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9 Inspiring Examples of Higher Education Institutions on Social Media

Social Media Strategies Summit

It’s hardly surprising usage is so high, given that 95% of teens now have smartphones and 88% have access to home computers, according to Pew Research Center. Check out these 10 top-notch campaigns from universities across North America. University of Nebraska-Lincoln. University of Manitoba. Baylor University.

Education 264
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Navigating the Higher Ed Enrollment Cliff: How Social Media Managers Can Position Their Institutions for Success

Social Media Strategies Summit

One of the best people to answer this is Dr. Carrie Phillips , the Chief Communications and Marketing Officer of the University of Arkansas at Little Rock. For her dissertation, Dr. Phillips researched marketing strategies that universities can use to mitigate the looming cliff. A potential 400,000 fewer students sounds scary.

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4 Critical Gaps: Gen-Z Expectations vs Higher Ed Marketing

Convince & Convert

This is great news, but a number that high certainly surprised me when I first saw it. They also trust more than other platforms and prefer YouTube for researching schools. 45% of students listed YouTube as a trusted or strongly trusted platform for news and information. But I think there’s an important nuance here. . #1

UGC 130
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10 Great Examples of TikTok Content for Higher Education

Social Media Strategies Summit

No longer the bright new thing in the social media world, TikTok is now firmly established as a key element in many higher ed institutions’ marketing toolkits. Let’s kick things off with Harvard College , which has the best reputation of any university on the planet, according to the Times Higher Education World Reputation Rankings.

Education 165
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10 of the Best Examples of Brands Using Instagram Reels

Social Media Strategies Summit

Additionally, research from Whistle Wise revealed that 87% of Gen Z TikTok users who have also used Reels for Instagram agree that the two platforms are the same. New York University: Showcase Your USPs. Alumni who are being encouraged to donate to the institution. A post shared by New York University (@nyuniversity).

Examples 168
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SMSsummit Speaker Interview with Sarah Barnes of Harvey Mudd College

Social Media Strategies Summit

How many people are on your team, and where does it sit within the university? I produce a monthly e-newsletter for parents and alumni, yearly department newsletters for our academic departments and other large projects, and daily news writing for our website. Please briefly describe the structure of your team.

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6 Ways to Avoid Burnout as a Social Media Manager

Social Media Strategies Summit

Sprout research found almost two-thirds of social media professionals had experienced burnout in the previous three months , while two-fifths planned to quit working in social media within the next two years. According to researchers at DePaul University , a cluttered workspace can negatively affect your mental health and productivity.