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Realtime Olympics: 60% of London 2012 Visits Came Via Mobile; Facebook Was 2nd Highest Traffic Source

The Realtime Report

A new compilation of stats from the 2012 Olympic Games reveals that 60% of visits to the official London 2012 Games website and apps came from mobile devices. The Games organizers also used a remarkable array of platforms, strategies and applications to drive fan engagement around the games. Many Ways to Engage.

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20% Of Apps Are Opened Only Once

The Realtime Report

sports and games apps are the most likely to be abandoned (used only once or twice). social networking and weather apps have the highest retention rate. Social Media Statistics app publishers app retention Localytics mobile app' Does your brand have a dedicated app?

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9 YouTube trends for your content strategy in 2022

Sprout Social

In the US, 62% of YouTube users access the platform daily where they spend an average of nearly half an hour consuming content. But like on all social networks, trends on YouTube come and go. This new mobile-first feature allows the platform to capitalize on the fact that 70% of its viewership comes from mobile devices.

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IGTV: The Ultimate Guide to Instagram’s New Video Platform

Later

Drumroll, please… IGTV, Instagram’s brand new video platform, is here! Here are 3 things you need to know about IGTV, plus we answer a ton of questions about how IGTV works, how to upload videos to IGTV, and what this brand new platform means for you: What is IGTV? There will be a way for creators to make a living.”.

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RIP: Social Media Networks & Features that Died in 2016

Ignite Social Media

In October, Vine announced that it will be discontinuing their mobile app. This came as a shock to many of the creators that have been loyal to the six second video platform. Meerkat was another social platform that went under in 2016. Twitter as a Social Network. This will enable users to create 6.5-second

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Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

The mark consists of a blue geometric design consisting of two loops, and the word META in black.”). Trademark number 97097363. Goods and Services Description.

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Brand experience: Why it matters and how to build one that works

Sprout Social

It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. Social listening involves analyzing conversations on social media and review platforms related to your brand and industry, which you can use to make better decisions.

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