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Five Things You Need to Know About Planning a Media Event

Spin Sucks

Plan a Media Event I found that planning a media event is one of my absolute favorite things to do. I’ve done many of them for all different types of clients and occasions, and no two are exactly alike, which makes planning a media event that much more fun! Here are five things you need to know about planning a media event. 1. You know, Murphy’s Law.

Most-Tweeted Sports Event In History: Germany vs. Brazil

The Realtime Report

During Tuesday’s semi-final match, where Germany dominated host nation Brazil with a 7-1 victory, tweets reached a peak volume of 530,166 tweets per minute – making it the most talked about sporting event in Twitter history. Though the 2014 World Cup action has begun to die down, now with only two teams remaining, the social media frenzy surrounding the tournament has not.

Social Media Community Management: An Interview with Kathryn Peck of EA SPORTS

Techipedia: Tamar Weinberg

Almost exactly a year ago, I observed Kathryn Peck represent EA SPORTS on Twitter. What’s a typical day like for you as the EA SPORTS Active Community Manager? also have calls and emails with external partners or people that work with outside of EA SPORTS as we discuss upcoming conferences, events, how we can partner, etc. would say that a typical day is very busy.

NASCAR appeals to more than just Sports Fans!

Buzz Marketing for Technology

The audience that follows NASCAR racing is a very loyal bunch of followers that average over 30 Million, which is on par with many sporting events such as the Stanley Cup, the World Series, and the NBA Championship. Bootleggers needed to distribute their illicit products, and they typically used small, fast vehicles to better evade the police.

Twitter to Live-Stream MLB, NHL Games, 120 Sports Highlight Show

SocialTimes Twitter

Twiitter’s live-streaming splurge  continued with Monday’s announcement of pacts with Major League Baseball , the National Hockey League  and 120 Sports. Weekly out-of-market games will be live-streamed on Twitter from MLB and the NHL, and 120 Sports will produce an exclusive, nightly sports highlight show, The Rally. Twitter said a schedule will come “at a later date.”.

Live-Tweeting Events: 5 Must-Reads

Firebelly

Learn everything you need to know about live-tweeting events in these five must-reads. Follow These Best Practices for Live-Tweeting Events By Jennifer Beese Social media and live events go hand-in-hand. Everything from conferences and award ceremonies, to television shows and sporting events are talked about on social. Blog Social Media Twitter

CES 2017: Twitter, CTA, Conversable Team Up on CES Twitter Guide

SocialTimes Twitter

Starting a direct message on Twitter with @CES  will give users access to the new CES Twitter Guide, where they can access information on top hashtags, company booth and event locations, speaker schedules and answers to frequently asked questions, as well as connect with the CES social team for “human assistance.”. through 6 at 4:30 p.m. PT/7:30 p.m. PT/5:15 p.m. through 8.

Twitter, Vine, Periscope Debut Rio 2016 Features

SocialTimes Twitter

There are also more than 50 other Olympics and sports emojis, which can be triggered by hashtags in English, French, Portuguese and Spanish, and Moreira added that the #Rio2016  and #Olympics  hashtags also work in Japanese, Korean and Arabic. Finally, Twitter provided data on the countries, sports and athletes that drew the most pre-Olympics buzz. and the U.S., Brazil and Japan.

Behind the Curtain of a Sports Social Media Giant

Convince & Convert

Baseball is different from other sports because of the frequency of games (almost every day during the season), so that means there is new information to push out to fans almost every day, as well: time and place of the game, the lineup, sponsored messages, photos or videos, ticket availability, and updates within the game. Bryan Srabian, The SF Giants @srabe. Please Support Our Sponsors.

2016 Tour de France Sprints to More Than 3.7 Million Tweets

SocialTimes Twitter

Barthelemy Collin , who works on sports partnerships for Twitter, said in a blog post  that the top five tweeted-about moments during the race were: Eventual winner Chris Froome starts running while his bicycle is being fixed after a crash with a motorcycle during stage 12. Events Twitter 2016 Tour de France Barthelemy Collin Chris Froome Cycling Jarlinson Pantano Mark Cavendish Nairo Quintana Peter Sagan retweets Romain Bardet Sports Team Dimension Data Team Etixx QuickStep Team Movistar Team Sky Team Tinkoff Tour de Francebillion times. Jarlinson Pantano wins stage 15.

Rio 2016, Week One: Michael Phelps Wins Facebook Gold

SocialTimes Facebook

Michael Phelps  was the most-talked-about Olympic athlete on the social network during the first week of competition, while swimming was the most discussed event, and Canada was the top country discussing Rio 2016 in terms of percentage of monthly active users. The most-talked-about events were: Swimming. Events Facebook 2016 Summer Olympic Games Brazil Canada Gabby Douglas Gymnastics MAUs Michael Phelps Mónica Puig Monthly active users Olympic Games Olympics Rio 2016 Rio de Janeiro Rugby Ryan Lochte Simone Biles Sports Summer Olympics Swimming U.K. Mónica Puig.

A Look at Social Video’s Big, Bright (and Somewhat Uncertain) Future

SocialTimes Facebook

The explosion of Facebook Live  hints at its potential for broadcasting major events and engaging viewers in ways standard channels struggle to do. Twitter competed aggressively with Facebook for the rights to stream Thursday Night Football in partnership with the National Football League , and such face-offs will occur more often as sports franchises re-evaluate their cable contracts. In the fragmented world of video consumption, sports viewership seems to be the only steady programming for the cable industry, as most entertainment and news content is available elsewhere.

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4 Questions Sports Marketers Need To Answer About New Markets

Audiense

In 2017, the global sports market is set to drive over $90 billion of revenue, as a billion people around the world are set to join the affluent middle class between 2009 and 2020. Ambitious sports brands should want to capitalise on these global possibilities, but new markets shouldn’t be jumped into carelessly. Is it similar to your sport or brand?

4 Questions Sports Marketers Need To Answer About New Markets

Audiense

In 2017, the global sports market is set to drive over $90 billion of revenue, as a billion people around the world are set to join the affluent middle class between 2009 and 2020. Ambitious sports brands should want to capitalise on these global possibilities, but new markets shouldn’t be jumped into carelessly. Is it similar to your sport or brand?

Twitter to Live-Stream Two New NBA Shows

SocialTimes Twitter

The shows will be created through the NBA Digital partnership with Turner Sports , and the league’s pact with Twitter also extends the Amplify  program between the two partners, with more video content coming for Twitter, Vine  and Periscope. Twitter Web Video #NBAmixtape #NBARapidReplay #NBAVine #PhantomCam Adam Silver Amplify Animated GIFs basketball Day In The Life GIFs highlights Jack Dorsey Live Streaming Live Videos National Basketball Association nba NBA All-Star Weekend NBA Digital nba draft NBA Finals NBA Playoffs Periscope Sports Turner Sports VineAnimated GIFs.

4 Brand Opportunities for Instagram Stories

Ignite Social Media

Live Event Coverage. Covering live events is another fantastic opportunity for brands to show users a unique glimpse of their organization. Stories are especially great for showcasing ample live event content without overwhelming your users’ newsfeed with too many images. The idea is showing coverage of an event to those who are interested but may not be able to attend.

GoPro’s Partners with Periscope to Allow Realtime Brodcasting of Action Sports

Convince & Convert

Below is a look at total mentions during the event, which was broadcast on CNN: At the same time, both candidates drove so much of their own coverage during the town hall, as these lists of their top tweets illustrate: On Tuesday, Donald Trump announced that he would be boycotting Thursday’s GOP debate. Politics: #DemTownHall & Trump. Of course, no: In fact, Trump received 2.5

How To Create Stunning Social Media Posts For Holidays, Trends, Events And More

The Social Media Hat

Social Media How To Create Stunning Social Media Posts For Holidays, Trends, Events And More. PromoRepublic - the new Calendar of Content Ideas helps you create stunning social media posts based on holidays, trends, events and more. You will also see only templates that are relevant for the season, day of the week, upcoming holidays and events. Sponsored Article. Statistics.

Fore! Twitter to Livestream Early Round PGA Tour Tournament Play

SocialTimes Twitter

Our collaboration with the PGA Tour will provide fans all over the world access to watch livestreaming PGA Tour events on Twitter while following the conversation all on one screen. Streaming PGA Tour Live programming to Twitter’s global audience, as well as the millions of users who follow @PGATOUR and hundreds of PGA Tour player accounts, will provide new and innovative ways for sports fans to engage with our premium OTT offering. Enjoying @PGATOURLIVE ? There's more live golf coming to Twitter in 2017. TwitterSports https://t.co/5QoHZ0vecI

Twitter Preps Brands for 2016 Summer Olympics (Infographic)

SocialTimes Twitter

The Games last a total of 19 days with 207 nations, 306 events in 42 sports and more than 10,000 athletes participating. Infographics Twitter 2016 Summer Olympic Games advertising Brazil Jay Bavishi Marketing Olympic Games Olympics Research Now Rio de Janeiro Sports Summer Olympics VideosInformation: Help your audience keep track of important stats and results.

Success Stories From Twitter’s Front Lines

SocialTimes Twitter

It captures people’s attention and engages them, particularly around high-profile events and meaningful moments. The brand chose four unique sports with which to associate this particular subsidiary. Twitter has a unique ability to connect brands with their consumers at key moments–not just during tent-pole, events but also during everyday events such as morning commutes. Twitter has had an extraordinary year by any measure. Twitter’s open nature lends itself to this approach. tool paused Twitter ads promoting breakfast items after 10 a.m.

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Pac-12 Networks-Twitter Livestreaming Pact Set to Kick Off

SocialTimes Twitter

The Pac-12 Conference announced in July that Twitter will be the “premier streaming partner” for its Pac-12 Plus broadband network, which will feature more than 150 live games throughout the 2016-17 academic year in sports including soccer, volleyball, gymnastics, baseball, ice hockey, swimming, diving, softball, track and field, wrestling, lacrosse, tennis and water polo. Pac-12 Networks president Lydia Murphy-Stephans  said in a release revealing the initial schedule: Over the years, our universities have been producing live event streams from their campuses. Friday, Oct.

Nielsen Social Content Ratings, Week of Oct. 3: Debates Stay On a Roll

SocialTimes Facebook

The National Football League  continued its strong performance with seven of the top 10 sports events in terms of Facebook and Twitter interactions, led by the Dallas Cowboys ’ thrashing of the visiting Cincinnati Bengals , at 6.701 million interactions. The second presidential debate  Sunday night and the vice presidential debate  last Tuesday night dominated the rest of the television series and specials for the week of Oct. 3, according to the Nielsen Social Content Ratings. million interactions; and game two of that series, at No. with 1.251 million interactions.

DHL and F1: Proving Sponsorship Value with Social Listening and Image Recognition

Talkwalker SM

Event organizers too, run into difficulties when trying to accurately value their sponsor deals. Now with the introduction of image recognition technology , brands and event organizers have an opportunity to get an even clearer view of the reach and value of sponsorship activity. Brands have long understood the impact that images from sporting events can have on global audiences.

Twitter, Facebook Suit Up for UEFA EURO 2016

SocialTimes Facebook

Barthelemy Collin , who works on sports partnerships for Twitter, highlighted that social network’s #EURO2016 efforts in a blog post , and they include special emojis , letting soccer fans on Twitter determine the color of the Eiffel Tower ’s lights each night, users submitting questions for each game’s Man of the Match, exclusive insider content and a dedicated Vine  channel. England.

How to Network at Blog Events (Even if You’re Shy!)

ProBlogger

Time is hurtling towards this year’s ProBlogger Training Event at the RACV Royal Pines Resort on Australia’s Gold Coast, and I don’t know about you but here at ProBlogger HQ, we are getting EXCITED! (if you are yet to get a ticket, head here to grab one, you save $100 if you purchase before July 1, 2016!). How to Network at Blog Events (Even if You’re Shy!).

Nielsen’s Top Social TV Moments on Twitter

SocialTimes Twitter

However, it’s becoming more clear that TV and social media are perfect partners, as tweets and other social posts spike around event television. Twitter users are highly engaged during popular shows and live television events, both in terms of hashtags and @mentions. Other live events like the #Oscars also fared very well, with 2.9 million tweets. million tweets.

A Complete Guide to Twitter’s Q2 2016 Earnings Call

SocialTimes Twitter

Twitter focused on its live streaming of big events such as the Wimbledon Championships  tennis tournament and the Republican and Democratic National Conventions , as well as its pacts with 120 Sports , Bloomberg TV , Campus Insiders, Major League Baseball , the National Basketball Association , the National Hockey League , Pac-12 Networks  and, of course, the National Football League.

Rio 2016: 1.5 Billion Facebook Interactions; 916 Million on Instagram

SocialTimes Facebook

And the top events were: Swimming. Sindhu Pakistan Philippines Photos Portugal Reactions Rio 2016 Rio de Janeiro Ryan Lochte Ryan Murphy Shares Simone Biles Simone Manuel soccer Sports Summer Olympics Swimming Temporary Profile Picture Frames Townley Haas Track and Field U.K. The 2016 Summer Olympic Games  spurred 1.5 billion interactions from 277 million unique users on Facebook and 916 million interactions from 131 million Instagram users from Aug. through 21. Neymar following Brazil’s gold-medal victory in soccer. Indian Prime Minister Narendra Modi congratulates P.V. Sindhu.

Nielsen Social Content Ratings, Week of Dec. 26: Dick Clark’s New Year’s Rockin’ Eve Rules

SocialTimes Facebook

Meanwhile, the National Football League  was forced to share the spotlight in the sports category with college football bowl games and a mixed-martial-arts pay-per-view event. Meanwhile, the NFL still accounted for six of the top 10 sports events on Nielsen’s list, led by the Dallas Cowboys ’ blowout of the visiting Detroit Lions  on ESPN’s Monday Night Football. Dick Clark’s New Year’s Rockin’ Eve With Ryan Seacrest on ABC topped the Nielsen Social Content Ratings  for TV series and specials for the week of Dec.

The NHL’s Stanley Cup Finals on Twitter

SocialTimes Twitter

The Pittsburgh Penguins  won the National Hockey League ’s  Stanley Cup , clinching the title by beating the San Jose Sharks  3-1 Sunday night. Christopher Doyle , who works on media partnerships for Twitter, shared some Stanley Cup stats from the social network in a blog post , along with highlighting some tweets from both teams. According to Doyle, the most-tweeted-about moments during the sixth and final game of the Stanley Cup Finals were: Game six ends and the Penguins win the Stanley Cup. Sidney Crosby  wins the Conn Smythe Award as most valuable player of the Stanley Cup Playoffs.

Team 12

Copa América Centenario 2016 on Facebook, Instagram, Twitter, Vine, Periscope

SocialTimes Facebook

Facebook and Instagram teamed up with the event’s broadcasters— Fox Sports  in the U.S. Fox Sports will present multiple highlights of each game in real-time on Facebook and Instagram, along with postgame recaps, and the network will turn to live-streaming feature Facebook Live  during pregame and postgame shows. debut. Bolivia: @FBF_futbol. Brazil: @CBF_Futebol. Peru: @TuFPF.

Periscope Live Videos, Highlights Can Be Monetized via Twitter Amplify

SocialTimes Twitter

Spectators will be able to engage with both Andy and the exciting match play in real time, all while celebrating the tenth anniversary of the Grey Goose Honey Deuce–a vibrant and refreshing cocktail that is now recognized as an iconic accompaniment to the most anticipated sporting event of the summer. Andy will also share his experience attending the U.S.

Video 21

Euro 2016: The Players, Brands and Fans Winning the Euros on Social

Talkwalker SM

We’ve seen people from around the world post close to 100 million tweets supporting their teams and brands trying to muscle in on the incredible global exposure major sports events can provide. SOCIAL MEDIA NEWS brands euro 2016 football image recognition soccer social media analytics sportsAfter almost a month of non-stop football (or soccer if you prefer!)

Team 24

How Coca-Cola Built Its Liquid, Linked Social Campaign for Olympics 2016

Simply Measured

The campaign uses footage of over seventy athletes from all over the world, across a wide variety of sports. Coca-Cola’s posts do not just congratulate athletes and teams — they create content that drives engagement around the event, as well. Education & Analysis News & Events Social MediaThe Social Marketer’s Content Optimization Cheat Sheet Download.

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Nielsen Social Content Ratings, Week of Nov. 21: Dallas Cowboys Keep Streaking

SocialTimes Facebook

Meanwhile, the National Football League  in general and the Dallas Cowboys  in particular remained atop the sports category. And NFL games accounted for seven of the top 10 sports events for the week in terms of total interactions, led by the Cowboys’ victory over Thanksgiving Day guests the Washington Redskins , at 11.425 million. The 2016 Soul Train Awards on BET topped the Nielsen Social Content Ratings  for TV series and specials for the week of Nov. Image on homepage courtesy of Shutterstock.

Pac-12 Networks Is the Latest to Ink Twitter Livestreaming Pact

SocialTimes Twitter

Another day, another livestreaming deal  for Twitter, this time with Pac-12 Networks , the broadcast arm of college sports’ Pac-12 Conference. The conference announced that Twitter will be the “premier streaming partner” for its Pac-12 Plus broadband network, which will feature more than 150 live games throughout the 2016-17 academic year in sports including soccer, volleyball, gymnastics, baseball, ice hockey, swimming, diving, softball, track and field, wrestling, lacrosse, tennis and water polo. The members of the Pac-12 are: University of Arizona. Arizona State University.

Nielsen Social Content Ratings, Week of Nov. 7: Live From New York …

SocialTimes Facebook

Meanwhile, the National Football League  in general and the Dallas Cowboys  in particular continued to dominate the sports category. As for sports events, the NFL accounted for seven of the top 10, led by the Cowboys’ last-minute victory over the host Pittsburgh Steelers , with 18.647 million total interactions. NBC’s Saturday Night Live  rode the post- election  wave to the top of the Nielsen Social Content Ratings  list of TV series and specials for the week of Nov. 7. with 1.33 million.

Tennis on Social: Game Over For Nadal

Talkwalker SM

If you’re like me, you’re probably always looking for good people to follow during important events. Or do you wonder how much a brand benefits from sponsoring a sports event such as Roland Garros? Have you been watching the French Open last week? The Top Stories Of The French Open 2015 On Social Media. Video Content Catches Fire on Twitter. What a shot !

Redskins Need to Rebrand

Geoff Livingston

This is not an issue of liberal protest. I am a Washingtonian of 20+ years, a Nationals partial season ticket holder, and a regular at many local sporting events. Sports Dan Snyder indian name change native americans NFL racism racist Redskins Roger Goodell The Washington Redskins need to rebrand. Even the Green Bay Packers CEO came out against the name, calling it derogatory.