This is a guest post by Rich Feinstein , CEO extraordinaire at CommPartners , a company that provides webinar, e-learning and virtual conferencing services. Most webinars stink. Given our business is producing online events, it got me thinking, are the webinars we are producing today similar to the ones we produced years ago? So this begs the question, how can we make the webinar a more valuable educational option? This year holds the promise of dramatic changes in the way webinars are planned and executed. Several webinar platforms now support this feature. MORE >>

A ccording to CMI’s newly released 2012 B2B content marketing study , marketers give webinars the second highest effectiveness rating as a content marketing tactic. Perhaps webinars are underutilized because, from planning content to getting attendees, you’ve got a lot of hurdles to jump through and the last thing you want is to feel like you just hosted a party and no one showed up. To avoid that embarassment – and to ensure successful webinars – here are seven tips to incorporate into your content marketing webinar strategy. It’s the same with webinar promotions. MORE >>

Editor’s note: Learn more about increasing the service adoption, usage, longevity, profitability and lifetime value of services by joining NewBay’s upcoming webinar on real-time push notifications. There’s a sea change underway shaping the way we all communicate. No longer limited to a specific device, people enjoy the freedom to seamlessly network with friends and co-workers, watch videos, share photos, or generally wander the Net 24×7 – wherever and whenever they choose.  What does this new ecosystem look like and who sits where? Old players, new rules. Screens everywhere. MORE >>

On August 11th we are going to be delivering a free webinar to the world which is going to cover some concepts and ideas we covered in the whitepaper.  The goal of the webinar is to really expound upon the whitepaper and hammer home the concept of the social customer and what she means to your organization today.  In this webinar you will learn: Who the Social Customer and what makes them social? Tags: Social CRM scrm social customer understanding the social customer webinar Kidding, kidding!  Who is the social customer? Why should you engage them? MORE >>

Bring me your case studies, your articles, your podcasts, and your webinars! Spin Sucks Pro webinars. We host hour-long webinars twice monthly and are always looking for passionate and dynamic presenters to share their know-how. If you have experience in webinars, and have a topic idea that fits within the curriculum, let us know and we’ll share more details. Content Marketing articles content lisa gerber podcasts Spin Sucks spin sucks pro WebinarsThis post is written by Lisa Gerber. And that’s just this year. But it’s never enough. First, some basics. MORE >>