| | Newsletter + White Paper |
| Page 1 of 3 | Previous | Next | SOCIALFISH APRIL 6, 2011 White paper on Social CRM for associations We’ve just published our latest white paper, Social CRM for Associations: What association executives should know about applying social media to membership management. The white paper deconstructs Social CRM into its basic parts and applies the concept to association management. Special thanks to Avectra for sharing the costs of producing the paper, so you can download it for free. These tips were originally sent in our kinda monthly email newsletter, SocialFish Food. SocialFishFood White PaperWho owns Social CRM? Social profile mapping. | KIKOLANI FEBRUARY 8, 2012 How Bloggers Can Create and Use White Papers white paper is a cross between a magazine article and a corporate brochure. They posses both the educative qualities of a magazine article and the persuasive qualities of a brochure, this educative and persuasive quality of a white paper makes it one of the most powerful marketing tools. How Bloggers Can Use White Papers. Create White Papers From Scratch. | | | | | | | PROBLOGGER MAY 10, 2012 How to Create White Papers From Your Blog Posts and Use Them Effectively This guest post is by Mitt Ray of The White Paper Blog. With the rise in inbound marketing, more and more blogs are using white papers to promote themselves effectively. Blogs can use white papers as part of their marketing campaigns to spread expertise, generate leads, get more subscribers, and to take advantage of many other benefits. If you’re keen on learning how to write effective white papers and then use them to promote your blog, then you have to read this post! What is a white paper? How can blogs use white papers? | TRADESMEN INSIGHTS JUNE 22, 2010 White Paper: Overview of the HVAC Market Marketing to the professional tradesman in the Construction, Industrial and MRO markets Home About Me Contact Market Overviews Newsletter Podcasts Services White Paper: Overview of the HVAC Market Sonnhalter is deeply involved with the professional tradesmen. We recently completed an page overview of the HVAC market. The free copy for download is available. | TRADESMEN INSIGHTS JUNE 3, 2010 White Paper: Overview of the Electrical Market Marketing to the professional tradesman in the Construction, Industrial and MRO markets Home About Me Contact Market Overviews Newsletter Podcasts Services White Paper: Overview of the Electrical Market Sonnhalter is deeply involved with the professional tradesmen. We recently completed an overview of the Electrical market. The free copy for download is available. | TRADESMEN INSIGHTS SEPTEMBER 7, 2010 White Paper: Overview of Plumbing Market Marketing to the professional tradesman in the Construction, Industrial and MRO markets Home About Me Contact Market Overviews Newsletter Podcasts Services White Paper: Overview of Plumbing Market Sonnhalter is deeply involved with the professional tradesmen. We recently completed an overview of the Plumbing market. The free copy for download is available. | | | | | | | | | -
WEBBIQUITY SMM | TUESDAY, FEBRUARY 21, 2012 The Two Core Elements of B2B Social Media Marketing Success Content can be produced in a wide variety of formats: • White papers. Newsletters. Compelling: to be shareworthy from your standpoint, the content should compel the reader to take some sort of next step—download a white paper, register for a webinar, subscribe to your newsletter, contact your sales team—some type of action that makes the effort of developing the content worthwhile. Content is like singing a song. Amplification (done well) is like singing that song into a microphone. On American Idol. Late in the season. Case studies. Video. Podcasts. MORE >> -
IDACONCPTS | WEDNESDAY, NOVEMBER 10, 2010 Top 3 Tips To Make Your E-Newsletter A Success If you want people to actually read your e- newsletter instead of deleting it from their inbox, you need to make it worth their time. That means NO “free white papers on “how to make make your Twitter account reach 10,000 followers. Shutterfly’s Wink is the king of e-mail newsletters that include a freebie. Wink offers readers 2 free photo strip credits on most of its email newsletters. Here are the top 3 tips to make your e- newsletter a success: 1. What is the purpose of your e-mail newsletter? What kind of rewards can you give? MORE >> -
CONVINCE & CONVERT | TUESDAY, APRIL 20, 2010 Does Your Blog Have a Long Tail | Blogging and Content Creation. Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Does Your Blog Have a Long Tail April 20th, 2010 |Written By: Jay Baer | View Comments Tweet Most smart bloggers try to focus on a few, key search terms in their blog content. Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). MORE >> -
MINDJUMPERS | THURSDAY, SEPTEMBER 23, 2010 How To Post Effectively on Facebook Why You Need a Blog: Blogs Are The Websites of The Social Media World » How To Post Effectively on Facebook Posted by Tehneyat Waseem Sep 23rd, 2010 Tweet Vitrue released a white paper this month on the effectiveness on when to post links and updates on Facebook according to when users are online, and when these links will generate most feedback, likes and traffic to your website. Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « In Time of Social Media Crisis – How Do You Respond? Blogpost posted on Mindjumpers [.] MORE >> -
WEBBIQUITY SMM | TUESDAY, SEPTEMBER 4, 2012 Book Review: The B2B Social Media Book Already have practice doing it (“long before the social web, [B2B marketers] were publishing newsletters, quarterly magazines and [using] other marketing tactics that map to many key social media marketing methods”). ” eBooks and white papers are complementary. “Traditionally, white papers have been more academic in tone and style. Cohen Kipp Bodnar relationship based sales Salesforce Radian6 social media lead generation webinars white papersDepth of subject matter expertise. Relationship-based sales. Stop now. MORE >> -
- Find newsletter content in a flash DREW'S MARKETING MINUTE | FRIDAY, JUNE 8, 2012
- 25 Newsletter Content Ideas + Bonus Newsletter Idea Resources WRITTENT BLOG | MONDAY, APRIL 8, 2013
- Five Easy Ways to Use Google+ SPIN SUCKS | WEDNESDAY, JULY 25, 2012
- Tips to Optimize Conversion of Online Forms SOCIAL MARKETING FORUM | MONDAY, NOVEMBER 22, 2010
- Asperger's and IT: Dark secret or open secret? BUZZ MARKETING FOR TECHNOLOGY | TUESDAY, OCTOBER 7, 2008
- Four Content Ideas for Driving Inbound Leads SPIN SUCKS | WEDNESDAY, AUGUST 3, 2011
- Understanding Social Media ROI Cycle MINDJUMPERS | THURSDAY, NOVEMBER 10, 2011
- White Paper: Overview of the Industrial/MRO Market TRADESMEN INSIGHTS | THURSDAY, MAY 20, 2010
- To Grow Your Audience, Become a DJ For Your Content SPIN SUCKS | MONDAY, MAY 21, 2012
- Six degrees of separation in instant messaging | Emerging Technology Trends | ZDNet.com BUZZ MARKETING FOR TECHNOLOGY | FRIDAY, JUNE 27, 2008
- A Beginners Guide to Content Marketing [Plus Infographic] PAMORAMA | SUNDAY, JUNE 16, 2013
- Marketing is Dead? SPIN SUCKS | THURSDAY, AUGUST 23, 2012
- 22 Simple Tips to Grow Your Email List Organically YMARKETINGMATTERS | FRIDAY, JUNE 22, 2012
- How to Calculate Social Marketing ROI PAUL GILLIN | THURSDAY, JUNE 24, 2010
- Taking the French Out of Your Content SPIN SUCKS | MONDAY, NOVEMBER 21, 2011
- Direct Marketing Doesn’t Have to Suck PAUL GILLIN | WEDNESDAY, OCTOBER 5, 2011
- 20 Ways to Cultivate Brand Unawareness in Social Media TECHIPEDIA: TAMAR WEINBERG | WEDNESDAY, FEBRUARY 29, 2012
- Review of Content Marketing Measurement Platform Squeeze SPIN SUCKS | THURSDAY, OCTOBER 11, 2012
- Bloggers important in PR SHERRILYNNE STARKIE | WEDNESDAY, MARCH 28, 2012
- Riding the Social Media Struggle Bus? You’re Not Alone WEBBIQUITY SMM | WEDNESDAY, APRIL 11, 2012
- Study shows social media drives sales SHERRILYNNE STARKIE | THURSDAY, OCTOBER 25, 2012
- 10 Things to Consider As You Move to Google+ SPIN SUCKS | TUESDAY, JULY 5, 2011
- How To Create A Know-It-All Company - CIO.com - Business Technology Leadership BUZZ MARKETING FOR TECHNOLOGY | FRIDAY, JUNE 27, 2008
- Nielsen Report: Blogs Still on the Rise | ClickZ WWW.CLICKZ.COM | TUESDAY, MARCH 13, 2012
- How Can SEO Hurt Your B2B Business? PWB MARKETING BLOG | WEDNESDAY, AUGUST 10, 2011
- Premium Content: Value, Work, and Access STEPHEN P SMITH | SUNDAY, DECEMBER 11, 2011
- 7 Social Media Tactics Your 2013 Budget Needs to Succeed WWW.CLICKZ.COM | MONDAY, JANUARY 7, 2013
- 20 Ways to Generate ROI from a Corporate Blog WEBBIQUITY SMM | TUESDAY, MAY 10, 2011
- Using Customer Cases in Marketing and Sales 2.0 SOCIAL MARKETING FORUM | SATURDAY, NOVEMBER 20, 2010
- 10 Ways to Use Social Networks for B2B Marketing WEBBIQUITY SMM | TUESDAY, DECEMBER 13, 2011
- Marketing Writers Face Dramatic Shift GEOFF LIVINGSTON | TUESDAY, FEBRUARY 19, 2013
- 7 Tips for Developing Your Webinar Strategy ENGAGE | WEDNESDAY, OCTOBER 12, 2011
- Adding Social Icons Helps Drive E-mail Marketing Campaigns TRADESMEN INSIGHTS | TUESDAY, JULY 6, 2010
- Invest in Your Brand with Content PUZZLE MARKETER | THURSDAY, JULY 5, 2012
- Social media in call centres SHERRILYNNE STARKIE | TUESDAY, APRIL 17, 2012
- 3 Keys for Conversion Optimization Success SHIFT DIGITAL | FRIDAY, AUGUST 24, 2012
- Web 2.0, Secondary Orality, and the Gutenberg Parenthesis BUZZ MARKETING FOR TECHNOLOGY | MONDAY, JULY 28, 2008
- How you use social media to build a sustainable economy, business and profits SIMON MAINWARING | TUESDAY, JULY 10, 2012
- B2B Blogging Trends 2011: Towards an Integrated Approach CONVERSIONATION | TUESDAY, MAY 24, 2011
- Introducing Users to the Concept of Meeting Workspaces in MOSS 2007 | NetworkWorld.com Community BUZZ MARKETING FOR TECHNOLOGY | FRIDAY, JUNE 27, 2008
- SmartBlog on Social Media Poll Blogger Contest: Great Example of Crowdsouring CONVERSTATIONS | SUNDAY, OCTOBER 17, 2010
- Seven Habits of Highly Effective B2B Websites PWB MARKETING BLOG | TUESDAY, NOVEMBER 1, 2011
- Q & A With Michael Stelzner on the “Launch” of Social Media Examiner DEBBIE WEIL | THURSDAY, JULY 7, 2011
- Q & A With Michael Stelzner on the “Launch” of Social Media Examiner DEBBIE WEIL | THURSDAY, JULY 7, 2011
- 5 Ideas and More to Improve B2B Marketing Strategy FIFTH GEAR ANALYTICS | TUESDAY, JULY 20, 2010
- Social Media for Lead Generation and Acquisition | Shuaism JOSH S PETERS | WEDNESDAY, NOVEMBER 18, 2009
- 15 Key Facts about Content Curation WRITTENT BLOG | WEDNESDAY, MAY 15, 2013
- 15 Different Ways to Increase Facebook Engagement on Your Company Page in 2013 SHIFT DIGITAL | WEDNESDAY, DECEMBER 5, 2012
- Distributor Survey Shows Online Training from Manufacturers Helps. TRADESMEN INSIGHTS | WEDNESDAY, MAY 19, 2010
- Content Marketing is More Than Just Blogging FIREBELLY | THURSDAY, AUGUST 23, 2012
- Thought Leadership: Repurpose, Repackage, Refine Messages TRADESMEN INSIGHTS | WEDNESDAY, JULY 21, 2010
- The Holy Grail of Online Marketing: The Email List. DIGITAL VOICES | TUESDAY, MARCH 15, 2011
- Podcast: How Green Technology is Affecting the Plumbing Industry TRADESMEN INSIGHTS | WEDNESDAY, AUGUST 4, 2010
- Are you making one of these 7 content marketing mistakes? DREW'S MARKETING MINUTE | TUESDAY, MAY 29, 2012
- The 6 Stages of Exposing Yourself with Content Marketing CONVINCE & CONVERT | WEDNESDAY, DECEMBER 7, 2011
- How Do You Measure Social Media Success? TRADESMEN INSIGHTS | THURSDAY, OCTOBER 28, 2010
- How to Use LinkedIn to Connect with Top-Drawer Freelance Clients KIKOLANI | WEDNESDAY, JUNE 20, 2012
- 5 of My Favorite Posts TRADESMEN INSIGHTS | TUESDAY, OCTOBER 19, 2010
- Interview with Social Media Citizen: J-P De Clerck SOCIAL MEDIA CITIZENS | TUESDAY, OCTOBER 26, 2010
- 2010 Projects & Partners; Lots Of Reasons To Pitch To MSearchGroove MOBILEGROOVE | MONDAY, JANUARY 3, 2011
- 5 Helpful Hints to Attract New Business Using Your Blog TRADESMEN INSIGHTS | WEDNESDAY, SEPTEMBER 22, 2010
- How to Promote Your Content Across Owned, Earned, and Paid Media CONVINCE & CONVERT | WEDNESDAY, JUNE 12, 2013
- Seven Questions to Ask About Your Website PAUL GILLIN | THURSDAY, MAY 13, 2010
- B-to-B Marketers: What Type of Twitterer Are You? TRADESMEN INSIGHTS | WEDNESDAY, MARCH 3, 2010
- Fans, Followers and Ecosystems: Retention Beyond the Customer Matters CONVERSIONATION | FRIDAY, JULY 29, 2011
- This Week in Social Media - 3/26/2013 SOCIAL MEDIA MARKETING | WEDNESDAY, MARCH 27, 2013
- How Much of Your B-to-B Marketing Budget is Going Towards Social. TRADESMEN INSIGHTS | TUESDAY, MARCH 23, 2010
- Are B2B Social Tactics Different Than B2C ? TRADESMEN INSIGHTS | THURSDAY, FEBRUARY 18, 2010
- B-to-B Marketers Outpace B-to-C Among Leading Social Media Initiatives TRADESMEN INSIGHTS | THURSDAY, JANUARY 28, 2010
- What Are You Doing to Grow Your Email List of Professional Tradesmen? TRADESMEN INSIGHTS | WEDNESDAY, FEBRUARY 22, 2012
- Social Media Catching On In The B-to-B Markets TRADESMEN INSIGHTS | TUESDAY, JUNE 29, 2010
- 5 Ways to Use Content Marketing to Attract New Business TRADESMEN INSIGHTS | WEDNESDAY, SEPTEMBER 8, 2010
- Why Manufacturers Should Use Blogs as a Brand Building Tool to. TRADESMEN INSIGHTS | TUESDAY, FEBRUARY 9, 2010
- B-to-B Marketers: Put The “Why” Before The “How” In Social Media TRADESMEN INSIGHTS | WEDNESDAY, JANUARY 20, 2010
- B-to-B Marketers: Use Video on Your Web Site to Increase SEO. TRADESMEN INSIGHTS | WEDNESDAY, MARCH 10, 2010
- How To Build An Online Community: The Ultimate List Of Resources (2012) FEVER BEE | WEDNESDAY, FEBRUARY 1, 2012
- How is Social Media Impacting Your Brand TRADESMEN INSIGHTS | WEDNESDAY, AUGUST 11, 2010
- Lead Generation: Top Business Benefit for Small Businesses Using. TRADESMEN INSIGHTS | THURSDAY, FEBRUARY 4, 2010
- Using Social Media to Market an Event TRADESMEN INSIGHTS | THURSDAY, AUGUST 19, 2010
- Search Marketing Must Be Working For Small Businesses TRADESMEN INSIGHTS | THURSDAY, JANUARY 21, 2010
- Don't Overlook The Power of Facebook For Driving B-to-B Applications TRADESMEN INSIGHTS | WEDNESDAY, FEBRUARY 17, 2010
- Mobile Apps to Reach Tradesmen: Are You Ready? TRADESMEN INSIGHTS | TUESDAY, JULY 13, 2010
- How to Find Tradesmen on Twitter TRADESMEN INSIGHTS | WEDNESDAY, JULY 7, 2010
- Generate Qualified Leads Using LinkedIn Answers TRADESMEN INSIGHTS | TUESDAY, AUGUST 10, 2010
- Corporate Social Media: Are You Ready? TRADESMEN INSIGHTS | WEDNESDAY, SEPTEMBER 29, 2010
- Does your company have a social media policy? IMAGINE YOUR REALITY | TUESDAY, JUNE 29, 2010
- 5 Things An E-Mail Marketer Should Avoid TRADESMEN INSIGHTS | WEDNESDAY, JANUARY 27, 2010
- Use Twitter to Talk Up Your Brand to Tradesmen TRADESMEN INSIGHTS | WEDNESDAY, JULY 14, 2010
- Bolster Your Social Media Presence By Using Email Marketing TRADESMEN INSIGHTS | TUESDAY, AUGUST 17, 2010
| |