Five Things You Need to Know About Planning a Media Event
NOVEMBER 24, 2014
Plan a Media Event I found that planning a media event is one of my absolute favorite things to do. I’ve done many of them for all different types of clients and occasions, and no two are exactly alike, which makes planning a media event that much more fun! Here are five things you need to know about planning a media event. 1. You know, Murphy’s Law.
Twitter to Live-Stream MLB, NHL Games, 120 Sports Highlight Show
JULY 25, 2016
Twiitter’s live-streaming splurge continued with Monday’s announcement of pacts with Major League Baseball , the National Hockey League and 120 Sports. Weekly out-of-market games will be live-streamed on Twitter from MLB and the NHL, and 120 Sports will produce an exclusive, nightly sports highlight show, The Rally. Twitter said a schedule will come “at a later date.”.
Facebook Debuts Featured Events on iOS App in 10 U.S. Cities
JUNE 27, 2016
gained access to a new Featured Events feature Monday. Josh Constine of TechCrunch reported on the launch of the feature, saying that the events are curated by Facebook employees, and categories include art, entertainment, family, festival, fitness, food and drink, learning, community, music and sports. What we do is have a team of people who are basically looking at events on Facebook that have broad appeal, that a lot of people could go to, and they’re highlighting ones they think will be good to list out. Facebook iOS users in 10 cities in the U.S.
Most-Tweeted Sports Event In History: Germany vs. Brazil
The Realtime Report
JULY 10, 2014
During Tuesday’s semi-final match, where Germany dominated host nation Brazil with a 7-1 victory, tweets reached a peak volume of 530,166 tweets per minute – making it the most talked about sporting event in Twitter history. Though the 2014 World Cup action has begun to die down, now with only two teams remaining, the social media frenzy surrounding the tournament has not.
Augmented Reality in Sports
Freelance Social Media
JANUARY 28, 2010
Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Augmented Reality in Sports by cinta5 on January 28, 2010 [tweetmeme]Just wanted to share a couple of videos with you. The idea of having “scouts at the event Tweet on certain topics like food at the open, what bands are playing, and transportation is great. Enjoy! Media.
Live-Tweeting Events: 5 Must-Reads
OCTOBER 29, 2014
Learn everything you need to know about live-tweeting events in these five must-reads. Follow These Best Practices for Live-Tweeting Events By Jennifer Beese Social media and live events go hand-in-hand. Everything from conferences and award ceremonies, to television shows and sporting events are talked about on social. Blog Social Media Twitter
2016 Tour de France Sprints to More Than 3.7 Million Tweets
JULY 25, 2016
Barthelemy Collin , who works on sports partnerships for Twitter, said in a blog post that the top five tweeted-about moments during the race were: Eventual winner Chris Froome starts running while his bicycle is being fixed after a crash with a motorcycle during stage 12. Events Twitter 2016 Tour de France Barthelemy Collin Chris Froome Cycling Jarlinson Pantano Mark Cavendish Nairo Quintana Peter Sagan retweets Romain Bardet Sports Team Dimension Data Team Etixx QuickStep Team Movistar Team Sky Team Tinkoff Tour de Francebillion times. Jarlinson Pantano wins stage 15.
How To Create Stunning Social Media Posts For Holidays, Trends, Events And More
The Social Media Hat
JULY 11, 2016
Social Media How To Create Stunning Social Media Posts For Holidays, Trends, Events And More. PromoRepublic - the new Calendar of Content Ideas helps you create stunning social media posts based on holidays, trends, events and more. You will also see only templates that are relevant for the season, day of the week, upcoming holidays and events. Sponsored Article. Statistics.
Behind the Curtain of a Sports Social Media Giant
Convince & Convert
AUGUST 2, 2013
Baseball is different from other sports because of the frequency of games (almost every day during the season), so that means there is new information to push out to fans almost every day, as well: time and place of the game, the lineup, sponsored messages, photos or videos, ticket availability, and updates within the game. Bryan Srabian, The SF Giants @srabe. Please Support Our Sponsors.
Twitter Preps Brands for 2016 Summer Olympics (Infographic)
JULY 1, 2016
The Games last a total of 19 days with 207 nations, 306 events in 42 sports and more than 10,000 athletes participating. Infographics Twitter 2016 Summer Olympic Games advertising Brazil Jay Bavishi Marketing Olympic Games Olympics Research Now Rio de Janeiro Sports Summer Olympics VideosInformation: Help your audience keep track of important stats and results.
Twitter to Live-Stream Two New NBA Shows
JULY 19, 2016
The shows will be created through the NBA Digital partnership with Turner Sports , and the league’s pact with Twitter also extends the Amplify program between the two partners, with more video content coming for Twitter, Vine and Periscope. Twitter Web Video #NBAmixtape #NBARapidReplay #NBAVine #PhantomCam Adam Silver Amplify Animated GIFs basketball Day In The Life GIFs highlights Jack Dorsey Live Streaming Live Videos National Basketball Association nba NBA All-Star Weekend NBA Digital nba draft NBA Finals NBA Playoffs Periscope Sports Turner Sports VineAnimated GIFs.
Twitter, Facebook Suit Up for UEFA EURO 2016
JUNE 10, 2016
Barthelemy Collin , who works on sports partnerships for Twitter, highlighted that social network’s #EURO2016 efforts in a blog post , and they include special emojis , letting soccer fans on Twitter determine the color of the Eiffel Tower ’s lights each night, users submitting questions for each game’s Man of the Match, exclusive insider content and a dedicated Vine channel. England.
GoPro’s Partners with Periscope to Allow Realtime Brodcasting of Action Sports
Convince & Convert
FEBRUARY 1, 2016
Below is a look at total mentions during the event, which was broadcast on CNN: At the same time, both candidates drove so much of their own coverage during the town hall, as these lists of their top tweets illustrate: On Tuesday, Donald Trump announced that he would be boycotting Thursday’s GOP debate. Politics: #DemTownHall & Trump. Of course, no: In fact, Trump received 2.5
Copa América Centenario 2016 on Facebook, Instagram, Twitter, Vine, Periscope
JUNE 3, 2016
Facebook and Instagram teamed up with the event’s broadcasters— Fox Sports in the U.S. Fox Sports will present multiple highlights of each game in real-time on Facebook and Instagram, along with postgame recaps, and the network will turn to live-streaming feature Facebook Live during pregame and postgame shows. debut. Bolivia: @FBF_futbol. Brazil: @CBF_Futebol. Peru: @TuFPF.
How to Network at Blog Events (Even if You’re Shy!)
MAY 29, 2016
Time is hurtling towards this year’s ProBlogger Training Event at the RACV Royal Pines Resort on Australia’s Gold Coast, and I don’t know about you but here at ProBlogger HQ, we are getting EXCITED! (if you are yet to get a ticket, head here to grab one, you save $100 if you purchase before July 1, 2016!). How to Network at Blog Events (Even if You’re Shy!).
Nielsen’s Top Social TV Moments on Twitter
JUNE 7, 2016
However, it’s becoming more clear that TV and social media are perfect partners, as tweets and other social posts spike around event television. Twitter users are highly engaged during popular shows and live television events, both in terms of hashtags and @mentions. Other live events like the #Oscars also fared very well, with 2.9 million tweets. million tweets.
DHL and F1: Proving Sponsorship Value with Social Listening and Image Recognition
MAY 12, 2016
Event organizers too, run into difficulties when trying to accurately value their sponsor deals. Now with the introduction of image recognition technology , brands and event organizers have an opportunity to get an even clearer view of the reach and value of sponsorship activity. Brands have long understood the impact that images from sporting events can have on global audiences.
The NHL’s Stanley Cup Finals on Twitter
JUNE 13, 2016
The Pittsburgh Penguins won the National Hockey League ’s Stanley Cup , clinching the title by beating the San Jose Sharks 3-1 Sunday night. Christopher Doyle , who works on media partnerships for Twitter, shared some Stanley Cup stats from the social network in a blog post , along with highlighting some tweets from both teams. According to Doyle, the most-tweeted-about moments during the sixth and final game of the Stanley Cup Finals were: Game six ends and the Penguins win the Stanley Cup. Sidney Crosby wins the Conn Smythe Award as most valuable player of the Stanley Cup Playoffs.
Euro 2016: The Players, Brands and Fans Winning the Euros on Social
JULY 7, 2016
We’ve seen people from around the world post close to 100 million tweets supporting their teams and brands trying to muscle in on the incredible global exposure major sports events can provide. SOCIAL MEDIA NEWS brands euro 2016 football image recognition soccer social media analytics sportsAfter almost a month of non-stop football (or soccer if you prefer!)
Tennis on Social: Game Over For Nadal
MAY 30, 2016
If you’re like me, you’re probably always looking for good people to follow during important events. Or do you wonder how much a brand benefits from sponsoring a sports event such as Roland Garros? Have you been watching the French Open last week? The Top Stories Of The French Open 2015 On Social Media. Video Content Catches Fire on Twitter. What a shot !
The NBA Finals on Social: Who is winning the conversation?
JUNE 8, 2016
Two of the most marketable athletes in American sports are featured in the NBA Finals: Stephen Curry of the Warriors and LeBron James of the Cavaliers. Verdict: For more information about how your business can track and analyze major events like the NBA Finals using social listening, contact us and speak to one of our expert consultants. Follow him on Twitter: @JLafferty21.
Pac-12 Networks Is the Latest to Ink Twitter Livestreaming Pact
JULY 14, 2016
Another day, another livestreaming deal for Twitter, this time with Pac-12 Networks , the broadcast arm of college sports’ Pac-12 Conference. The conference announced that Twitter will be the “premier streaming partner” for its Pac-12 Plus broadband network, which will feature more than 150 live games throughout the 2016-17 academic year in sports including soccer, volleyball, gymnastics, baseball, ice hockey, swimming, diving, softball, track and field, wrestling, lacrosse, tennis and water polo. The members of the Pac-12 are: University of Arizona. Arizona State University.
Redskins Need to Rebrand
SEPTEMBER 9, 2013
This is not an issue of liberal protest. I am a Washingtonian of 20+ years, a Nationals partial season ticket holder, and a regular at many local sporting events. Sports Dan Snyder indian name change native americans NFL racism racist Redskins Roger Goodell The Washington Redskins need to rebrand. Even the Green Bay Packers CEO came out against the name, calling it derogatory.
5 Social Media Opportunities to Plan for this Summer
Ignite Social Media
JUNE 3, 2016
This year marks the seventh annual World Social Media Day with the official US event to take place in New York City. If you’re interested in learning more about how to capitalize on opportunities at large events head here for another great blog post. 4. With such a large sporting event, the opportunities for brand sponsorships and activations are endless.
Copa América Centenario 2016 on Instagram, Twitter
JUNE 28, 2016
And this photo was tops in the last 24 hours of the event, with more than 308,000 likes: No tengo Palabras. Chile defeated Argentina on penalty kicks Sunday to win Copa América Centenario 2016 , and the entire tournament generated more than 231 million interactions on Instagram from June 3 through 26, from over 40 million users. Instagram said in an email to SocialTimes that the number of users interacting was up 33 percent compared with 2015 Copa América Chile , adding that total interactions were up 25 percent from last year’s tournament. Dani Alves. Leo Messi. Arturo Vidal. soccer.
Twitter Wants Non-Users to Come ‘See What’s Happening’
JULY 25, 2016
Chief marketing officer Leslie Berland announced the new campaign in a blog post , saying that its content, including videos and digital ads, will drive home what Twitter has to offer in terms of breaking news, entertainment, sports and politics, as well as attempt to clear up misconceptions about the social network from non-users. From breaking news and entertainment to sports and politics–from big events to everyday interests with all the live commentary that makes Twitter unique. Twitter’s newest marketing campaign encourages non-users to “See What’s Happening.”.
Fashion and P.R. Social Media blogger events
JANUARY 17, 2010
PR people need to be careful how they frame an invite to a blogger press event. This social media invite sent to Fashionista highlights some of the issues of running blogger only events. I was recently told by a P.R. Please Note: All bloggers must post coverage from our event to their blog within 24 hours in order to be eligible. No Journalists. With no strings attached.
Rare engagement and Kinect Sports
The Way of the Web
OCTOBER 17, 2010
I was lucky enough to be invited along to an event held by games developer Rare , to play Kinect Sports (aff link), which has been developed for the new Kinect peripheral for the Xbox. I’ll write more about the game itself at the end, but a few other things struck me about the event. And part of that is down to the fact Kinect Sports is really nicely done.
Is the NFL Digging Its Own Grave?
JULY 31, 2014
Those women may show their displeasure by boycotting NFL products and events or ceasing to support the brand altogether. Howard Bloom , a reporter for Sporting News, advises the brand to do more than change its disciplinary practices. His unswerving support of the Redskins name has been termed “defiant” by some sports reporters. A guest post by Erin Feldman. Do the right thing.
The Advertising vs. PR Debate Won’t Exist in 30 Years
SEPTEMBER 18, 2012
walked away from the USA Today event with two other critical points. Marketing advertising convergence In 30 Years interactive Jack Dorsey media newusatoday olympian pr sports USA TodayUSOC Chair and Olympic Gold Medal Winners Scott Blackmun, Katie Ledecky, Missy Franklin and Heather O’Reilly are interviewed by Christine Brennan. Marketing. Why the Debate Will End.
Twitter Launches Live-Stream for Wimbledon Championships
JULY 6, 2016
Twitter launched its first sports live-stream , allowing users to watch live coverage of the Wimbledon tennis championships. Users While viewing the stream, the video is presented on the left side of the screen, and recent tweets about the event are in a feed on the right side of the screen. Twitter users can post their own tweets about the event from this screen, and the #Wimbledon hashtag will automatically be added to their tweets (users can remove it, if they choose). While this is Twitter’s first sports live-stream, it won’t be the last.
How Many PR pros Does it Take to Change a Lightbulb?
MAY 6, 2016
They had the gall – the GALL – to ask me to share a pre-crafted tweet, so that I could feel pleased to “be a good sport.” Events Public Relations bad pitching PR pros The Social PR MakeoverWhen I keynote, I often kick off with a joke. And the punch line to this one – how many PR people does it take to change a lightbulb? – usually gets a big laugh.
Big Boulder Conference and Why You Should Care About Social Data Ethics
JUNE 6, 2016
Looking at the agenda for this year’s conference, topics range from politics, sports, and privacy, to advertisement, finance, and analytics, all related to the core principles of data, and to the code of ethics established by the initiative in 2014. News & EventsThe code includes four practices: Privacy, Transparency & Methodology, Education, and Accountability.
Sports Can Learn a Few Things From Gov 2.0
Social Media Strategery
OCTOBER 8, 2009
Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Sports Can Learn a Few Things From Gov 2.0 There are real opportunities for the sports industry to leverage some of these same concepts and tactics that are now driving Government 2.0. Sports Can Learn a Few Things From Gov 2.0
How #EveryMoveCounts Dominated NCAA Final Four Conversation
Convince & Convert
APRIL 11, 2016
Not only was the hashtag applicable in one of the biggest sporting events of the year, but it also worked in generating awareness around an exciting contest. Realtime Today cross-functional marketing degree disrupted final four how to make the most of a sponsorship how to sponsor an event hubspot NCAA Social Media MarketingDegree’s #EveryMoveCounts. Rls: https://t.co/YKh7VtrNkv
How to Fine-Tune Your Father’s Day Social Marketing Strategy
MAY 24, 2016
When it comes to holiday and event marketing, there are numerous opportunities to consider. Whether they enjoy the outdoors, sports, cooking, art, or anything else, creating different themed bundles is a unique way to promote all different products the brand offers. Education & Analysis News & Events Social MediaHow to Build a Better Twitter Content Calendar Download.
The Mobile Revolution is Here Now [Infographic]
MARCH 15, 2013
Amazon.com will reach 4 billion dollars in mobile sales by end of 2012. 1 in 8 will use mobile tickets for airlines, rail and bus travel, festivals, cinemas, and sports events in 2015. For the past 5 years or so, research has predicted that mobile devices would overtake personal computers when it comes to internet usage. people on Earth). million in 2012 to 369.2 million by 2016.