Webbiquity SMM

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Social Media 245

Social Media B2B Marketing SEO 245

Webbiquity SMM

DECEMBER 13, 2011

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. This is a level deeper than the majority of more superficial social networks.

Social Networking 190

Social Networking B2B Plaxo Marketing 190

Webbiquity SMM

JUNE 21, 2022

A 2020s website should act as a hub for all marketing activities, including email marketing, link-building, content marketing, search engine optimization (SEO), mobile marketing, PPC advertising, and much more. You can also connect with him on YouTube or Linkedin. On-site SEO content absolutely must be high-quality, original content.

Influencer 288

Influencer Brands Policies Privacy 288

Webbiquity SMM

JULY 23, 2013

Given that more than 90% of both business-to-business and local consumer purchases now begin with online search, search engine optimization (SEO) has become essential for business success. You can often find the most authoritative (in the eyes of the search engines) directories specific to your type of business simply by searching for them.

Directory 194

Directory Types SEO Engineering 194

Webbiquity SMM

JUNE 11, 2013

It starts with a well-optimized website of course, but there’s much more to it than that; a website isn’t the only way to show up in a search, and traditional search engines aren’t the only online tools that buyers are using to learn about products and services. Provides referral visits to your website.

Social Bookmarking 198

Social Bookmarking StumbleUpon Engineering Sites 198

Webbiquity SMM

DECEMBER 28, 2010

Blogs are a source of fresh content, which search engines love. The major search engines are increasing incorporating social signals into their search results. Share this on LinkedIn. Links from social bookmarking sites can improve the rank of content-rich pages buried in your site’s navigational structure. Tweet This!

SEO 181

SEO Press Release Social Bookmarking Technorati 181

Webbiquity SMM

DECEMBER 26, 2012

In the online realm, PR, search engine optimization (SEO), social, advertising and marcom are all vital and intertwined elements of web presence optimization , and as such need to be measured and managed to coordinate efforts for maximum online visibility. 8 Steps to Leveraging PR for SEO by iMedia Connection. Compliment them.

Tips 202

Tips B2B Journal SEO 202

Webbiquity SMM

OCTOBER 11, 2011

It’s the evolution of search engine optimization (SEO), or alternatively, SEO on steroids. Search is no longer just Google and Bing; the second- and third-largest “search engines” by volume of searches are YouTube and Facebook.

Findability 216

Findability B2B Directory SEO 216

Webbiquity SMM

SEPTEMBER 9, 2013

According to research from BuzzFeed , “Search traffic to publishers has taken a dive in the last eight months, with traffic from Google dropping more than 30%…While Google makes up the bulk of search traffic to publishers, traffic from all search engines has dropped by 20% in the same period.” Experiment.

Directory 196

Directory SEO B2B Real Estate 196

Webbiquity SMM

FEBRUARY 10, 2013

ORM is all about search engine optimization. ORM companies can decrease visibility by pushing negative results lower on a search-engine results page. Social media can be used effectively, Inc.com adds, by having company employees keep their LinkedIn profiles up-to-date. Make Social Platforms Unanimous.

Reputation 182

Reputation Authentication Privacy Microsoft 182

Webbiquity SMM

DECEMBER 16, 2010

In Maverick Marketing: Trailride into the Wild West of New Marketing , Tom Hayes invites readers on a gallop through the new west of innovative marketing campaigns, to help generate new ideas to stand out from the herd… The Truth About Search Engine Optimization by Rebecca Lieb. Share this on LinkedIn. Share this on Bebo.

Social Media 188

Social Media Marketing Handbook Engineering 188

Webbiquity SMM

FEBRUARY 10, 2011

Among the many reasons for the popularity of WordPress : it’s affordable, search engine-friendly, reasonably easy to use, and extensible through an incredible array of plugins. 10 SEO Tips To Get Your WordPress Blog Ranking Highly In The Search Engines by SEOheap. Share this on LinkedIn. WordPress SEO. Share this on Bebo.

WordPress 182

WordPress Content management systems Message Boards SEO 182

Webbiquity SMM

JUNE 25, 2012

But the larger factor is SEO: the longer a blog is actively contributed to, the more content there will be for search engines to index, the more links it will attract, and hence the more search-driven traffic it will enjoy. The major search engines also seem to give blogs more respect over time.

Social Media 176

Social Media Content Vimeo Marketing 176

Webbiquity SMM

JUNE 20, 2011

Marketers follow other marketers, PR pros hang with other PR pros, engineers interact with other engineers. LinkedIn has had problems with LinkedIn group spammers , though the business social network has responded by creating new group management tools to fight spam. It just takes listening.

Social Media 205

Social Media ROI Social Networking Foursquare 205

Webbiquity SMM

JUNE 25, 2012

But the larger factor is SEO: the longer a blog is actively contributed to, the more content there will be for search engines to index, the more links it will attract, and hence the more search-driven traffic it will enjoy. The major search engines also seem to give blogs more respect over time.

Social Media 170

Social Media Vimeo Content Hubspot 170

Webbiquity SMM

JANUARY 24, 2011

Social and Alternative Search Engines. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. Granted, the web is littered with “Google killer&# alternative search engines, but Blekko , created by Rich Skrenta and Mike Markson, is really cool.

Tools 206

Tools Social Media Lithium Sysomos 206

Webbiquity SMM

AUGUST 23, 2011

The key is a balanced strategy of search engine optimization (SEO), social media, syndication and guest posting. Just as it takes time to build a following, it also takes a while to build credibility and authority with the search engines. Every blogger wants more traffic. How to get it? Social media is important.

Syndication 186

Syndication Data How To HootSuite 186

Webbiquity SMM

FEBRUARY 2, 2012

But you often do want to socialize and share daily which is what you can do on Twitter or Facebook” and “There are better niche communities where you can get your questions answered, for example specialist communities or LinkedIn groups.” ” A Marketer’s Guide to Quora by HubSpot Blog.

SEO 146

SEO MySpace Hubspot Patterns 146

Webbiquity SMM

JULY 25, 2011

The second and third largest “search engines,&# based on volume of searches, aren’t search engines at all: YouTube and Facebook. From there, make sure that your presence is search-optimized on the “big four&# social media platforms: Facebook, Twitter, LinkedIn and YouTube.

Reputation 173

Reputation Directory Social Bookmarking Diagrams 173

Webbiquity SMM

FEBRUARY 8, 2011

Increased search engine visibility, targeted traffic and enhanced brand image are just a few of the benefits of business blogging. Share this on LinkedIn. Facebook, Twitter and even newer tools like Quora may be sexier and get more attention, but blogs are the workhorses essential to making social media marketing work. Tweet This!

Aggregage 181

Aggregage B2B Trends Hubspot 181

Webbiquity SMM

MAY 3, 2011

Angie is also a Search Engine Watch columnist and speaks at national events including SMX, SES, and OMS. She’s an expert in social media marketing (particularly LinkedIn optimization), a small business advocate, trainer, speaker and coach. And yes, she really knows LinkedIn. Becky Denniston. and never boring. Karen Emanuelson.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Webbiquity SMM

JULY 9, 2012

For example, if you sell software that is normally used by engineering departments but can also improve operations and reduce costs in human resources functions, a use case is an excellent way to describe that application, pulling in results from real-world customers—just, again, not naming them specifically.

B2B 189

B2B Case Study Telecommunications Study 189

Webbiquity SMM

SEPTEMBER 13, 2010

Links are good things; they drive direct traffic to your blog as well as helping improve your rank in the search engines. Share this on LinkedIn. It’s helpful to your readers as well as to the bloggers you link to, and often leads to some “link love&# coming back to your blog in return. Acknowledge those who link to you.

Feed 155

Feed Feedly Digg Technorati 155

Webbiquity SMM

OCTOBER 25, 2010

Keywords (6-8 core keyword phrases for your blog, e.g., “b2b marketing blog, SEO, search engine marketing, social media, SEM, online reputation management, content marketing, social PR&# ). Share this on LinkedIn. Long description (up to 500 characters). About the author (up to 255 characters about you). Share this on Bebo.

Directory 189

Directory RSS Sites Syndication 189

Webbiquity SMM

NOVEMBER 17, 2015

So—if your business could use help in these areas, or you know of someone who could, let’s connect on Twitter , LinkedIn , or email (tomATtompick.com). A weekly industry news roundup I introduced on their blog helped double visits to the “news” category on the company blog in less than a year. So, what exactly do you do?

SEO 100

SEO B2B Consultant News 100

Webbiquity SMM

JULY 9, 2012

For example, if you sell software that is normally used by engineering departments but can also improve operations and reduce costs in human resources functions, a use case is an excellent way to describe that application, pulling in results from real-world customers—just, again, not naming them specifically.

B2B 101

B2B Case Study Telecommunications Banking 101

Webbiquity SMM

AUGUST 23, 2010

20 Metrics To Effectively Track Social Media Campaigns by Search Engine Land. Share this on LinkedIn. This isn’t strictly speaking an ROI article, but Danny does dive into the “I&# part of that measure, detailing the true costs (investment) of social media participation. Share this on Bebo. Share this on del.icio.us.

ROI 193

ROI Social Media Vocus Metrics 193

Webbiquity SMM

OCTOBER 13, 2010

Another excellent free tool for finding relevant influencers across the social media sphere, Social Mention is a real-time social search engine that also provides alerts and a cool buzz-monitoring widget you can add to your website or blog. Share this on LinkedIn. Social Mention. Share this on Bebo. Share this on del.icio.us.

SM2 202

SM2 Vocus Alterian Radian6 202

Webbiquity SMM

MARCH 21, 2012

While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. Part of the reasoning is that while Facebook is good for sharing coupons, promoting events, and showcasing corporate culture to potential employees, LinkedIn is powerful at generating web traffic and leads.

LinkedIn 234

LinkedIn Tips B2B Social Networking 234

Webbiquity SMM

JANUARY 12, 2011

Expanding on Janet’s advice above, Beth Hrusch reminds us that keeping readers in mind is critical too, and provides seven tips for optimizing press releases for both search engines and people. Share this on LinkedIn. Related Post. Best Social PR Guides and Tips of 2010 (So Far). Share this on Bebo. Share this on del.icio.us.

Press Release 194

Press Release Tools Tips Vocus 194

Webbiquity SMM

JUNE 30, 2011

Having optimized profiles on LinkedIn, Twitter and Facebook as well as personal profile / reputation management sites like Google Profile, Plaxo, LookupPage , VisualCV , PeoplePond and BusinessCard2 is crucial to optimizing one’s business online presence.

Social Media 188

Social Media Brands Plaxo Insurance 188

Webbiquity SMM

OCTOBER 16, 2012

and LinkedIn is the “oldest” network, with 79% of users age 35 and older. Slashdot is almost 90% guys); LinkedIn is close to a 50-50 split; Twitter and Facebook are both about 40% male / 60% female; and women account for almost 90% of Pinterest users. 26% are on LinkedIn, 8% have a Facebook page and just 4% use Twitter.

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

MARCH 26, 2012

by Search Engine Land. 6 SEO Jedi Tactics to Try Before Turning to the Dark Side by Search Engine Watch. Contending that “The days of search engine optimization (SEO) as a critical audience-driving strategy for digital publishers are numbered. What Wins In Google Universal Search? Videos, Images & Google!

Tips 183

Tips Reputation SEO B2B 183

Webbiquity SMM

AUGUST 4, 2015

What Search Engines Are Looking For? Google and other search engines have different criteria that they look for when they are trying to figure out the rankings for different keywords and phrases. Search engines look for activity as well as the existence of the social media accounts and overall user engagement.

Reputation 100

Reputation SEO Engineering Yahoo 100

Webbiquity SMM

DECEMBER 15, 2020

Twitter is consistently rated as the second-best social network for B2B and tech companies, behind only LinkedIn. Advance your skills in front-end engineering, Node.js, and beyond! xMacchina.com is our core design group specializing in collaborative engineering. And now, on to the list. Frontend Masters. FrontendMasters.

Company 149

Company Twitter Software System 149

Webbiquity SMM

JANUARY 19, 2011

and 2) there are more ways for people to search than just Google and Yah-Bing (YouTube is now the second-largest search engine and Facebook SEO is its own emerging discipline). Why B2B Marketers Should Leverage Flickr by Search Engine Land. 20 Common LinkedIn Mistakes Online Job Seekers Make by New Grad Life.

Tips 179

Tips Press Release Reputation B2B 179

Webbiquity SMM

JUNE 14, 2011

Steve is one of the most brilliant marketing strategists I know, and co-author of a new book, Revenue Engine. The top priority in SEO this year should be search and social integration, as the search engines seek to incorporate more social signals into search results. • Steve Woods , Eloqua. No, SEO is still not dead yet.

B2B 164

B2B Sentiment SEO Klout 164