Webbiquity SMM

APRIL 27, 2010

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. This excellent study provides a wide array of answers, statistics and insights. The Biggest Question. The Biggest Question.

Report 191

Report Social Media B2B Newsvine 191

Convince & Convert

APRIL 20, 2010

Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization.

Hitwise 117

Hitwise Content Blogger Consultant 117

Convince & Convert

AUGUST 3, 2012

As I announced recently, I’m partnering with global market analysis firm Edison Research on The Social Habit , a comprehensive, quarterly study of how Americans use social media, why, and to what end. Winners of our Social Media Research Contest. It’s fundamental direct marketing. When/where is that?

Brands 114

Brands Twitter Facebook Research 114

Convince & Convert

MARCH 4, 2016

In the words of entrepreneur and acclaimed author Gary Vaynerchuk, “Marketers ruin everything.” . This couldn’t be more true for infographics, which became a highly popular and effective content marketing tool three or four years ago. In 2015, 60% of marketers predicted that the use of infographics will increase in 2016.

Marketing 60

Marketing Statistics Directory Data 60

Writtent Blog

SEPTEMBER 1, 2014

Be Statistic-Friendly. When you’re a blogger, statistics are your best friend. Simply source statistics on a certain topic from online case studies, white papers, and other blogs, and put them in your blog post whenever relevant. Here are 11 actionable writing tips to help you do just that. Use Word Limits.

Examples 111

Examples Tips Statistics Hubspot 111

Convince & Convert

MAY 17, 2013

Jonah Berger , Marketing Professor at the Wharton School , joins the Social Pros Podcast this week to discuss his bestseller Contagious: Why Things Catch on , the science behind those viral marketing hits, and the importance of setting realistic and helpful goals with a viral marketing campaign. Jonah Berger, Wharton @j1berger.

Social Media 161

Social Media Study Statistics Aggregator 161

Social Media Marketing

AUGUST 8, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Nielsen Press Release News 167

Pam Moore

SEPTEMBER 12, 2016

It includes all 7 steps, loads of statistics and more. Download here-> “ 7 Step Success Strategy to Build a Pinterest for Business Plan” In this 30 minute episode you will learn how to build a Pinterest Business Plan to help you achieve your business and marketing goals. Influencer Marketing in a Nutshell.

ROI 60

ROI Social Networking Template Templates 60

Pam Moore

JANUARY 25, 2016

What started out as a “test of the podcast waters” transformed into an amazing media and revenue channel for our agency, Marketing Nutz. We dug in deep and did the research. Understanding where you fit in the market and the unique value your brand offers. Steps to Develop a Social Business Plan (white paper).

Social Networking 106

Social Networking ROI Analysis Brands 106

Mindjumpers

JANUARY 23, 2012

Technographic segmentation is a market research analysis tool used to identify and profile the characteristics and behaviors of consumers through the process of market segmentation. Personally, I believe that combined with statistics, these suggestions can be quite useful for adding value to businesses.

Social Media 234

Social Media Patterns Statistics Report 234

Diva Marketing Blog

OCTOBER 21, 2010

While this may not be statistically valid research, the responses from these early adopters provide valid learnings. Interestingly there were a few similarities to the Pulse of the Industry research I conducted on Blogger Relations. Positive, direct honesty from service provider; not just one-way marketing communication speak.

Industry 89

Industry Social Media Loyalty Resources 89

Pam Moore

DECEMBER 11, 2016

If you are responsible for content marketing in your organization you know the importance of proper planning, organization, work flows and structure of content. If you are interested in how you can best prepare your content marketing for success then you have landed on the right blog post and podcast today.

Template 167

Template Templates Content NewsCred 167

Keyhole.co

JANUARY 4, 2022

Along with being a preeminent social network for hiring top talent, more and more businesses are using LinkedIn marketing to network, connect and sell to potential customers. Both marketing and sales departments are using LinkedIn to attract and convert new business. These statistics highlight that you need a LinkedIn marketing plan.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Keyhole.co

JUNE 6, 2023

Have you ever felt like you’re playing an endless game of tag with your B2B content marketing strategy, trying to catch your target audience’s attention while they’re just out of reach? So why not use them to your advantage in your B2B content marketing strategy? If so, you’re not alone. But what does that mean?

B2B 52

B2B Strategy Brands Content 52

SalesChoice

JANUARY 12, 2017

Today, customers are more comfortable getting information online and doing their own research which allows them to make decision more rapidly. These newer forms of advanced predictive analytics are prompting sales and marketing teams to develop new data science centric strategic and operational roles. Source: [link] ).

B2B 22

B2B Analytics Data Patterns 22

ProBlogger

APRIL 6, 2011

guest posting is the new content marketing. affiliate marketing: how do you pick a product and make it worthwhile? What a marketer wants from you is to look better and more relevant to the people they’d like to sell to—as many as possible, too. To be honest, this is where a lot of agency and marketing types finish.

Blogger 42

Blogger Brands Survey Cost 42

Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. Fly more miles, get priority seating on an airline. Eat 10 sandwiches, get the 11th free.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Webbiquity SMM

MARCH 29, 2016

Although more than three-quarters of B2B technology marketers use social media to market their products, less than half say they can tie social channels to revenue generation for their businesses. But it may also be a problem with basic B2B social media marketing strategy. Cross-Platform Social Media Strategy.

B2B 100

B2B Social Media Strategy Marketing 100

Oktopost

JULY 23, 2020

When someone mentions “Content Marketing,” what are the first words that come to mind? Yes, but content marketing is much more than the sum of its parts. As many as 70% of B2B marketers use content marketing to generate leads. So what is content marketing , really? What is Content Marketing?

Content 169

Content B2B How To Types 169

Mindjumpers

SEPTEMBER 6, 2011

According to a research done by comScore called “The Power of Like: How Brands Reach and Influence Fans Through Social Media Marketing&# , users on Facebook spend the majority of their time, more specifically 27% of their time, looking at news feeds and homepages. What is “ EdgeRank”?

Feed 234

Feed Feedly News comScore 234

Webbiquity SMM

DECEMBER 1, 2015

Though social media marketing has become ubiquitous, most companies and brands still struggle to achieve their desired results. Those are among the conclusions it’s fair to draw from the collection of social media marketing facts and statistics below. Here are five key takeaways from the research below. Think small.

Social Media 100

Social Media Social Networking Real Estate CPC 100

Webbiquity SMM

APRIL 23, 2013

Content marketing represents the most fundamental and widespread rethinking of marketing practices in decades. Content marketing turns the dominant paradigm of the last half-century—interruption-based mass marketing—on its head. Content Marketing Guides, Tips and Tactics.

Content 223

Content Tips Marketing B2B 223

Convince & Convert

MARCH 23, 2010

There’s a First Time for Everything New research (pdf) by my clients at Compendium Blogware show that for more than two-thirds of corporate blogs, new visitors comprise more than 80% of total blog traffic. Humanize Your Blog Remember, it’s a blog not a white paper, and a key differentiator is personality.

Social Media 119

Social Media Strategy Consultant RSS 119

Webbiquity SMM

NOVEMBER 12, 2013

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. How can marketers help their organizations move from “social media marketing” to “social business”? Relevanza ).

Statistics 226

Statistics Social Media B2B Journal 226

Pam Moore

SEPTEMBER 7, 2016

With features such as buyable pins, rich pins that support blog posts, place and product locations, maps and more you could be missing an incredible opportunity by not at least doing the double click research to understand if Pinterest can help you achieve your business goals. Key Pinterest trends and statistics.

Smart Phone 60

Smart Phone Social Networking Statistics Training 60

Convince & Convert

JUNE 12, 2013

Content marketing evangelists have spoken – “Create great content that appeals to your customers and you’ll profit.”. While this is true, marketers often forget the importance of promoting their content – people don’t find content by mistake, or by accident. But that’s why marketers have jobs right?

BuzzStream 150

BuzzStream Content Metadata Reddit 150

Convince & Convert

MAY 19, 2014

My friends over at Social Media Examiner just released their 2014 Social Media Marketing Industry Report. It’s a survey of 2,800 marketers from around the world, asking about their attitudes and plans for social media usage. This is the 6th annual version of this report, and I recommend you grab yourself a copy right here.

Statistics 166

Statistics Social Media Loyalty Mobile 166

Buzz Marketing for Technology

JULY 24, 2008

The types are: Distributed Research Centers, Shared Instruments, Community Data Systems, Open Community Contribution Systems, Virtual Communities of Practice, Virtual Learning Communities, and Community Infrastructure Projects. In particular, our research has highlighted three types of barriers. Second, scientists work independently.

Communities 180

Communities Sample Samples Project 180

Convince & Convert

MAY 19, 2010

is Crucial to your Content Marketing Strategy May 19th, 2010 |Written By: russhenneberry | View Comments Tweet Guest post from Russ Henneberry , who writes, speaks and executes on content marketing plans for small businesses. Marketing was much easier when it was controllable. Then they can go back to business as usual.

Social Media 137

Social Media Strategy Consultant Social CRM 137

Webbiquity SMM

FEBRUARY 26, 2019

More than half of companies with revenue under $50 million already spend the majority of their marketing dollars online. And roughly 70% plan to increase the share of budget devoted to digital marketing over the next two years. The reports breaks down digital marketing practices and plans for small to midsized businesses in six ranges.

Strategy 161

Strategy ROI SEO B2B 161

SalesChoice

JANUARY 19, 2017

O ther stories about current affairs are evident in market research surveys, which analyze current trends, or patterns to gain more insights on what people are thinking about, or creating context on future outcomes. Berkeley Warburton, The Age of Distraction: Accenture White Paper, Fall 2016. Source: [link] ).

Patterns 22

Patterns B2B Analytics Data 22

Convince & Convert

MARCH 1, 2012

This episode features Chad Pollitt , the Director of Inbound Marketing for Kuno Creative. My name is Jim Kukral and I write books and I speak and mostly books in the non-fiction world of business and marketing, very similar to what Jay does. I teach classes for the University of San Francisco Internet Marketing Program.

Social Media 140

Social Media Hubspot Software Hosting 140

Sprout Social

APRIL 8, 2021

Marketing directly to consumers and marketing to businesses walk a similar strategy path but with some key differences. Using content marketing to support each part of the sale funnel helps you close your deal easier. But where do you start and what type of content should you create for B2B content marketing?

B2B 125

B2B Content Case Study Marketing 125

agora pulse

AUGUST 19, 2020

The definition of content creation is the process of creating your own content from scratch and marketing it to your followers or subscribers. A total of 76% of buyers are willing to share their information in exchange for white papers; ebooks took second place with 63%. Lately, I’m obsessed with chef Jamie Oliver’s marketing.

Curation 130

Curation Content Curata Flipboard 130

Writtent Blog

APRIL 8, 2013

Success stories or customer spotlights: Customers want to know about each other and how your product helps them, especially if you serve a more technical market. Special offers or coupons: Like your blog and other content marketing efforts, your newsletter should generate leads. Blogging Content Creation Email Marketing'

Newsletter 111

Newsletter Resources Content Press Release 111

Viper Chill

APRIL 19, 2010

In terms of affiliate marketing, it’s usually much better to own the product at the top of a Clickbank category and having thousands of people promoting it for you, rather than being one of the thousands of people promoting a product for someone else. You always go into so much detail, yet I find it easy to follow. Thanks man!

Adsense 77

Adsense How To Sites Forums 77

Webbiquity SMM

NOVEMBER 19, 2013

B2B marketing has traditionally been viewed (correctly) as much different from the promotion of consumer products. Image Credit: Lydia’s Marketing Blog. Image Credit: Lydia’s Marketing Blog. So, are B2B marketers really adopting B2C practices? That may be changing. Yes and no. A focus on personal benefits.

B2B 199

B2B Marketing Committee Cost 199