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Ultimate Social Media Image Sizing Guide for 2017 + Adobe Photoshop Templates

Pam Moore

Are you tired of your Facebook cover image, Facebook advertising images, Facebook Group image, Twitter cover images, Pinterest board covers and LinkedIn images not looking as beautiful as the cool social media kids (aka visual savvy social marketers)? With social media, the only guarantee we have is change.

Template 167
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10 Best Posts of 2010

Buzz Marketing for Technology

– At a recent ANA conference I was interviewing Brian Wallace VP of Digital Marketing and Media for RIM when I heard him say “2 years from now- if I still have a Director of Social Media – I should be fired!”. Is The White Paper Dead for B2B Marketing? Billion Dollars just barely over ten years later.

B2B 209
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Social-Led Brands Are the Future—Here’s Why

Hootsuite

Social media isn’t a monolith; it’s a collection of different spaces, each with their own in-jokes and norms. And Twitter is a group of raccoons fighting behind an Arby’s. (In Start by shifting your brand’s voice, tone, and style for social in general and then to each individual different social network.

Brands 114
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Social Media Intelligence Can Boost the Bottom Line

Proactive Report

Map where conversations about your brand, product, or topics of interest are taking place in social media platforms. Discover what different groups within one node are talking about and what’s important to them. Identify the influencers in each node. Tap into what your competitors are doing and what people are saying about them.

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How Participation Marketing Elevates Your Social Media Strategy

Convince & Convert

Research from the Boston Consulting Group and the Edelman Trust Barometer are explicit when it comes to measuring trust and credibility. The major social networks have been changing their newsfeed algorithms for years. Combatting the Decline of Organic Reach.

Strategy 145
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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Promote white papers / eBooks / reports for lead generation. Use “ads&# in your blog sidebar, and in-post text links where appropriate, to drive visitors to your white paper or other gated content download pages. Here are 20 ideas. Generate webinar registrations. Gather market intelligence.

ROI 191
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Does Your Blog Have a Long Tail | Blogging and Content Creation.

Convince & Convert

Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization.

Hitwise 117