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5 ways social media listening increases customer advocacy

Sprout Social

The risk isn’t just a misalignment with customer expectations but also the missed opportunity to cultivate brand loyalty and advocacy. You create loyalty from the start Once you attract new customers, the next step is to increase retention and loyalty. Targeted and concise reporting can make this connection crystal clear.

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7 Top B2B Social Media Trends

Oktopost

YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs. Community building Online communities are a powerful way to build sustainable brand loyalty and trust, so it’s worth looking into this trend if you aren’t leveraging it already.

B2B 117
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Audience engagement: What it is and tips to improve it

Sprout Social

Here’s a peek at some of the many ways audience engagement can benefit your brand: Increase brand loyalty When your audience engages with your brand, especially more than once, they are more likely to stick around for the long term. Your target audience feels that your brand understands them and their needs, which leads to brand loyalty.

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7 Surprising Differences Between Male and Female Millennials: Webinar Recap

Ignite Social Media

If you missed our webinar last week on the 7 surprising differences between millennial men and women and their social media usage, we’re here to give you a debrief. And while they both use Snapchat in a large way, millennial women do report more usage than men. Their Social Media Motivations are Different.

Yammer 60
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Join us for a Webinar “Social Media Marketing for Franchisees.

Saying It Social

This webinar will be conducted by AK Stout, Owner & Social Media Strategist at Saying It Social, LLC. The Webinar: Saying It Social will be increasing their prices by $50 on June 1st. Reserve your Webinar seat now at: https://www1.gotomeeting.com/register/211779617 Reserve your Webinar seat now at: https://www1.gotomeeting.com/register/211779617

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5 Shifts to Fix Your Social Media Metrics

Convince & Convert

These scenarios vary based on company size and type (as well as their social media activities), but typically I find 5 areas where social media metrics and reporting can be fixed: 1. Merchandise Your Social Metrics Reports You’re not creating social media reports for yourself, typically. Very worthwhile.

Metrics 167
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How 7 brands use customer marketing content strategies to deepen audience connection

Sprout Social

Customer marketing refers to marketing methods, campaigns and activities designed to build connection and loyalty with existing customers by elevating their experience with your brand or products. Investing in your current customer pool builds loyalty and connection. Increase brand loyalty Brand loyalty is precious.

Strategy 124