Waxing UnLyrical
MAY 27, 2017
A couple of days ago, I received a membership renewal notice from AAA. This #inyourface graphic was right at the top: Whoa!!! Panic stations, people, move out of the WAY, Lola, I need to grab my wallet now now now NOW. But before my anxious little (and still sore from the 5 stitches I got last week) fingers could plug in my credit card info, I remembered something.
Pam Moore
JUNE 2, 2017
Do you have social media, digital marketing and branding problems? Good news is we have real answers! We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding. I am excited to announce that TODAY we officially open the public doors to our brand new Social Profit Factor training academy and member community!
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Jon Loomer
MAY 31, 2017
One of the primary struggles for new advertisers with a small audience is uncovering the most effective groups of people to target. Facebook is providing yet another tool for advertisers with the addition of the value-based Lookalike Audience. As I type this, Lifetime Value (LTV) Custom Audiences and value-based Lookalike Audiences are available to select advertisers.
Rebekah Radice
MAY 30, 2017
Ever sit at the computer, fingers on the keyboard, ready to write the next blog post, but have no idea what to write about? It happens to the best of us. That blank screen call feel daunting. But today I have good news. If you’ve struggled to come up with blog post topics, there’s a lot of ways to brainstorm. You only need to know where to look and how to prompt your brain on those less than creative days.
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The Social Media Hat
JUNE 1, 2017
Fake Reviews of businesses and products is increasingly becoming a problem - so much so that solopreneurs are now at risk.
Pam Moore
JUNE 2, 2017
Facebook Groups provide a unique opportunity for brands of all sizes to build community, increase brand awareness, generate leads and even increase sales of products or services. You may be a member of a neighborhood or personal Facebook Group. Have you ever thought about how you can tap into the power of Facebook Groups to grow your business? Or maybe you have a Facebook business Group but it's not delivering any value for your business.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Devumi
MAY 31, 2017
Donald Trump is a well-known active Twitter user from long before he got elected to office. He also been infamous for saying weird things in his tweets. His latest blunder has America collectively going “What the heck was that?” This is the oddness known as “covfefe.” One has to wonder how he keeps getting away with it… We […]. The post ‘Covfefe’ And Trump’s Twitter Mistakes: Retweets & Popularity Save Him appeared first on Devumi.
Ignite Social Media
MAY 30, 2017
You’ve heard the term social media listening , but is your brand doing it? Does your team even really know what it means? You’re probably already listening to what your customers and prospects have to say within other marketing channels, but what about on social? Social listening is essentially monitoring and searching within social communities to see what’s being said about your company/industry/competitors and other relevant topics of interest.
Meltwater
MAY 30, 2017
One of the challenging parts of teaching modern PR and social media is the fact… Read More.
agora pulse
MAY 30, 2017
Don’t count Twitter out. In addition to marketing your business and connecting with customers, Twitter is the best social media channel to spy on your Twitter competition. Whether you use Twitter for publishing, monitoring, or customer service, you need to measure your efforts. Luckily, there are a variety of Twitter analytics tools to help do this.
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A beginner's guide to social media automation tools and getting automation right.
Devumi
JUNE 2, 2017
Father’s Day is when everyone marks their calendar to make time with their dads. Brands are also scrambling to get their social media campaigns ready for Dads. In anticipation, and to celebrate it in our way, let’s look at the best Father’s Day social media marketing campaigns of the past. Touching Father’s Day social media […]. The post The Best Father’s Day Social Media Marketing Campaigns appeared first on Devumi.
Audiense
JUNE 2, 2017
This is a guest post written by Benoît Lewandowski, CEO, Hobbynote. At Hobbynote , we’re committed to creating innovative and creative uses of Twitter at scale. We’ve produced hundreds of bespoke campaigns for the top brands around the world, and we always are looking at new ways to improve how brands and businesses can interact with their audiences by enhancing the conversational experience.
Meltwater
MAY 27, 2017
Influencer, referral, and social media marketing are not synonymous, but they are all key aspects… Read More.
Razor Social
JUNE 1, 2017
If you are in B2B marketing or otherwise tasked with sourcing leads for your company, LinkedIn is one of the most powerful platforms you can use to grow your business. I can’t tell you how many times I’ve heard people say that they have a presence on LinkedIn, but they’re not seeing the results they’re after. If you’re one of those people, then you probably don’t have the system and the tools in place to attract new prospects and build quality relationships.
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Buffer Social
MAY 31, 2017
This post was originally published in 2015 and has been updated with the latest Facebook video tips and information. Over 8 billion videos or 100 million hours of videos are watched on Facebook every day. These stats were reported early last year so imagine how much larger the numbers are today as Facebook continued to grow and double down on videos.
Devumi
MAY 29, 2017
Restaurants and diners are some of those businesses that always have a steady stream of customers all year round. That doesn’t mean, though, that they can’t benefit from a marketing strategy. On the contrary, social media for restaurants is part of a thriving online campaign. Read on to learn more about how you can harness […]. The post Dinner is Served: Social Media for Restaurants appeared first on Devumi.
Meltwater
MAY 28, 2017
The last few weeks have been busy for the social media world. Instagram and Snapchat… Read More.
The Realtime Report
MAY 28, 2017
Profits and Losses: Keeping Your Business Supplied Without Losing Money. Even if your business is going through a bit of a slump, you have to keep up with your supplies without losing money. Here are some tips to keeping your business supplied with equipment and materials without losing profit: How To Save Money When Purchasing Equipment. When it comes to buying equipment for your business, every dollar counts and you need to make the most of it.
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Buffer Social
MAY 30, 2017
In October of 2016 we dramatically changed our Facebook posting strategy. A gradual, but noticeable shift in many social media algorithms and an influx of brand advertising on Facebook meant that it was important for us to either start experimenting or we’d continue to see a decline in organic reach and engagement. Getting your content seen on Facebook is no small task.
Ari Herzog
MAY 31, 2017
May 2017 marks the 10th birthday of my blog! It’s seen four URLs and numerous layouts. You can visit the archive and read my initial blog posts about apartment life, later posts about digital marketing, and ultimately about minimalism and productivity. For instance, here’s a piece from May 2007 critiquing a website. Today, I’d write that differently and include screenshots or a video.
Meltwater
JUNE 1, 2017
With over 4,000 under our belt, we’ve learned a lot about how to make infographics… Read More.
The Realtime Report
MAY 30, 2017
Understanding The Value of Investment. More and more business people are utilizing the internet as a valuable resource to conduct business, with a great number eschewing traditional methods and going 100 percent online now. The benefits of conducting business, such as online trading, are many. Online trading has seen considerable growth as ease of access, speed, and information is right there in front of them, mere clicks away on any site they access.
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Devumi
JUNE 1, 2017
LinkedIn is now the most important social network in the professional world. Learning how to network on LinkedIn properly will boost your discoverability. One of the best ways to do that is to optimize your LinkedIn profile by better managing your skills and endorsements. Networking on LinkedIn: Endorsements & Skills LinkedIn recently announced that the platform […].
Ari Herzog
MAY 31, 2017
May 2017 marks the 10th birthday of my blog! It’s seen four URLs and numerous layouts. You can visit the archive and read my initial blog posts about apartment life, later posts about digital marketing, and ultimately about minimalism and productivity. For instance, here’s a piece from May 2007 critiquing a website. Today, I’d write that differently and include screenshots or a video.
Rebekah Radice
MAY 30, 2017
Ever sit at the computer, fingers on the keyboard, ready to write the next blog post, but have no idea what to write about? It happens to the best of us. That blank screen call feel daunting. But today I have good news. If you’ve struggled to come up with blog post topics, there’s a lot of ways to brainstorm. You only need to know where to look and how to prompt your brain on those less than creative days.
Twist Image
MAY 31, 2017
Candidly, there's a lot more than seven, but its a start. I can't tell you how many interviews I've been involved with since the mid-eighties, but it has got to be in the thousands. This is not meant to brag. It's a fact. Just look at my Six Pixels of Separation - The Mirum Podcast (which has been running for over a decade with close to 570 episodes) or Groove - The No Treble Podcast (which has been happening for over two years).
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Net-Savvy Executive
MAY 31, 2017
Have you set a reading challenge for the summer? This is something different: challenge reading, not a reading challenge. Four books I've read recently that challenge our assumptions and normal ways of working in today's data-centric world. Have fun. Programmed and dangerous First up is Cathy O'Neil 's warning of the unintended consequences of giving decision-making authority to algorithms, Weapons of Math Destruction.
Stay N' Alive
JUNE 1, 2017
As brands decide what platforms they will invest their marketing budget in, too many are skipping out on Twitter. However, if you want your brand to have international reach and influence, this platform is still where you need to be. Here’s a few facts: Twitter is used by 276 government leaders across 178 countries, and represents 92% of the United Nations, states a “Twiplomacy” study by Burson-Marsteller.
Pixlee
MAY 31, 2017
Mary Meeker is ready with her 2017 internet trends report , which she delivered at this year’s Code Conference in California. At 350 pages, there’s a ton of data, but here are the five takeaways that all brands need to know. 1. Brands are finding new ways to collaborate with customers to strengthen their marketing. Increasingly, brands are regramming Instagram content from customers to increase engagement and to reach a wider audience online. 2.
Twist Image
JUNE 2, 2017
TL;DR: they see a brand message. If it resonates, it worked. It it doesn't resonate, it didn't. Maybe that's an over-simplification, but it feels true. Does this "new generation" of consumer not see the billboards as they cross through Time's Square? Are they blind to their Facebook feed? Do they not do searches on Google and see the paid search results?
Proactive Report
MAY 27, 2017
There is a saying that they more things change, the more they stay the same. Take media relations. Despite the major changes in the media landscape, it’s still a core part of PR and there are still reporters, editors and producers we have to reach out to. So although there have been major changes in the media landscape, the fundamentals of media relations are still the same.
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