Webbiquity SMM

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. Promote white papers / eBooks / reports for lead generation. Here are 20 ideas. Generate webinar registrations.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Convince & Convert

APRIL 20, 2010

Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization.

Hitwise 117

Hitwise Content Blogger Consultant 117

yMarketingMatters

JUNE 22, 2012

While social media marketing like Facebook, Google+, Pinterest, Twitter, and LinkedIn are getting tons of interest, email is still KING. Email is used far more than Facebook and Twitter combined. Daily activity for Facebook: 60 million updates. I created a Facebook Custom App Thumbnail that opens into a simple form.

List 217

List Organization Tips Newsletter 217

Bill Hartzer

MARCH 29, 2012

For those overseeing the marketing plans, take a moment to look at your game plan to see if it involves Facebook. As many marketing pros can tell other marketing pros or small business owners trying to encompass marketing into their plans, having both an optimized and engaging Facebook status can be quite profitable to their company.

Facebook 73

Facebook Marketing Small Business Advertising 73

Firebelly

AUGUST 23, 2012

Some basic content concepts: Written word: White papers, ebooks, newsletters, electronic magazines, online articles, print books — you name it. Also, share entire photo albums online via Twitter and Facebook. Basically anything you can read. I like this kind of content best, because it tells the entire story.

Picasa 177

Picasa Content Vimeo Tourism 177

Hootsuite

MAY 31, 2023

Caption writing Every day, millions of hand-written social media captions are sent out across platforms like Instagram, Facebook, TikTok, and Twitter. The company is active on Twitter, Facebook, TikTok, and Instagram. Repurposing content Looking to turn a white paper into an Instagram post? How often should we post?

Social Media 140

Social Media HootSuite How To URL 140

Webbiquity SMM

APRIL 11, 2012

This is apparent from the large number of abandoned blogs, orphaned Facebook pages, silent Twitter feeds and the like littering the social media landscape. All of the companies can be found on Facebook, but only three have complete or professionally designed pages. Eight companies have 50 or fewer followers. • Experiment.

Social Media 176

Social Media B2B Exercises Hubspot 176

Techipedia: Tamar Weinberg

FEBRUARY 29, 2012

One or two tweets a day, one or two Facebook posts a week, are not frequent enough to put you on anyone’s radar. Example: Offering a free white paper download to someone likes you on Facebook, and the download consists of 200 words of common knowledge. Nobody likes stream cloggers. Underfeeding. Over repetition.

Social Media 206

Social Media Brands RSS Publishing 206

Mindjumpers

AUGUST 27, 2010

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. You can download the white paper here. Like Mindjumpers, he is associated with Social Marketing Forum.

Engineering 171

Engineering Social Media Alterian Tag Cloud 171

Mindjumpers

JULY 1, 2010

3) Different types of content The content must be valuable but it must also be available in various forms and channels so that the prospect or customers can receive or find it in the format he prefers: a blogpost, a white paper, an online video, a presentation, an autoresponder email series, a printed document, etc.

B2B 189

B2B Strategy Content Marketing 189

Social Media Marketing

AUGUST 8, 2013

Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media. Facebook''s new testing ground is India.

Social Media 167

Social Media Nielsen Press Release News 167

Webbiquity SMM

DECEMBER 13, 2011

Facebook: liking a brand page (or asking someone to like yours) is fairly superficial. However, friending someone on Facebook is widely viewed as a deeper level of social networking connection. Only the gauche and boorish would try to friend someone on Facebook that they have no prior connections to. Expand your online presence.

Social Networking 190

Social Networking B2B Plaxo Marketing 190

Proactive Report

OCTOBER 21, 2013

Conversions : This could be a sale, but it could also be getting someone to download a white paper, watch a video or sign up for your newsletter. Having your fans like and tweet is one thing – you have to enter the conversation for them to remain engaged. You have to respond. the tools are available.

Small Business 65

Small Business Metrics Social Media Hubspot 65

Mindjumpers

AUGUST 27, 2010

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. You can download the white paper here. Like Mindjumpers, he is associated with Social Marketing Forum.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Mindjumpers

AUGUST 27, 2010

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. You can download the white paper here. Like Mindjumpers, he is associated with Social Marketing Forum.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

SocialFish

MARCH 18, 2011

Ideally any association with a magazine or journal, books, pamphlets, newsletters, white papers, research articles and a web site has purchased media liability insurance. All exposures associations had before social media; the only difference is the speed of information.

Insurance 174

Insurance Activities Social Media Policies 174

Convince & Convert

APRIL 2, 2015

As a consumer, which would you prefer: watching a video of actor and martial artist Jean-Claude Van Damme do the splits between two heavy haul trucks moving in reverse, or read a white paper about the latest in motor vehicle steering mechanisms? Continue the conversation on our Facebook or Google+ pages. Visual Marketing Magic.

B2B 60

B2B Marketing Microsoft Hubspot 60

Twist Image

JULY 18, 2014

It''s crazy to me that my job involves going to places like the Google , Facebook and Apple headquarters, and getting to spend time with some of the most fascinating minds in the technology and media space. I love a relevant e-newsletter with great offers. Brands keep looking for things like white papers, ROI models and more.

Marketing 72

Marketing Apple YouTube Advertising 72

Kikolani

JUNE 20, 2012

One top national retailer hired me to write articles for their newsletter for business owners. And the third, a temporary-help firm, hired me to write for their company newsletter for employees. For instance, I’ve listed white paper writer, newsletter writer, retail writer, and business writer among my skills.

LinkedIn 126

LinkedIn How To Skills Retail 126

Waxing UnLyrical

MARCH 11, 2015

You can’t properly attribute sales or awareness to communications using baseline analytics from Google or Facebook or Twitter. Even well-established agencies publish jargon-y white papers about metrics that qualify the quality and reach of a media placement rather than the impact to support the corporate goals.

Metrics 100

Metrics How To Discount Analytics 100

Josh S Peters

NOVEMBER 18, 2009

They are Twitter an Facebook. If you’re looking for people to sign up for your newsletter, fill out a contact form on your site, etc. Facebook - Setup your fan page and then populate it using your existing friends, family, and clients. If they are on Facebook you want them to be your fan.

Social Media 113

Social Media ROI Newsletter Campaign 113

Buzz Marketing for Technology

JUNE 27, 2008

Newsletters. White Papers. Network Applications. Network Infrastructure and Data Center Gear. Site Resources. Clear Choice Tests. This Week in Print. Executive Guides. Special Reports. Partner Sites. Wide-Area Data Svcs. On Demand Security. Networking Solutions. Get information about your IP. Add new comment. Email this page.

Meeting 100

Meeting Sharepoint Wireless Microsoft 100

Diva Marketing Blog

FEBRUARY 24, 2011

For example, going back to the lawn care company, you might spend $280,000 on an extensive social media campaign that includes YouTube videos, Facebook promotions, Twitter updates, LinkedIn updates, e-newsletters and other social media tools. and then sit back and wait. Unfortunately, nothing happened.

Social Media 75

Social Media ROI How To Cost 75

Mindjumpers

SEPTEMBER 23, 2010

However, I found it quite interesting in terms of the general day and time of posting posts on Facebook. Download the full report from Vitrue Similar Posts: How Users Engage With Advertising on Facebook Facebook Introduces Location Service: Places Social Media Is Like Risotto! Leave a Reply Click here to cancel reply.

Facebook 267

Facebook How To Disqus Fashion 267

Convince & Convert

MARCH 4, 2016

Go through your old blog posts , presentations, and white papers. Include social media buttons underneath the infographic so people can share it via their favorite platforms (such as Twitter, Google+, Pinterest, and Facebook). Get our Definitive email newsletter. Repurpose Old Content. Social Media.

Marketing 60

Marketing Statistics Directory Data 60

Webbiquity SMM

SEPTEMBER 4, 2012

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. ” eBooks and white papers are complementary. “Traditionally, white papers have been more academic in tone and style.

B2B 185

B2B Social Media Review eBook 185

Convince & Convert

MAY 27, 2010

The good news is that with the typical exception of Facebook, most of these changes are positive, well-communicated, and understandable. Now, you can track number of “likes&# and daily interactions on your Facebook page, in the same place you can track RSS feeds, Twitter followers, and all the other awesome data points Swix provides.

Consultant 123

Consultant Metrics Social Media Social CRM 123

Hootsuite

MAY 9, 2023

It also includes any blogs and articles, white papers, or case studies you publish. Think ebooks, white papers, webinars, and any how-to content you’ve created. Some of these channels are native to the platform you’ll be advertising on, like Twitter, Facebook or Instagram Ads, or Google Display Ads.

Tips 98

Tips Content HootSuite UGC 98

Sherrilynne Starkie

APRIL 17, 2012

Research and analyst firm Frost & Sullivan has published a white paper, Enabling Successful Social Media Customer Care , which examines challenges, opportunities and how best to use social media to monitor and take action within the contact center. .” Click here to start to receive my newsletter. Related articles.

Social Media 313

Social Media ROI Collaboration Newsletter 313

Convince & Convert

APRIL 28, 2010

Look to Facebook Somewhat surprising (at least to me) was the finding in the Forrester study that 62% of influential impressions from Mass Influencers took place on Facebook, with Twitter just 10%. Consequently, look to your Facebook fans, or use of the new Facebook “like&# feature as a marker for Mass Influence. (It

Social Media 149

Social Media Strategy Influencer Social CRM 149

Mindjumpers

NOVEMBER 10, 2011

During the launch stage, almost all company’s focus on setting up the big four : LinkedIn , Facebook , Twitter and YouTube. Depending on the business needs they may focus on Flickr , e-newsletters, blogs, SlideShare and other social media platforms. The prime target at this stage is to create a social media presence.

ROI 244

ROI Social Media Metrics Survey 244

Webbiquity SMM

FEBRUARY 21, 2012

Content can be produced in a wide variety of formats: • White papers. Newsletters. “Like” their Facebook pages. Case studies. Presentations. Product data sheets / brochures. eBooks / digital magazines. Blog posts. Webinars / webcasts. Checklists. Infographics. Research reports / briefs. Product reviews.

B2B 190

B2B Social Media Alltop Marketing 190

Buzz Marketing for Technology

JUNE 27, 2008

White Papers |. Newsletters |. NEWSLETTERS. More Newsletters. Why Microsoft Should Bring Facebook-like Look to SharePoint. Read This White Paper » The Problem with Business Software & How Visualization Can Fix It. Read this White Paper » More Partners » Resource Alerts.

Wireless 100

Wireless RFP Web 2.0 Microsoft 100

Convince & Convert

MARCH 23, 2010

Humanize Your Blog Remember, it’s a blog not a white paper, and a key differentiator is personality. If you have complementary resources like an Ebook, email newsletter, events or otherwise, make sure those are easy for first-time visitors to find as well. Consequently, I have two recommendations.

Social Media 120

Social Media Strategy Consultant RSS 120

agora pulse

FEBRUARY 20, 2020

By contrast, Facebook ranked seventh, and 47% of those surveyed said they think Facebook is extremely likely to show them deceptive content. You may find that there is not a good ROI on Facebook for your business at all. Does that mean that no businesses should be on Facebook? And video can be more than Facebook LIVE.

How To 108

How To Social Media Management Policies Social Media 108

agora pulse

MAY 26, 2020

Although you design them for social media campaigns, these landing pages don’t exist on Facebook , Instagram , or even LinkedIn. or white papers, you’ll want to use them for lead generation. Subscribe to the Agorapulse newsletter , and get the most recent blog posts and news about the social media channels you use most.

Social Media 150

Social Media How To Discount Campaign 150

Social Media Strategery

JANUARY 7, 2010

Include the link to your content in your team newsletters, meeting agendas/minutes, email signatures, briefings, Yammer messages, and any other communications vehicles you use. Do you want cross-team collaboration on a white paper? Facebook firewall gov20 government government 2.0 Cross-promote. Give people an action.

Gov 2.0 125

Gov 2.0 Social Media Wiki Collaboration 125