Trending Sources

5 Expert Tips for Growing Your Webinar Attendance

Convince & Convert

Webinars continue to be an invaluable content marketing tool for companies to attract and engage with prospects as well as retain existing customers to become your advocates. Over the last eight years, my team and I have produced, delivered, and moderated hundreds of webinars across a wide canvas of B2B industries. Here’s to your webinar success! highlight to tweet).

25 Newsletter Content Ideas + Bonus Newsletter Idea Resources

Writtent Blog

Learning how to write a newsletter is relatively easy. Constantly generating newsletter content ideas is not. That’s why we’ve put together this list of 25 powerful content ideas, plus a few additional resources to help you come up with even more ideas for your newsletter. The same is true for your company newsletter. 25 Newsletter Content Ideas.

5 Expert Tips for Engaging Your Webinar Audience

Convince & Convert

Following up on last week’s post covering my most important lessons for attracting your webinar audience , let’s now pivot and focus on how to keep them engaged once they show up live as an attendee at your webinar. Now let’s get into more specifics on how you can keep your audience engaged once they show up for your webinar. 1. Many webinar speakers travel often.

5 Expert Tips for Converting Your Webinar Audience

Convince & Convert

My last two posts covered my most important lessons for attracting your webinar audience and engaging your webinar audience. Let’s now complete the arc with how to convert your webinar audience into customers and future advocates. For attracting your webinar audience, I covered how to: Choose a relevant topic. Some webinar hosting platforms have this capability built in. Alternatively,

Newsletter Marketing or Blogging?

Small Business Mavericks

Is newsletter marketing or blogging more effective for small businesses? ” There are pros and cons to both blog marketing and e-mail newsletter marketing. blog is the best tool for audience engagement while your e-mail newsletter is the best tool for cultivating a warm list that you can mine for great direct selling. Then, you use your e-mail newsletter to drive traffic to your important landing pages and close more sales. That could be sales of merchandise such as books or webinars as well as services. You should have a blog and a newsletter.

Free Masterclass Webinar: How to Use Instagram to Drive Traffic, Develop Leads and Make Sales

ProBlogger

Today we’re announcing a ProBlogger Webinar with Special Guest Nathan Chan from Foundr Magazine. Sign up for this week’s free Instagram masterclass webinar here. Update: this webinar is almost at capacity. asked Nathan over our coffee a few weeks ago if he’d be up for doing a Webinar with the ProBlogger audience. That shocked me. You can register here.

How to Build Landing Pages for PR Pros

Spin Sucks

Now that you have gorgeous landing pages where you can set up a webinar, a course, a book sales page, an opt-in page, a content download, or any other call-to-action, you can gather email addresses. Let’s use a webinar as an example. First, go into your LeadPages account and choose the webinar template you like best. Webinar Execution with a Landing Page.

URL 70

Six Steps to Creating Content that Generate Leads

Spin Sucks

Instead, I’d like you to think about using webinars to build awareness, create thought leadership, and generate leads. Following is the process I recommend you use: Determine your webinar topic and invite an influencer in your industry to present on your behalf. Radian6 does a nice job with this with monthly webinars. Do this three weeks before your webinar.

Why the Future of Social Community is Omni-Social

Convince & Convert

The rise of this multi-faceted approach to community was the subject of a deep, strategic Webinar I hosted recently with my good friends at Janrain (a leading provider of customer identity management and community functionality, and a Convince & Convert partner). Click for the replay of the Omni-Social Webinar. Get our  Definitive email newsletter.

Five Ways to Build the Perfect Web Marketing Storm

Spin Sucks

learned this flaw last night, as I watched the webinar Andy Crestodina is doing for us on Thursday – Build the Perfect Web Marketing Storm. If you attend the webinar, you’ll receive his template as part of your registration fee. For blogging, some of those things include: How to write complimentary blog posts and newsletters. This webinar is a must attend event.

5 Powerful Tips to Increase Influence and Sales Online

Convince & Convert

Use Webinars to Sell Your Products. I’ve been a fan of webinars since the first one I ever presented on in 2009 (and made $6200 without having a product ready—I thought I was rich). Once you learn the power of webinars to sell, you’ll never go back. Get our  Definitive email newsletter. Image via BigStockPhoto.com. My fire was lit. Develop Strong Mentor Relationships.

PB117: Case Study – How One Blogger Used a Blog Post, SlideShare Deck, Lead Magnet, Email Sequence and a Webinar to Earn Over $28,000

ProBlogger

She did this by using a single blog post, a SlideShare presentation, a lead magnet, an email sequence, and a webinar. Donna’s Blog Post – 21 Pro Tips for a Packed House at Your Webinar or Live Event Using Visual Marketing. Now people who sign up for my newsletter get a welcome email. Webinars. Webinars are a great way to teach without being on camera.

The Two Core Elements of B2B Social Media Marketing Success

Webbiquity SMM

Webinars / webcasts. Newsletters. research reports at the top of the funnel; webinars at mid-funnel; product comparisons near the bottom). Compelling: to be shareworthy from your standpoint, the content should compel the reader to take some sort of next step—download a white paper, register for a webinar, subscribe to your newsletter, contact your sales team—some type of action that makes the effort of developing the content worthwhile. Content is like singing a song. Amplification (done well) is like singing that song into a microphone. On American Idol.

B2B 63

PB117: Case Study – How One Blogger Used a Blog Post, SlideShare Deck, Lead Magnet, Email Sequence and a Webinar to Earn Over $28,000

ProBlogger

She did this by using a single blog post, a SlideShare presentation, a lead magnet, an email sequence, and a webinar. Donna’s Blog Post – 21 Pro Tips for a Packed House at Your Webinar or Live Event Using Visual Marketing. Now people who sign up for my newsletter get a welcome email. Webinars. Webinars are a great way to teach without being on camera.

Guy Kawasaki, Cristal, and 19 Facebook Webinars

Convince & Convert

Lots of newsletters, blog posts, and case studies to consume. If you sign up soon, you’ll save 50% on the registration fee , giving you a per-Webinar price of something like $16. Facebook best practices change about as often as Sean Combs/Puffy/Puff Daddy/P Diddy/Diddy/Diddy Dirty Money monikers , and keeping up on Facebook for business can be a significant time investment.

Create the Right Goals for Your Website

SocialFish

Increase webinar registrations” is a better goal. Increase webinar registrations by 10% by December 31, 2016” is even better yet. You could get 100,000 visitors to your website a month and have 100 of them sign up for a webinar. Better to aim for 100 registrations per webinar, no matter how many people visit your site. In this case, that content is a webinar.

How to Create a Call-to-Action for All of Your Content

Spin Sucks

Let’s say you want to have a free monthly webinar, but people have to register to attend. They are paying you with their email address, which means they have given you permission to market to them, and they’re getting an informative, free webinar. But how do you generate leads with one webinar? For the most part, the people who register for your webinar are qualified leads.

Four Content Ideas for Driving Inbound Leads

Spin Sucks

Because of my problem with authority (thanks dad), it’s very rare that I walk away from a webinar, conference, or seminar where I’ve learned something. But that wasn’t the case with Marcus’s webinar that he so willingly helped us host while we have Spin Sucks Pro in private beta. I was writing stuff down more quickly than I could tweet it. Questions people ask.

Book Review: The B2B Social Media Book

Webbiquity SMM

Already have practice doing it (“long before the social web, [B2B marketers] were publishing newsletters, quarterly magazines and [using] other marketing tactics that map to many key social media marketing methods”). ” Improve your webinar presentations with a live audience. Depth of subject matter expertise. Relationship-based sales. lack of executive support).

B2B 11

What Is Happening With Blab?

The Social Media Hat

They've come to depend on the platform to assist in the creation of webinars, videos, podcasts. Right now, if you want a stable platform on which you can host a professional-grade interview or discussion, perhaps even a webinar, it's clear that Hangouts is still the best option. Subscribe to my newsletter to have those kinds of developments emailed to you. Change and evolve.

Do You Know How to Create the Perfect Content Marketing Strategy?

Sprout Social

Newsletters. Webinars & videos. Here is an example of repurposing and sharing multiple content types: Say you completed an awesome webinar about an aspect of a service you offer. You can take the slides from that webinar and transform them into a PDF for SlideShare. Creating and curating content is important to businesses both big and small. Social media. Ebooks.

Team 34

7 Best Social Media Practices To Boost Your Conversions

The Social Media Hat

You can accomplish this,to some degree, by sharing your social links via marketing efforts that you already have in place - your website, your emails and your newsletter. Some "soft conversion" content pieces are considered social media best practices are: Newsletters. Webinars and Podcasts. Social Media 7 Best Social Media Practices To Boost Your Conversions. You bet it does.

Five Easy Ways to Use Google+

Spin Sucks

It’s not the end all, be all because a Hangout allows only 10 people at once, but it’s a great way to create a panel discussion, an intimate webinar, instant video conferencing, training or education, live expert interviews, focus groups, or staff meetings. Last summer, when Google+ launched in beta to the uber-geeky technology crowd, the industry was all a flutter. Not really.

Google 117

Calling all online community software vendors

SocialFish

vendor spotlight week which gives your company dedicated airtime in Online Community Results communications, including blog post swap, a joint webinar, and a dedicated e-newsletter about your week to shine. We promote the guide in virtually every presentation and webinar we give throughout the year, giving your company even more exposure to association professionals.

Media Relations: Increase Your Search Engine Optimization

Spin Sucks

promised to do a second piece on last week’s webinar, “ How to Use Media Relations to Drive Search Engine Optimization ” and this is it! You’ll want to be sure to re-watch (or watch for the first time) the webinar with both of these blog posts as your cheat sheets. They By Gini Dietrich. I am back! So let’s talk SEO. Search Engine Optimization. HURRY!)

A Beginners Guide to Content Marketing [Plus Infographic]

Pamorama

Newsletters. Webinars. This creates multiple outreach opportunities: Write a blog post that explains a unique feature of your product and feature it in your newsletter, on your website’s front page, and on your social media pages; tweet a link to a new video on your YouTube channel that demonstrates how easy your product is to use, etc. Closure (the act of buying). books.

10 Content Promotion Opportunities You Might Be Missing

Convince & Convert

Prompt individuals to sign up for an email program to get value out of your best company emails, such as weekly newsletters that display your best content or specific promotions. Webinars. Have an upcoming webinar ? The extra promotion will ensure your team g ets the word out without having them manually promote the webinar , which takes away valuable time.

What's An Internet Marketing Strategy Consist Of? | Small Business.

Small Business Mavericks

Tags: article marketing , blog marketing , internet marketing , mobile marketing , newsletter marketing , Pay Per Click , search engine optimization , social media marketing , website design This entry was posted on Monday, May 9th, 2011 at 11:04 am and is filed under Small Business Internet Marketing.

Up Your Game

Twist Image

" Subscribe to a ton of free e-newsletters ( iMedia connection , eMarketer , ClickZ , SmartBrief on Social Media , Marketing Charts , etc.). Attend online webinars. newsletter. webinar. There are many people who want to move ahead in Marketing. They want a better job. They want more pay. They want a better title. They want to manage more people. They want to work on more interesting business. hope you're one of those people. Why do I wish that for you? There was a problem with trying to get ahead in Marketing. There's no longer an excuse not to up your game.

Facebook Sharing and Privacy Tips (Video)

Almost Savvy

The video is a recording of a live webinar from last week. If you’d like to be among the first to know about upcoming events, be sure to subscribe to my newsletter by clicking here. I’ve already heard from many people that they now understand how to did into their privacy settings and how to tweak their newsfeed after watching this session.

25 Excellent Content Marketing Tools for Your Brand

Pamorama

It’s a great tool for webinars, ebooks, and product demos. 2. When you submit the kind of content you’re looking for, Scripted matches you with high-quality content creators who can fulfill your needs for blog posts, Web pages, white papers, tweets, Facebook posts, newsletters, press releases, video scripts, and custom photos. 2. Content Curation Tools. Storify  (paid).

Tools 135

Need More B2B Sales Leads? Ignore This Research

Webbiquity SMM

Email or electronic newsletters: e-newsletters and marketing email messages serve two basic functions–to share information of value to recipients, and to persuade recipients to take action. Newsletters themselves, new and archived, can be posted on the company website, where they provide search value. Company websites: these are of course at the core of digital marketing.

B2B 51

Essential Content Marketing Editorial Calendar Template Every Marketer Can Use

Pamorama

In addition to content marketing, it includes things like conferences, webinars, and monthly customer newsletters. It is vital to plan, manage, and optimize your content marketing initiatives. . The pressure to publish timely, engaging, content has never been higher. Brands Brands have evolved into media companies that must think like publishers.

The Single Most Important Social Media Marketing Metric

Convince & Convert

Your funnel might look something like this: Post link on Facebook to a webinar teaching 101 level techniques to designers > Visit landing page > Sign up for webinar > Follow up with sales link > Sign up for a trial as a new customer. Get our  Definitive email newsletter. It’s easy to fall into the trap of using “vanity metrics” to measure social media marketing.

Supercharge Your Sales Funnel Velocity With Content

Convince & Convert

To further nurture and nourish your leads, consider a webinar. More than 60 percent of marketers use webinars to convert. Acquia , a SaaS company that helps organizations manage their CMS platforms, consistently offers informative webinars on Drupal, the open-source Web content platform that is the backbone of Acquia’s offering. Get our  Definitive email newsletter.

Marketwired Survey Shows PR Industry Still Behind

Spin Sucks

Newsletters, video, infographics and white papers were also named, along with case studies, webinars and tip sheets. By Gini Dietrich. Just before the holidays, Are You a Content Machine ?, a Marketwired survey, was released. They asked what is being measured. Marketwired Survey Says. Before we get there, though, the other  Marketwired survey results  are rather interesting.

12 Easy-to-Use Content Creation Tools You Will Fall in Love With

Socialmouths

Keep in mind that your websites, blogs, newsletters, and ebooks are the face of your company or business, and as such, they need to be perfect, which means there is no room for poor grammar and spelling. As far as marketing on the World Wide Web is concerned, it’s safe to say that the most important aspect of it right now is inbound marketing. Übersuggest makes this process a lot simpler.