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Why You Should Care About Klout

Ari Herzog

The recent addition of LinkedIn to the mix of social media considered when calculating a Klout score has left many wondering about Klout, how to raise your score, and whether it matters after all. Have you heard of Klout ? What is Klout? Klout’s algorithm strives to measure a user’s online influence.

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Klout Adds Moments

Small Business Mavericks

Klout bills itself as a social media influence metric, but until now it was largely limited in how it measured influence. Moments is something like the Facebook Timeline, but it takes “your most important content” from all of the networks Klout measures and adds it to your profile. I actually rather like this idea.

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Why Critics of Klout Are Missing the Big Picture

Convince & Convert

Other than signing book deals, the favorite sport of the social media punditry these days seems to be bashing Klout. The most recent example was from B2B social media thinker Paul Gillin who wrote a post unveiling the flaws in Klout’s ranking scheme. Instead, they object to the very notion and existence of Klout.

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Does it matter who follows you on Twitter or Facebook?

Akamai Marketing

But even if you don’t ask what you can do to help them with their goals, always keep them in mind: are delivering quality content, do you share information that they appreciate.do You owe your followers quality discussion, information and ideas. Many high-Klout folks auto-follow. you make them giggle now and then?

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When Traackr Met MeasurePR

Waxing UnLyrical

There was a ton of good information shared, so rather than try to regurgitate it all, you can view (and download, if you want) the transcript from when Traackr met #measurePR. I think next week’s chat is going to be quite interesting; Megan Berry of Klout (and y’all know how vocal I’ve been about Klout) is going to join us.

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Klout and Peerindex – social network loyalty cards?

The Way of the Web

Like a lot of people, I’m registered on both Klout and Peerindex , which both attempt to track my online influence in slightly different ways to give one overall score which can be compared to others in my areas of interest. Tancredi, headphones and promo information all via Peerindex. and Flickr.

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Why a Social Credit Score is an Empty and Dangerous Notion

Waxing UnLyrical

I’m being challenged to a battle of egos by a stranger on Twitter: “@pierreloic your Klout Score is 33 (I’m a 51). Check out your @klout profile today.”. She’s after all “a 63″ and the Klout resident expert on all things bacon and Kim Kardashian. As a result, they could lead to ill-informed business decisions.

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