Waxing UnLyrical

APRIL 9, 2020

I manage a few different Facebook groups, one of which is a completely free + no catch Social PR community: The Social PR Posse. I told you how I’ve started doing Facebook Lives in my group as a way to give back. Event Notice: Navigating Grief During COVID-19. Today, I’ll be talking to Janet Fouts on how to navigate grief.

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Waxing UnLyrical

MAY 1, 2020

But *if* you happen to be free around 3 pm ET today, come join us in the Social PR Posse group , where my friend Mark McClennan, APR, Fellow PRSA , will be joining me in a live Q&A around ethical communications while in quarantine. Because, life as we know it is likely to continue … until it doesn’t.

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Waxing UnLyrical

JULY 16, 2014

We formed a group called “ What I Saw at the Direct Marketing Revolution ” and began having discussions that weren’t really available anywhere else. Within several months, our marketing agency tracked two new clients directly from the group. These were people who weren’t previously in our database.

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Waxing UnLyrical

MAY 23, 2019

Facebook and LinkedIn groups are wonderful for keeping in touch during “off” times. They formed a top volunteer group, the “Key Limers,” who meet in a #LimeMeetup socially to attend all kinds of arts events in the city and personalized events in members’ homes. Of course, you will be communicating on social media.

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Waxing UnLyrical

APRIL 5, 2018

This puts the efforts directly in your employees’ hands by having them organizing the larger group, suggesting collaborative efforts and keeping everyone organized and upholding the mission of your company. My other group members left because this action was not a graded effort, and they felt that their job was done.

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Waxing UnLyrical

AUGUST 28, 2018

This may be a group or organization proliferating the problem – or even the problem itself. Use quotes, articles or other forms of creative content from your chosen leader as a narrative device to draw readers into their passion for solving the problem for your target audience. Don’t get trapped badgering the protagonist, however.

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Waxing UnLyrical

JULY 1, 2017

Since my own trainer has just announced boxing classes (he does small group High Intensity Interval Training classes that are fab), I’m signing up with him. And when I made it clear I wasn’t signing up, he pretty much lost interest in me. But it was a really good workout. So you know what happened next?

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Waxing UnLyrical

JUNE 26, 2017

A couple of weekends ago, I shared this nifty little graphic in my Social PR Posse Facebook group : It got a lot of responses. “Then I saw your Bahamas post in the FB group. And it reminded me of just how powerful intentionality can be … when we are really focused about what we want. Do you want to go to Antigua with me?”

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Waxing UnLyrical

AUGUST 2, 2018

Create a group of “client insiders” to provide you with feedback on new products or services. You could break that group down in so many ways: moms, dads, gay couples, parents who adopt, Millennials, Gen X, etc. You can’t give people what they want unless you listen to them first. So, talk to your clients! Create surveys.

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Waxing UnLyrical

SEPTEMBER 17, 2023

Heavens bless them, they jumped into action before 8 am ET that morning, and we spent the next several hours on group text/phone calls trying to retrieve the page, cancel credit cards, etc. As much in terror as I was – and I was – I had the wherewithal to get the Arena comms/social media team together via text/phone.

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Waxing UnLyrical

FEBRUARY 13, 2017

Access to my private Social PR Virtuoso community , where we brainstorm, make incredible personal and business connections, and ALSO do monthly live group calls. Priority access to the Master Course Intensive , a 4-week LIVE class (1x/week, for 4 weeks), i.e. live group video calls to go through each module together.

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Waxing UnLyrical

SEPTEMBER 4, 2013

What group did I belong to? I can find examples of each group in my own feed. But which group do you most fit into? They are adept at both solitary life and living in huge groups. Sometimes, it can be too loud, exhausting and ineffective. The collective nouns – thought #2 – seemed pertinent here. A Finch-Pie.

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Waxing UnLyrical

APRIL 11, 2013

If social media, and the Internet experience in general, is founded on groups, other people, and relationships, why are we still depending on ourselves to find all the news that’s relevant to us? That’s not to say we shouldn’t be seeking out information on our own. He is a husband, Iowa Hawkeyes and Chicago Cubs fan.

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Waxing UnLyrical

DECEMBER 21, 2018

This is a group exercise for an internal team working for a client. Internal stakeholders can either fill out a document, or, you can sit down face-to-face and develop the material together. Another approach is to systematically probe and brainstorm around the primary opportunity or obstacle and potential routes to a solution.

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Waxing UnLyrical

FEBRUARY 2, 2017

What was even more fun to watch was the second group of people: those who tried to go down the escalator. The memory of those two groups of escalator riders never fails to bring a smile to my face. Then they’d walk down the flight of stairs opposite, and then do it all again, with more confidence this time.

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Waxing UnLyrical

APRIL 30, 2017

Which you would have seen on Facebook on Friday, if you’re a part of my “Social PR Posse” group. This is my “AARGH I F’D UP PLEASE FORGIVE ME” face. Because I’d inadvertently sent an email to some of my peeps that should have gone to some OTHER of my peeps, and I was totally TOTALLY freaking out.

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Waxing UnLyrical

JUNE 21, 2012

is the ability to monitor and post to Facebook Groups directly from HootSuite: Now, typically I like to work Facebook “in” Facebook, as it were, but I know plenty of people who’d rather do all their Facebook management from a third-party app. You can give posting rights to a team for group posting, which is terrific!

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Waxing UnLyrical

MARCH 16, 2016

I was working with a professional group to flesh out strategy and prep for a board meeting in a few weeks. That didn’t stop the early women journalists – they just formed their own group. I also read the magazines that my professional groups publish, and I read magazines such as Success and Fast Company for inspiration and to learn.

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Waxing UnLyrical

JUNE 12, 2018

This mobile-only group of users is forecasted to increase to 52 million people by 2021. While there’s still a lot of communication which happens through those devices, what’s on the rise are people who use their phones all the time, and exclusively, as their only resource to connect to the internet.

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Waxing UnLyrical

SEPTEMBER 1, 2011

So when I heard about other people’s determination and efforts in the same direction, I asked if they’d want to set up some kind of support group on Facebook. I’ve never been involved with support groups before. But I can’t tell you how much this group helps me and, I believe, those who’ve joined.

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Waxing UnLyrical

JULY 29, 2015

Constant feedback is preferred; it is said, “don’t beat around the bush, get to the point with this group.” This group likes to accomplish work in group meetings, where their priority is to exchange ideas and divvy up the work load. Take a class or join a local Toastmasters group.

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Waxing UnLyrical

JUNE 1, 2016

Before I continue, I want to stress that while research is needed for each age group, stereotypes are unnecessary. Millennials are the largest age group of people at a time, just like the Baby Boomers were during their time. We’re all going to be surrounded by good people AND bad people in all age groups.

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Waxing UnLyrical

JANUARY 24, 2012

Animosity and a deep distrust of the other group has taken root because of this. Matt LaCasse believes that finding the methods and channels customers and audiences use, and engaging with them in their comfort zone, is the key to effectively communicating with those groups on behalf of clients.

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Journal Flickr Social Media Management Report 234

Waxing UnLyrical

MARCH 22, 2011

On how to decide which research method to use: Steve said that they use a mix of tools on almost every project, with surveys, focus groups and interviews being the most common. They use interviews and focus groups (they call them workshops) to extract softer information – feelings, attitudes, and so on. What color?

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Research Focus Group Survey Statistics 172

Waxing UnLyrical

MAY 14, 2014

He interprets the public to the client and the client to the public…He helps people to understand one another better.”.

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Waxing UnLyrical

MAY 9, 2016

C3 (Content) Weidert Group Case Study: Fisher Tank Company. Why: “While Fisher’s team was somewhat hesitant initially to add an Inbound strategy and tactics to their marketing, today they’re some of the most enthusiastic supporters and promoters of the approach,” as you can read in this Weidert Group case study.

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Waxing UnLyrical

OCTOBER 18, 2011

.” In fact, the most impressive piece of social media work I have seen in Malta has come from Island Hotels Group (not a client I must add). You see, the group has taken over an abandoned holiday village which in a previous life had also served as a base for the British Army. These types of developments are always contentious.

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Waxing UnLyrical

NOVEMBER 14, 2014

Alison Kenney asked this question yesterday in a Facebook group I belong to: “When it comes to your own website, do you think a blog is a must?” One of our colleagues in the group pointed out that no one is Googling “PR blog” for answers and finding us as potential agencies/consultants (I paraphrased her exact words).

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Hosting Consultant LinkedIn Energy 248

Waxing UnLyrical

APRIL 5, 2013

Anti militia demonstrations in the city have also helped to embolden the Government in its dealings with armed groups. Conway has also worked in London, most recently as Internet PR Account Director at Propeller Group. None of them seem to be visibly armed. His client experience includes HSBC, Vodafone, Emirates and Kellogg’s.

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Waxing UnLyrical

MAY 26, 2011

A few emails later, the University of Regina Social Media Users Group (URSMUG) was born. That initial group drew people from across faculties and departments. After a half dozen meetings the group took a bit of a hiatus. And there is diversity within groups. But most of the people who attended were new to social media.

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Waxing UnLyrical

DECEMBER 2, 2016

Speaking of homework, you’ll be directed to my Social PR Posse Facebook Group once you sign up, because that’s where you’ll share your #SocialPRbootiecamp homework. Def do this when you get the prompt, because it is really a kick-butt group, and you will learn SO much from the folks in there. I guarantee it.

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Eventful Training Banking Course 100

Waxing UnLyrical

NOVEMBER 29, 2011

Very few of the groups representing tech industries were using them. It is also a great option for groups who don’t have the budget to redesign their display banners. Many of the groups were providing QR codes with links to non-mobile sites. Image: Optiscanapp via Flickr, CC 2.0. Here is what we found out: 1. thumbs up.*.

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Waxing UnLyrical

APRIL 29, 2015

Do you live by the sea in a surf-community such as the Boys to Men group in San Diego? If you have a strong group of motivated participants, perhaps a crowdfunding event is the right choice. Remember there is “value” shared from every group participating.

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Waxing UnLyrical

JUNE 5, 2011

Social media case study: Feed My Starving Children and Facebook Groups , by Arik Hanson. Why: really interesting explanation of Facebook Groups as a mechanism for internal communication. by Mark Story. Why: tell you what, when Mark decides to rant, it’s g-o-o-d. It might be something you can put into play at your organization.

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Creative Commons Case Study Journal Flickr 150

Waxing UnLyrical

NOVEMBER 20, 2015

I then decided to ask the group how they measure efforts that contain multimedia: A3. I was also interested in how our group of smarties used best practices in multimedia to generate better outcomes: A4. You still need to include a text description, to be tracked by Google … for now #measurepr. measurepr.

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Waxing UnLyrical

OCTOBER 13, 2011

Social media simply gives us the opportunity to include a greater number of those stories and from a more diverse group of contributors. With social media, we offer timely information – in addition to print, radio, television and our homepage. We still share our institution’s story. We can include more of the community’s voice.

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Waxing UnLyrical

JUNE 8, 2011

When I asked, Chip said, “We want to help groups that can’t afford media monitoring services on their own. Our goal is to be inclusive; mostly we just want to make sure it’s a legitimate group that is providing direct actual help to people in need from disasters.&#.

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