Webbiquity SMM

SEPTEMBER 9, 2013

BuzzFeed mentions changes in behavior, greater use of social networks for content discovery, and a 52% increase in traffic from “‘Dark social,’ that netherland of direct traffic” (i.e., Use news releases for exposure, not backlinks. It’s not quite clear why this is happening. Experiment.

Directory 196

Directory SEO B2B Real Estate 196

Sprout Social

FEBRUARY 5, 2020

Social media is the world’s largest and most transparent focus group. Social listening lets you tap into that focus group, their conversations and the trends happening not just around your brand, but around your industry as a whole. Social listening tools contribute to sales and customer success. What power!

Tools 93

Tools Sentiment How To Team 93

Bill Hartzer

AUGUST 16, 2010

If there is a news item in your industry that is important and people will talk about it, then immediately post it on your blog. I cannot tell you how many times I have benefited (right here with this blog ) from posting something that was newsworthy that people in my industry care about.

Press Release 143

Press Release Engineering News Social Bookmarking 143

Adam Sherk

JANUARY 20, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Top 10 Reasons The New York Times is Really Putting up a Paywall by Adam Sherk on January 20, 2010 Today The New York Times made it official that they will be introducing a metered model starting in 2011. Most likely the result will fall somewhere in between. It happens.

Press Release 126

Press Release Digg News SEO 126

Adam Sherk

DECEMBER 17, 2009

What caught my eye was the chart on budget allocation across various industries in 2009: As you can see search marketing got a much greater share of interactive marketing budgets than social media. You can check out their posts for the aspects of the report they covered.

Social Media 123

Social Media Marketing Press Release Survey 123

agora pulse

DECEMBER 14, 2016

Analyze Campaigns – If you are issuing press releases or campaigns then you need to monitor the public reaction. Social listening helps you to keep track of what your industry influencers are saying and gives you opportunities to jump in and join key conversations. Do people like your campaign? Cost: FREE.

Tweetdeck 60

Tweetdeck Social Media Management Press Release Influencer 60

Adam Sherk

MAY 12, 2010

It sounds a lot like the practices of some industry blogs and news aggregators today. We poached material constantly, from newspapers, from other publications — even from Time. Copying from Time was a fact-checker’s dream, because we knew they took accuracy very seriously over there.

Content 116

Content Aggregator Press Release Syndication 116

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Adam Sherk

AUGUST 31, 2010

And it looks like an individual grabbed the msnbc username back in 2006 for his own purposes: Since “jonathan” was apparently hoping to use the channel to show off his dance moves I thought it only appropriate to end this post with one of his videos: Related posts: Which News Sites Get the Most Social Media Engagement?

Sites 182

Sites News YouTube Press Release 182

Adam Sherk

JUNE 15, 2010

It is also interesting that despite that low score the profile is still in the 99.4th percentile: Perhaps @ColonelTribune is more popular among industry professionals (as an example of a great Twitter persona ) than typical users and news consumers. Or maybe Twitalyzer missed the boat on that one. What do you think?

News 165

News Sites Twitter Digg 165

Saying It Social

MAY 18, 2010

Your goal is to gain trust by engaging your audience, participating in conversations and sharing valuable, industry-related information, photos, videos, testimonials, press releases, etc. Pingback by Tweets that mention I Started A Social Media Marketing Program Two Months Ago, Where Are My Leads?

Social Media 168

Social Media Marketing Small Business Cost 168

Adam Sherk

APRIL 8, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Wrap, Newser and Content Aggregation: How Much Attribution is Enough? by Adam Sherk on April 8, 2010 The cease and desist letter and the ensuing war of words between The Wrap’s Sharon Waxman and Newser’s Michael Wolff is getting a lot of industry attention this week.

Aggregator 110

Aggregator Content Syndication Journal 110

Sprout Social

FEBRUARY 7, 2024

Marketers use CI tools to learn from their competitors, anticipate their moves, identify gaps and opportunities in the market, stay on top of industry trends and develop competitive strategies that help their business stay ahead of the game. Keep track of industry trends Using a CI tool isn’t just about spying on the competition.

Tools 94

Tools Sentiment Marketing Reputation 94

Rebekah Radice

OCTOBER 23, 2017

How To Build The Most Powerful Personal Brand In Your Industry. For example, if your logo and brand colors are one thing on your website, another on your blog and something completely different on your social networks – your audience is going to have a difficult time understanding who you are, what you do, and how you help.

Industry 146

Industry Brands How To Hashtag 146

Social Media Strategies Summit

OCTOBER 21, 2022

That’s 20% higher than any other social network. So be sure to share your own content, such as publishing press releases, promoting upcoming events, or posting progress updates on current projects. So it’s definitely in your best interests to publish stuff like: Industry trends-based articles.

Examples 150

Examples LinkedIn Social Media Overview 150

Convince & Convert

AUGUST 23, 2012

It’s fun, highly addictive and – newly announced as the 3rd most popular social network in the World – it’s creeping up on Facebook with 11+ million users. So how can you leverage that popularity to expand the reach of your press releases? Add an Infographic to Your Release, Then Pin It.

Press Release 142

Press Release Hashtag Consultant News 142

Convince & Convert

NOVEMBER 1, 2011

So I think to some degree, the industry is wiring itself for distraction, because we keep creating new stuff and new stuff and new stuff. As you know, there’s been somewhat of a micro trend recently of people just sort of saying, “You know what? Brian: I’ve studied this actually, the idea of social network fatigue.

Klout 121

Klout Social Capital Influencer Social Graph 121

Webbiquity SMM

NOVEMBER 5, 2012

“48% of consumers are led to make a purchase through a combination of search and social media influences.” “95% of journalists use search engines…89% of journalists use blogs and 65% use social networks for story research.” ” • Content isn’t just the job of marketing and PR. .

Review 190

Review Press Release SEO Engineering 190

Rebekah Radice

OCTOBER 23, 2017

How To Build The Most Powerful Personal Brand In Your Industry. For example, if your logo and brand colors are one thing on your website, another on your blog and something completely different on your social networks – your audience is going to have a difficult time understanding who you are, what you do, and how you help.

Industry 60

Industry Brands How To Hashtag 60

Social Media Marketing

JULY 10, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

Social Media 167

Social Media Storify Flipboard Press Release 167

Webbiquity SMM

JANUARY 19, 2011

But fundamentally, 1) there are now far more online venues than just your website or blog where you and/or your company be found (social media pages and profiles, articles, videos, etc.), Social Media Affecting BtoB Buying Behavior by The Proactive Report. Social referrals: How to attract this vital currency by iMedia Connection.

Tips 179

Tips Press Release Reputation B2B 179

Webbiquity SMM

JANUARY 6, 2015

And recent changes to Google’s search algorithm which place a premium value on earned links —the kind generated by effective PR and social media engagement—have increased the value PR professionals bring to maximizing overall brand visibility. Is there still a role for press releases? by Social PR Chat.

Press Release 100

Press Release Tips SEO Influencer 100

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265

Marketing SEO Journal Engineering 265

Sprout Social

MARCH 27, 2023

For example, Sprout Social’s annual Year in Social campaign starts with the creation of a special end-of-year recap report in our platform. The report’s high impact data and sleek, on-trend design make it shareworthy, which prompts our customers to post it on their personal accounts.

Campaign 130

Campaign Social Media UGC Metrics 130

Convince & Convert

JANUARY 21, 2014

Despite a growing number of tools available to measure the ROI of social media, many of the claims made by “marketing gurus” in this sector come from the gut. Few things are more refreshing in this industry than hard evidence, and that’s why I love looking at what peer-reviewed, scientific studies have to say on the manner.

Study 167

Study Social Media Forums Case Study 167

Convince & Convert

APRIL 27, 2012

As opposed to social media essentially just being a tiny little press release machine. Tom : That is a super-interesting take on that to me, because I think a lot of what people forget, especially for local businesses, is that social media starts offline, goes online, and then goes back offline again.

Insurance 115

Insurance Journal Research Hashtag 115

Webbiquity SMM

FEBRUARY 13, 2017

Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. The analytics tools built into social networks provide a bit more detail, though only within their own platforms. ” — Buffer Social. Showcase reviews: Buffer Social, Comms Axis.

Tools 207

Tools Social Media Netvibes Sample 207

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing? Infographic: Social Media ROI Statistics by Digital Buzz.

Statistics 190

Statistics Research Social Media B2B 190

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. What are the most popular sites in these age groups?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

JANUARY 5, 2011

I’m sure you’ll have a year (or more) of reading to do, but I know it’s worth it to empower you with all this great content that has been written by our industry peers. Quick Jump: Social Media: Getting Started, Implementation, and Execution. Social Media (and Beyond): Small Business. Check them out.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Webbiquity SMM

NOVEMBER 12, 2013

Looking at the importance of social media by business function, 80% of business executives said social is “important” or “somewhat important” in marketing and branding; 74% said the same for customer service; 70% for innovation and new product/service development; and 63% for employee recruiting. MediaPost ).

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

APRIL 29, 2014

Given all of the changes Google has made affecting organic ranking factors (asking webmasters to disavow low-quality links, reducing the value of guest blogging , ignoring links in press releases , etc.), the practice of SEO—optimizing owned content for search—is no longer sufficient for maximizing a brand’s online visibility.

Brands 204

Brands SEO Press Release Engineering 204

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

Having a specific focus is what made Dumb Little Man (productivity tips), Lifehacker (productivity and tech), Jonathan Fields (lifestyle, business), The Happiness Project (self improvement), Small Business Trends (small business), Social Media Explorer (PR and social media), and other blogs successful.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

agora pulse

AUGUST 27, 2020

The Google Trends graph below shows the upward interest in the term during the spring of 2020, making the publication of a post that discusses the topic extremely relevant and almost necessary in its inclusion for our company. The post provides valuable content about writing a press release by explaining the process, step by step.

Engagement 182

Engagement Social Media How To Examples 182

Adam Sherk

JUNE 29, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk on June 29, 2010 Unique, one-of-a-kind, best-of-breed…blah, blah, blah. We see this type of marketing speak over and over in press releases and promotional materials.

Press Release 279

Press Release Marketing Class List 279

Techipedia: Tamar Weinberg

MARCH 24, 2010

Don’t try impress me with your funding or whatever industry related things you think you do really well. My eyes glaze over at the site of industry jargon. Don’t make me read a press release to figure out what’s special about whatever you’re trying to highlight. …and so on. Oh man, so true.

Influencer 278

Influencer How To Press Release Blogger 278