Remove Eventful Remove Sentiment Remove Sports Remove Trends
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Going for gold: How brands are successfully navigating the 2021 summer games

Sprout Social

Sports fans, rejoice: The summer games are officially underway in Tokyo, Japan. But this year’s event looks markedly different from Rio and London. Viewers are taking to Twitter to share which events they’re most looking forward to and their hot takes on athletes’ performances. Your favorite Olympic sports are here.

Brands 133
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Brand experience: Why it matters and how to build one that works

Sprout Social

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 114
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How to Know If Your Brand Should Hop on a New Social Media Trend

Ignite Social Media

Are all your Facebook friends talking about the next big sporting event, upcoming holiday, or election? Trends can be found everywhere but social media is the best place to find the freshest and most relevant trends today. Is this trend right for my brand? What is the sentiment behind the trend?

Trends 60
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How 3 brands use a Tagging strategy for marketing to get better insights, faster

Sprout Social

As CareSource’s Senior Director of Digital Strategy Sarah Chapman explains, “If we notice a trend in our monthly Tagging reports, like a sudden influx of questions about ID cards in August, then we realize this is likely related to parents needing back-to-school sports physicals and immunizations.

Strategy 123
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Super Bowl LVIII Breakdown: A Recap In Numbers [Plus Taylor Swift Effect Captured]

Keyhole.co

It’s not just about her celebrity status – it’s how she impacts sectors like music, entertainment, and even sports like the NFL! Swift’s ability to deeply connect with fans has created a widespread impact, boosting local economies, shaping global trends, and leaving a lasting mark on pop culture.

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A closer look: What brands need to know about COVID-19

Sprout Social

In just the first quarter alone, we’ve seen the widespread cancellation of sporting events, schools transition to remote learning and businesses of all kinds close their brick-and-mortar stores. The conversation saw a 9% uptick in overall sentiment; Millennials and Generation Z posted 87% of all positive content posted in March.

Brands 115
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Creating Great-Performing Social Media Content - Tips for Share-Friendly Posts

The Social Media Hat

They do a length analysis (they say 55 characters is optimum length) and a word count (they say less than 10 words is best), and they'll list your keywords and assign a sentiment of positive, negative or neutral. They said the headline had a positive sentiment. They deemed this headline as having a positive sentiment as well.