power is an estimated $65 billion, while Gen-Z has already eclipsed that with an estimated $100 billion in purchasing power. followers on IG and over 2M subscribers on YouTube. They are also making a big impact on purchasing decisions. Christian Collins , 3.5M Short-Form Video Platform Tik Tok.
Mindjumpers
JULY 27, 2010
New Spice – Study like a Scholar, Scholar Posted by Jonas Klit Nielsen Jul 27th, 2010 Tweet Old Spice Spoof nails it! Doing a spoof of a popular commercial, film or simple a private YouTube hit, happens all the time, a few is good and a lot really bad. Using Wordpress Like a Pro » Old Spice Spoof nails it!
Ignite Social Media
JULY 25, 2018
A recent study by Nielsen shows that, according to Chief Marketing Officers, there are still a lot of questions that need to be answered. The Nielsen study had CMOs rank digital channels in terms of importance. Social media measurement has been a hot topic for many years. Ranking Digital Media Channels.
Mindjumpers
SEPTEMBER 28, 2015
The path to video supremacy is well underway with Nielsen revealing that 64% of marketers expect video to be a key part of their content strategies. YouTube racks up over one billion unique visitors a month. Video content is taking over. No other channel can match this except for the ubiquitous Facebook.
Ignite Social Media
MAY 9, 2017
In many cases, these platforms have dedicated companies to measure performance like Nielsen for TV and BPA Worldwide for print. Video views also vary , with Facebook counting a view after 3 seconds compared to YouTube which counts it a certain completion percentage is reached.
Socialmedia.biz
JANUARY 14, 2020
Even though Facebook videos have outperformed Youtube in terms of average interactions and shares, they still remain largely underutilized. With videos driving 135% more organic traffic than static or text-based images, it comes as no surprise that an estimated 2.27
Audiense
JULY 7, 2017
A few weeks ago Nielsen published a report focusing on the consumer habits of the LGTBI community highlighting their significant spending power. It is clear that the ‘pink market’ spends a huge amount of money which brands are definitely benefiting from!
Hootsuite
MAY 18, 2023
Common examples of short-form videos include TikTok videos, Instagram Stories and Reels, YouTube shorts , and Snapchat Spotlight and stories. Other short-form video platforms, like Instagram, Snapchat, and YouTube, aren’t far behind. Other short-form video platforms, like Instagram, Snapchat, and YouTube, aren’t far behind.
Stay N' Alive
MAY 11, 2017
Amount of time spent on social media each week: 6 hours and 19 minutes ( 2016 Nielsen Social Media Report). Amount of time spent on social media each week: 6 hours and 58 minutes ( 2016 Nielsen Social Media Report). Main social media channel: Facebook (64.7%), Instagram (10%), YouTube (10%). Millennials (Ages 18-34).
Mindjumpers
DECEMBER 11, 2012
Nielsen, IT Entrepreneur. As you may know, Facebook, Twitter, YouTube and to some degree Google are blocked in China. Guest post written by Jens H. After being involved in the collaboration between the IT University of Copenhagen and Peking University, he has been living and working in Beijing for the last couple of years.
Bill Hartzer
JANUARY 27, 2013
Hispanic consumers are most likely to comment on or ask a question about a company’s product or service on Facebook, followed by Twitter and YouTube. NM Incite is a leading social media consumer insights provider and joint venture between Nielsen and McKinsey.
Convince & Convert
APRIL 26, 2013
69% of marketers expect to put the most increased efforts into YouTube in 2013. Perhaps this is because of the enormous content being produced there; 72 hours of video are uploaded to YouTube every minute. Similarly, Nielsen ratings seem to be outdated. Social Media Stat of the Week: 72 hours per minute.
Mindjumpers
JULY 16, 2010
Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Old Spice: Successful Social Media Campaign Evolution of Privacy on Facebook » The Story of The World’s Most Powerful Social Network – Facebook Posted by Jonas Klit Nielsen Jul 16th, 2010 Tweet As written on my blog , the movie about how Facebook got (..)
Sprout Social
AUGUST 25, 2022
For example, you will invest more resources into video content for platforms like YouTube and Instagram. Sydney Nielsen, Sprout’s Manager of Customer Marketing, says, “Working with agencies is an investment that delivers high return. Creator compensation: $100-$425 per post or video. Ad campaigns.
Twist Image
JANUARY 26, 2017
Facebook advertising doesn't work, YouTube is not as effective as TV, and so on and so on. Read this article from AdWeek : Snapchat Is Now Selling Ads Against Nielsen's TV-Like Ratings System ). nielsen ratings. youtube. you're not advertising effectively on this platform. yet (not sure this is true? advertising agency.
Mindjumpers
SEPTEMBER 3, 2010
An Interactive YouTube Campaign By Tipp-Ex » Watch out for Danish start-up – bringing you a social work platform Posted by Jonas Klit Nielsen Sep 3rd, 2010 Tweet Social network, working and communication platform, Facebook for business, new CEO, former founder of Zyb – this seems like an interesting mixture right?
Mindjumpers
AUGUST 11, 2010
Hitting YouTube in the end of May – a gang of Hip Hop Hamsters had gone viral in the last 30 days – claiming the second place on the Viral Video Chart right now. Little less than a month ago, I was standing on a parking lot in San Diego. The only problem is that I don´t really see myself being all swagger wagon ready. Now to the POINT.
Mindjumpers
AUGUST 31, 2010
Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Facebook Places Explained The Most Badass YouTube Video Ever? Leave a Reply Click here to cancel reply.
Social Email Marketing
SEPTEMBER 30, 2010
Tags: Case studies Communities & community building Social media marketing 3D animation agency Arcade Fire audience communication communicator communities engagement engaging Expendables Facebook Google Chrome Experiment hunter shoots a bear involvement Jonas Klit Nielsen Mindjumpers Samsung Social Marketing Forum social media marketing Swedish broadcasting (..)
Socialmedia.biz
FEBRUARY 23, 2019
Promoting the idea of barely-there makeup, the brand also collaborated with Youtubers by sending them free products to try on and talk about in their ‘morning routine’ videos, where the influencer is seen as a ‘normal woman’ using Glossier products in the comfort of her home.
Convince & Convert
DECEMBER 8, 2015
Rise of mobile video, per Nielsen. Partially this is because customer appetite for video (especially low-res, real-time video) is insatiable. This content marketing trend will also be a force in 2016 because video is the most efficient way to atomize your message.
Mindjumpers
AUGUST 3, 2010
» Welcoming new colleagues and old ones in new jobs at Mindjumpers Posted by Jonas Klit Nielsen Aug 3rd, 2010 Tweet Yesterday was the end of summer vacation at Mindjumpers and it brought a day with new faces and old faces in new jobs and positions.
Mindjumpers
JUNE 26, 2010
Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Big Mashable Social Media Meetup in Antwerp Choosing a blogging service: Blogger, Tumblr or Wordpress » TODAY: The UN International Day Against Torture Posted by Jonas Klit Nielsen Jun 26th, 2010 Tweet An important date The United Nations has designated 26 th June (..)
Mindjumpers
AUGUST 5, 2010
5 Tips To Great Blogging » Danish CSR Initiative on Social Media Meets Criticism Posted by Jonas Klit Nielsen Aug 5th, 2010 Tweet The Danish CSR initiative called ‘ Lys i Afrika ‘ (Light in Africa) that was launched on Facebook 12 May has been met with heavy criticism. Leave a Reply Click here to cancel reply.
Mindjumpers
JULY 22, 2010
About SF New Tech SF New Tech is the largest and longest running monthly technology event in San Francisco.
Mindjumpers
JULY 30, 2010
link] Jonas Klit Nielsen says: August 5, 2010 at 5:24 pm Hi Evert, In the beginning of the blog post, you can see that it is written by J-P De Clerck which is the guy writing on the blog you have mentioned in the post. it seems you wrote the article above, however the link below makes think otherwise? Leave a Reply Click here to cancel reply.
Rebekah Radice
APRIL 30, 2018
In fact, according to a case study by TapInfluence and Nielsen Catalina Solutions , influencer marketing delivers 11x the ROI of digital marketing. Want to View on YouTube Instead? Huge follower and subscriber numbers look and feel fantastic, but what do they matter if they’re not translating into a return on investment?
Ignite Social Media
DECEMBER 16, 2016
On a positive note, they have been working more with third party research groups (like Nielsen, comScore, Moat) to validate their reporting due to requests for independent measurement of ad performance. One great thing YouTube allows is export options to Google Sheet, Excel, or CSV format.
Stay N' Alive
SEPTEMBER 3, 2013
People are replacing their TV watching habits with Youtube, and Hulu, Netflix, Xbox, and Apple TV. Youtube strategies will become more important as more people use Youtube to get entertainment and news. The truth is, the current state of local news is in trouble. Revenue of news orgs is at the same level it was back in the 50s.
Convince & Convert
FEBRUARY 17, 2016
Consumers trust recommendations from real people overwhelmingly more than they trust advertising from companies (according to Nielsen, and others). So what do you do now? How do you get your content seen, heard, and played? Increasingly, the answer is to work with influencers and advocates. People Are the New Media.
Proactive Report
AUGUST 25, 2010
A new survey from Nielsen set out to show that as people use social media they use email less – and surprise! Social media websites like Facebook, YouTube, Twitter, Digg, and others have realized that you can’t make someone visit your site. it came out completely the other way around. Intuitively this makes some sense.
Mindjumpers
JULY 6, 2010
We have a couple of thoughts in the incubator, so it’s not going to be the last time you can read about the award show on our blog.
The Social Media Incubator
SEPTEMBER 1, 2009
A Nielsen study revealed social networking sites’ traffic increased at a rate of 47% over the last few years. Many feel that social networking is only for teens and college students; a place for them to share pictures of parties and keep in touch with friends, but in actuality it is becoming a valuable networking tool.
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