Trending Sources

How to Know If Your Brand Should Hop on a New Social Media Trend

Ignite Social Media

Are all your Facebook friends talking about the next big sporting event, upcoming holiday, or election? Trends can be found everywhere but social media is the best place to find the freshest and most relevant trends today. The client is emailing you, asking if their brand should jump on the new social media trend that everyone seems to be talking about.

Twitter to Live-Stream MLB, NHL Games, 120 Sports Highlight Show

SocialTimes Twitter

Twiitter’s live-streaming splurge  continued with Monday’s announcement of pacts with Major League Baseball , the National Hockey League  and 120 Sports. Weekly out-of-market games will be live-streamed on Twitter from MLB and the NHL, and 120 Sports will produce an exclusive, nightly sports highlight show, The Rally. Twitter said a schedule will come “at a later date.”.

How to Get Ahead of This Year’s Social Media Trends

Convince & Convert

In a recent webinar with Mention, I addressed the interruption of platform changes and identified four digital trends for marketers to get out in front of now. Twitter has jumped in with custom Twitter Emoji for historical moments, sports and entertainment events, and elections (and has made them for sale too). Snapchat rolled out Chat 2.0 and opened up geofilters. Smile.

8 New B2B Video Content Marketing Trends

Convince & Convert

This is the sentiment that started the Vidyard Ignite conference – the first-of-its-kind event specifically designed to address the issues that B2B marketers face when it comes to creating video. They could recreate this video with each one of their sport-specific products to show the actual solution in progress. Overall, this event was fantastic. It’s About the Experience.

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Facebook: Algorithms Are ‘Trending’ Over People

SocialTimes Facebook

Move over, humans: The machines are taking over, at least when it comes to populating Facebook’s Trending  feature. The social network announced in a Newsroom post  Friday that descriptions for Trending topics are being eliminated, removing the burden of writing descriptions for those Trending topics from its employees.

31 Expert Guides to Maximizing Online Brand Visibility – WPO

Webbiquity SMM

event sponsorships, community outreach, analyst coverage, trade association membership) components. Create an impression versus multiple impressions”), and events—in other words, most of the key elements of WPO. The 4 SEO Trends Every Marketer Needs to Know by iMedia Connection. How can paid, owned, and earned media be harmonized to achieve business goals? by Forbes.

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Everyone Can Now Create Twitter Moments: Here’s All You Need to Know

Buffer Social

When they originally launched, Moments were intended to help Twitter users keep up with what the world is talking about at any given time without having to follow loads of new people or watch trending topics closely. Moments were first released in October 2015, with Twitter and selected partners able to curate stories on a range of topics, including News, Sports, and Entertainment.

50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

What social media developments and trends should I be watching? Whether it’s a local tweet-up or a major conference, this knowledge could be useful to help you plan what events you should sponsor or where you should set up your next booth&# ). ways to use social media to build a crowd for your event by Socialbrite. Social Media Trends and Predictions. What to do? But 44.24

5 Social Media Opportunities to Plan for this Summer

Ignite Social Media

This year marks the seventh annual World Social Media Day with the official US event to take place in New York City. If you’re interested in learning more about how to capitalize on opportunities at large events head here for another great blog post. 4. With such a large sporting event, the opportunities for brand sponsorships and activations are endless.

Time for Real Introspection on Real Time Marketing

Social Media Marketing

Think of it this way: the Oscars, the Super Bowl or any other major public event is like a party that we're all attending. In that kind of social situation, it's the witty repartee from the individual that is in touch with world events and cultural touchpoints that wins every time, not the hack comedian who brought a pocketful of scripted jokes from his lame writing staff. Only $1.8

Mobile Trends for 2013

Firebelly

With mobile technology rapidly growing and changing it is exciting to see what we can expect to happen in the future.  I discovered an article written by JWT on the 13 Mobile Trends for 2013 and picked out a few that I already see happening in my own mobile use. Million Ways To Say Hi. Revolutionizing Transactions. Video Unleashed. Mobile as a Sixth Sense. Blog News

Some Perspectives on Pinterest

Social Media Marketing

pinterest trends social networksYou've probably heard that Pinterest is here and in a big way. If you're not already familiar with it, take a look and see if you can understand what the fuss is all about. The site has been around for a couple of years but only recently took off. Why It Works And really, this approach is parallel to the way I think Pinterest is different. Shame on you.

Nielsen Social Content Ratings, Week of Oct. 10: Empire Rolls in Debate-Free Week

SocialTimes Facebook

Meanwhile, Major League Baseball  flexed its muscles when it came to sports events for the week, bumping the National Football League  off its perch, as six of the top 10 spots on the chart from Nielsen Social Content Ratings went to MLB postseason games. As for sports, the Dallas Cowboys ’ dominant victory over the Green Bay Packers  at iconic Lambeau Field finished far atop the list, with 10.463 total interactions on Facebook and Twitter, more than double No. 2, game one of the National League Championship Series ( Chicago Cubs  8, Los Angeles Dodgers  4), at 5.214 million.

This Week in Social Media

Social Media Marketing

In addition to that at-a-glance summary of our teams' global social media activities, the newsletter also includes a series of links about current events and trends in the worlds of technology, social media, mobile, marketing and communications in order to keep the wider team up to date on changes, newsworthy items, and content that might be useful in their jobs.

Being The Underdog Is More Fun

Jason Yormark

The March Madness Tournament is one of my favorite sporting events of the year. Not because basketball is really my favorite, but because of all the sporting events in the world, it’s the one event where anything is possible. However for the first time in my career, I decided to buck that trend, and go with the underdog. Upsets. Why not?

How to Identify Popular Hashtags

Razor Social

using the hashtag of an event or a TV program). A way of making you look stupid when you include irrelevant hashtags! sport). However, hashtags are not used that often.  I recently came across a post with a hashtag related to an event and when I clicked on it, I saw a lot of updates related to the event. Trending. What are hashtags? Why are hashtags useful?

The 6 Biggest Olympics Topics on Social Right Now

Simply Measured

Here’s is what social media is talking about as the countdown to the world’s biggest sporting event begins. Top Trends on Social Media for Rio Olympics 2016. The Official Rio 2016 hashtag has been trending as team/players from the world over prepare to join the games. Team Refugee will participate in various sporting events. hMwzUof0Vb.

Is Social Media the New TV for Brands?

Simply Measured

More specifically, the rate at which this trend is happening differs along generational lines and the United States has seen an 11% decrease in time spent watching traditional TV from 2010 to 2016. It’s not surprising that, with these numbers and a desire to capture seemingly elusive millennial and generation Z cohorts, sports brands are among some of the first to jump on social streaming.

People Need Content

Geoff Livingston

It also highlights the importance of a balanced strategy including but not defined by the trend. As an event creator, I love it. Quality events are hard. The increasing glut of digital information makes quality events more important. An event is a primary driver of large word of mouth moments, dynamic personal interaction, and yes, great content. The rest fail.

Tweet, Pay, Love: The Modern-Day Social Media Pop-up

The Realtime Report

Pop-up shops have become a regular and vital part of high streets around the world—but the latest trend is the exchange of free goods and services in return for tweets, Facebook posts and Instagram posts: the “Social Media” pop-up. Some brands have also incorporated a ‘pay with picture’ strategy that encompasses the rising trend of visual social media in 2014.

Alicia Keys To Perform #InCommon And Brands Celebrate #TowelDay

Audiense

Alicia Keys is all set to be the first ever musical headliner at the world’s most watched sporting event. All the Twitter Trends , plus what team Audiense is reading in this week’s round up of the best social campaigns. Alicia Keys , Pepsi , and Champions League have come together to make the UEFA Champions League a big sporting extravaganza. InCommon https://t.co/hoUfMSPKWL.

10 Facebook Posting Tips to Improve Your Brand Awareness

Sprout Social

Leverage Trends. Trending Topics on Facebook show you the topics that have recently become popular on the social network. Based on engagement and location, Trending Topics are a powerful way to connect people around a major event and help them to engage in meaningful conversations. That said, there are some trends that are easy to predict. Say More With Less.

3 Viral Marketing Lessons from the 2016 Super Bowl Commercials

Talkwalker SM

The Super Bowl is one of the biggest global events for both the sporting world and for brands. Not for Live Events. Before Super Bowl 50, the hashtag #RIPTwitter began trending with the social public feeling that Twitter’s struggles to drive revenue and innovate effectively would spell the end for the social platform. Lesson 1: It’s All About the Pre-Game. Conclusion?

Zika: A Social Media Conversation Timeline

Simply Measured

wb4hyupJde pic.twitter.com/i5n3Cbsqeq. — NYT Sports (@NYTSports) April 28, 2016. We looked for correlations in the aggregate data and aligned trends with specific events, supported by conversational analysis from Simply Measured. Here is the timeline of major conversational events around Zika we found on social. Education & Analysis News & Events Social Media

74% of World Cup Viewers Use Social Media During the Games

Convince & Convert

It’s no surprise that social media has become one of the most important tools for marketers to leverage during live events and sports games.  In an effort to seize real-time opportunities and become part of the social conversation during the World Cup, marketers will be connecting with their consumers through #hashtags, “brand newsrooms” will be abuzz with trending topics, and consumers will be prompted to share ads across their networks. In fact, the World Cup is already prepared to be the most social sporting event ever. Social Media Research

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How to Optimize your Paid Search with Social Media

Buzz Marketing for Technology

So we potentially have a large sports audience as a segment of our brand, right? If I can discover the trends and themes consumers are creating, then I can put myself in the mix by building content to show up in that top eight to 10 results as well. Related posts: Social Media for the Boardroom At a recent BlogWell event I got a chance to. Technology.

The 20 Best New Social Media Tools to Try in 2017 (And How to Use Them)

Buffer Social

As part of our State of Social Media 2016 campaign , we’ve scoured Product Hunt for the latest trending social media tools and created a list of 21 products for marketers and teams to try in 2017. Sports. Best used for: Live events promotion. Once they follow your calendar, you can push important events to their personal calendar. Live events. Panda 5. Yotpo.

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Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

So which one garnered more interest according to Google trends? Live event social media generally involves a social media person or standard event-goer using a mobile device to put content online. Pic-N-Post has already revolutionized weddings and parties; now, it’s changing the game for hotels, convention centers, special events, restaurants, and more. Remember me?

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Managing Social Media Campaigns

SocialFish

Creating a social media campaign is not a one time event. Updating profiles, using analytic tools, changing the profile designs, communicating with fans and followers, setting up events, etc. You need to be able to analyze your social media campaigns, pick out trends and stay ahead of the game and all this is not a one-time task. Tips on managing social media campaigns.

#Rio2016 Campaigns Dominate Social Media This Week!

Audiense

With #RIO2016 just a week away, is it any wonder that most of social media is dominated by sport. This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games. What a year for sport! Read on. Sz3Rj3Nfcs.

19 Twitter Best Practices That Show the Real You

Ari Herzog

Relate to sports. Relate to current events. Observe digital trends. Dan McLaren founded the UK Sports Network. You may not know I curate a Twitter list that includes over 300 social media managers and marketing professionals at some of the world’s most well-known organizations. frequently peruse the list to get inspiration. Among those represented are Jetblue, Sony, McDonald’s, Lockheed Martin, Keurig, Walmart, MTV, and Coca-Cola. Here are examples of tweets from today that have no links and no mentions of other people. Quote your role models. bewarmbos.

How Social Selling Will Dominate the Future of E-Commerce

Convince & Convert

Their posts, however, go beyond overt “Buy Our Stuff” updates and include community-building content like quotes, visually rich images, hashtags, events, and videos (all of which perform well on social media): The results—as Spencer Stumbaugh, Director of Marketing at MVMT explains —have tallied up to over 60,000 visitors to MVMT’s “Shop” page in the first three months of 2016 and an overall.5%

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A Deeper Look at the Twitter Metrics You Should Be Tracking

Sprout Social

Your dashboard is separated into three main areas: Tweets, Audiences and Events. Events on Twitter Tab. The Events tab is a great resource for social media managers and content creators. Here you’ll find a plethora of events, ranging from holidays and conferences to sporting events and movie premieres. And why not? Home Tab. This includes your: Top Tweet.

Nielsen Report: Blogs Still on the Rise | ClickZ

www.clickz.com

SES Events. Latest Facebook Cannes Sports Politics & Advocacy UK & Europe. Trends Strategies Integrated Marketing Whats the Buzz? Live Events. Consumer-generated blogs have continued a strong upward trend since the company began tracking them in 2006, according to the U.S. Upcoming Events. Sports. Trends. Sports. Trends. ); //. Marketing News & Expert Advice. ClickZ.asia. ClickZ Academy. Search Engine Watch. Home Topics Stats & Tools Training & Education Jobs White Papers Subscribe. Newsletters. Mobile.

How Top Companies Use GIFs on Twitter

Convince & Convert

Check out these ten clever GIFs from various companies, sports teams, and more for a few helpful tips on how to incorporate GIFs as part of your Twitter engagement strategy. As #GIFParty became a trending topic on Twitter, many companies were smart enough to play along, dropping their own party-themed GIFs. Ain’t no party like a Twitter GIF Party! pic.twitter.com/5gTEeB1uWH.

#Rio2016 Campaigns Dominate Social Media This Week!

Audiense

With #RIO2016 just a week away, is it any wonder that most of social media is dominated by sport. This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games. What a year for sport! Read on. Sz3Rj3Nfcs.

Why Instagram Is Red Bull’s #1 Social Channel

Simply Measured

What has changed, though, is the state of social media landscape , new media consumption trends, and exciting new features and new platforms. They understand that their audience favors extreme sports, and videos capture these games in quite a powerful way. The post below is a video from their Red Bull Rampage event, made with Antoine Bizet, the French Free Biker.

Restoring Faith in Humanity - Together

Social Media Marketing

Watching the events unfold in Boston yesterday was horrific. As with any tragic event that plays out in the media, there is always fear, speculation, uncertainty and loose facts running rampant. And this was another thing that happened quickly: within the hour, 8 of the 10 top trending topics on Twitter were related to the event. Boston. F ing horrible.

7 Social Media Tactics Your 2013 Budget Needs to Succeed

www.clickz.com

SES Events. Strategies Data-Driven Marketing Marketing Automation Marketing to Latinos Conference Call Local Retail Sports & Entertainment Politics & Advocacy Automotive CPG Financial Services Healthcare & Pharma Agency Spotlight. Live Events. Social Media, Mobile, and Content Marketing: 4 Trends That Rocked 2012. UPCOMING EVENTS. ClickZ Awards. Email.

Using Social Media Data for Targeting – How to Locate and Action Real Audience Insights

Kikolani

Today you’ll find a home section, sports section, business section and so on. Those that liked homes, sports or business. As twitter grew up and people started using it in larger numbers, it really allowed us to see how real time trends could develop right before our eyes. This allowed them to pinpoint the earthquake, and verify its existence, just by following trends on social media. Well, we used disaster events above only because it really shows how things can spread and be tracked. Take Advantage of Trending Topics. It all starts with newspaper.