Proactive Report

APRIL 12, 2012

A recent survey of UK journalists showed us that press releases are still the #1 source for corporate news. And PR Newswire’s study of how multimedia with a press release increases views makes it very clear that we have to provide images, video and graphics with our news releases. Pinterest 81%.

Press Release 74

Press Release Survey Study Statistics 74

Writtent Blog

DECEMBER 18, 2023

For entrepreneurs and small business owners, content marketing can seem out of reach. Although proven to be an effective way to attract prospects, generate leads, and retain customers, content marketing appears to require more time and money than you have to invest in it. The basics 1. Know thyself. Do your research. Hot trends 6.

Tips 98

Tips Content Press Release Marketing 98

Adam Sherk

OCTOBER 20, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk A Look at Muck Rack’s Twitter Press Release Service, 51 Releases Later by Adam Sherk on October 20, 2009 I’m definitely a fan of Muck Rack – it offers an easy way to track major media journalists on Twitter and pick up on trending topics.

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Press Release Twitter URL RSS 145

Adam Sherk

JULY 30, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Videos in Press Releases are Cool – If They Provide Meaningful Content by Adam Sherk on July 30, 2009 Executive quotes in press releases are notorious for lacking any kind of substantial information. Watch and judge for yourself.

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Press Release Video Yahoo Microsoft 102

Adam Sherk

OCTOBER 24, 2012

Last week I received a press release from an unexpected source: the Harlem Globetrotters. Frankly I’m not sure why they’d be sending a press release about their new VP of Communications to me. So here is the complete press release. Related posts: Email Press Release Optimization Circa 1999.

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Press Release Sports Team Statistics 108

Writtent Blog

DECEMBER 21, 2023

A lot of us try to succeed in online and content marketing. Over a period of 4 years he managed to increase his online marketing efficiency 15 times over for his company, River Pools & Spas. Before content marketing, in 2007 when the economy was still roaring, we spent about $250k a year to achieve 4 million in sales.

Marketing 98

Marketing Press Release Cost ROI 98

Social Media Strategies Summit

DECEMBER 29, 2022

With an audience that spends a lot of time on social, the town does relatively little “traditional” marketing. People treat the NSF’s main social channels — which have more than two million followers — as a source of authoritative information, Glorymar explained. Press Releases: Still Relevant or Yesterday’s News?

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Strategy Press Release How To Collaboration 130

Social Media Strategies Summit

OCTOBER 7, 2021

You can leverage online event marketing ideas that lead to more signups, event attendance, and engagement. But which online event marketing ideas can help you drum up increased registration and engagement? The question is, would these online event marketing ideas also work for your brand? Are there other ideas you can try?

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Eventful Marketing Upcoming Influencer 206

Writtent Blog

DECEMBER 6, 2023

To compete on the same level but with a smaller budget, you have to market smarter. Start by brainstorming with your business partners and connections to come up with several cheap outside-the-box marketing tricks. 60+ Creative Marketing Ideas For Small Businesses.Then, if you’re really feeling stumped for ideas, consider these 1.

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Small Business Marketing Compete Directory 98

Writtent Blog

MARCH 3, 2016

Wondering how to write a press release? Great press releases are not that hard to write. These basic guidelines will help you to write and distribute effective press releases that will get your readers’ attention and – best of all – get them to share the news on social media. Press releases are: Short.

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Press Release Examples How To Sample 40

Writtent Blog

DECEMBER 20, 2023

So you’ve finally generated some great interview ideas for your company’s content marketing strategy. Tip #5: Use Varying Media A major component of every good content marketing strategy is using many different types of content, and this interviewing tip is all about maximizing the potential of your content.

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Tips Press Release Software eBook 97

Jon Loomer

APRIL 27, 2022

Advertisers might be interested in key platform usage data, but information may not always be easy to find within the formats of Meta’s presentation slides and press releases. It enables filtering data across time periods and by specific geography (where Meta has made such information applicable). How This Tool Is Built.

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Report Press Release Metrics Price 190

The Realtime Report

JANUARY 12, 2022

Online press releases are distributed to gain high-quality backlinks, social media mentions, and enhance Search Engine Optimization (SEO). Digital PR is a component of content marketing. Chat to the experts at Niche Inbound for more information!). It includes: Publishing articles and press releases.

SEO 185

SEO Press Release Engineering Knowledge Base 185

Keyhole.co

MARCH 6, 2024

I guess we can all agree that marketing goes far beyond the numbers. Marketing is about feelings, opinions, and emotions (in the end, 95% of all purchases are emotional; it’s no secret). But you also need to be able to turn all that into meaningful information that you can use to power up your marketing strategy.

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Sentiment Analysis Marketing Press Release 52

The Realtime Report

APRIL 28, 2020

What Are the Advantages of a Marketing Strategy? That aspect is done through marketing. While this is a rudimentary look at something every entrepreneur already knows, sometimes it is important to reiterate the significance of marketing. Find and understand the target market. Know what marketing tools are available.

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Strategy Marketing Reputation Press Release 125

Proactive Report

OCTOBER 24, 2011

We need to understand the current media landscape: What journalists need today, how best to work with them, where the opportunities lie for PR news material — and what that means for Press Releases. How does this affect the way we write a press release? The press release is available here.).

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Press Release News Wireless Journal 81

Writtent Blog

DECEMBER 20, 2023

Experienced content marketers have been hailing the expert interview as one of the best sources of content since the Internet was born, and with good reason. If you’re using content to attract and engage your prospects and customers, expert interviews can take your content marketing to the next level.

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Content Case Study How To Press Release 97

Waxing UnLyrical

FEBRUARY 18, 2020

PR has become more challenging and practitioners can no longer rely on gut instinct alone – especially as they become more closely aligned with marketing teams that utilize technology and data to demonstrate results. Press release distribution. The Need for PR and Marketing to Align. But things are changing.

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Data Metrics Press Release ROI 231

Adam Sherk

MAY 15, 2012

At my first PR job I had to type in contact addresses from the hard-copy Bacon’s guide so we could mail merge and send out the press materials. Or stand over the fax machine feeding through one press release at at time. Seriously though, did you get my press release? –My press release.

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Press Release Vocus Video Embedding 269

Social Media Marketing

MAY 12, 2019

Management sometimes mixed up their plans and leads to confusion as to how overwhelming marketing analytics affects the Return on Investment (ROI). Due to fast modernization, marketers always want to keep up or even topmost the marketplace. Executing a trial and error method sometimes does not merit a single attempt. Lead generation.

ROI 88

ROI Tips Marketing Press Release 88

Convince & Convert

DECEMBER 5, 2017

For years, we’ve been told that silos between customer service and marketing are just facts of life–something to expect. According to recent Forrester research , one of the most significant hurdles to excelling in this new reality is support teams and marketing teams not being on the same page. Something amazing is happening.

Social Media 209

Social Media Marketing Team Upcoming 209

Harp Interactive

OCTOBER 9, 2009

Build blogs and teach conversational marketing and business relationship building techniques. Learn how tagging and other metadata improve your ability to search and measure the spread of information. Create informational podcasts about a product’s overall space, not just the product. Learn how to measure their influence.

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Social Media Press Release Marketing Widget 232

Small Business Mavericks

AUGUST 28, 2015

Internet marketing has come a long way since the first days of the Web. More tools have been developed to help Internet marketers implement and measure successful marketing campaigns, and when we think about online marketing tools and tactics we often think about search engine optimization, e-mail marketing, blogging, and social media.

Press Release 70

Press Release Directory Tools Marketing 70

Writtent Blog

NOVEMBER 26, 2023

So you’ve decided to pursue content marketing and started a blog for your business. If you provide content services for your clients in addition to your own content marketing objectives, it’s even worse. What are your content marketing goals? Download the Microsoft Word versions to customize them.

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How To Press Release Template Templates 98

Sprout Social

OCTOBER 11, 2022

Advocacy programs help social marketers extend their brand’s reach beyond their bandwidth—without additional paid spend. More than two-thirds (68%) of marketers report their organization already has an advocacy program. However, many advocacy initiatives are informal side projects. Philanthropic announcements.

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Strategy Content Curation Press Release 130

Writtent Blog

DECEMBER 21, 2023

As Doug Kessler of Velocity Partners spectates , “the rush to content marketing in every industry will make it harder and harder for your brand to rise above the noise.” If you’ve got room to infuse humor or unusual concepts into your marketing, run with it. Actually, about 170,000 marketers and the number is growing daily.

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B2B Strategy Tips Content 93

Buzz Marketing for Technology

NOVEMBER 21, 2012

Business and consumer brands have traditionally approached marketing from two totally different vantage points. But the reality is that B2B buyers are very similar to B2C consumers— whether it’s buying a new car or new enterprise software, consumers want to be educated and informed. 2) Start testing, seriously.

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B2B Marketing Case Study Buy 252

Laurel Papworth

JANUARY 12, 2023

How can NFTs be used in Metaverse Marketing campaigns for Australian wine and spirits? LECTURE: Laurel Papworth Metaverse Marketing of Wine and Spirits in Australia. Top Shelf International Press Release on NFTs [link]. Mentioned: Australian Sports in the Metaverse Marketing campaigns [link]. Hello and welcome.

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Campaign Geotagging Marketing Press Release 59

Janet Fouts

OCTOBER 2, 2013

And Content Marketing is not Advertising. It’s a hard thing to beat into a marketer’s head sometimes. Many brand marketers believe their goal in life is to write tasty copy that extolls the virtues of their products and nothing more. Most bloggers intimately know their market. Here’s the thing.

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Advertising Content Marketing Press Release 182

Waxing UnLyrical

AUGUST 28, 2018

When crafting your story, set the stage by providing the most compelling and vital information upfront but leave room for curiosity. For example, when writing a press release ensure your headline provides enough detail to engage readers while leveraging your sub-head to deliver the scene. Set the stage.

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Press Release Case Study Curation Consultant 262

Waxing UnLyrical

APRIL 12, 2012

I don’t have a background in public relations, but my current position as the marketing communications manager at TouchSystems requires some PR skills. One of the ways I’m doing that is through press releases about new products, changes to existing products, or developments at the company itself.

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List Press Release Flickr Project 163

Sprout Social

MAY 31, 2023

There’s been a lot of discussion around the role of artificial intelligence (AI) in marketing and communications and for good reason: AI has the potential to reshape the corporate communications landscape. At Sprout, our communications team employs generative AI to develop creative titles for press releases and media pitches.

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Sentiment Press Release Analysis Team 120

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. This exercise is elementary to uncover critical insights about the new market and gain visibility into the competitive landscape.

Analysis 91

Analysis Report Examples Tools 91

Idaconcpts

DECEMBER 15, 2010

If you want your online business to be successful then you need to actively market your business. An introductory marketing class will teach you that there are two basic options for marketing: push and pull. A smart online business marketing strategy is to use both types of marketing at the same time.

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Press Release Strategy Forums Marketing 151

Adam Sherk

MARCH 24, 2011

While multimedia content can be added to any press release, SMNRs are much more likely to incorporate images and video. It is easy share and repurpose the information in the releases and in many cases they are strong enough to stand on their own as an ongoing resource. Press Releases Do Get Shared on Google News.

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Press Release News Social Media Research 191

Convince & Convert

JULY 27, 2017

Understanding why consumers have adopted this new language so quickly can give your marketing efforts a competitive edge. What Emojis Mean for Marketers. They can then use that information to assess their online strengths and shortcomings. In 2015, Chevrolet created an emoji-only press release. Have fun with it.

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Tips Marketing Press Release Influencer 121

Social Media Marketing

SEPTEMBER 28, 2017

Well, in the era where every business is making the most of all the online marketing tools, it is important that you too invest in them. Talking about Internet Marketing, it is a powerful tool that can upsurge the standards, of your company and also boost your sales. Thus, these were just a few useful tips.

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Press Release Marketing Newsletter Engineering 69