June, 2010

Trending Sources

The Most Overused Buzzwords and Marketing Speak in Press Releases

Adam Sherk

Unique, one-of-a-kind, best-of-breed…blah, blah, blah. We see this type of marketing speak over and over in press releases and promotional materials. And let's be honest, we've all used it at one time or another — shame on us

How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself

Techipedia: Tamar Weinberg

This is a guest post by Kwame Boame. Follow him on Twitter. If you look around the social web a lot like me, you will agree that most social media campaigns suck. Some people think social media is just fun

Enterprise 2.0: social scorecard and social media karma

Laurel Papworth

Rewarding badges and points systems on your intranet – social scorecards – could be the turning point for turning your enterprise 2.0 systems from a thing of work to a thing of play. Foursquare becomes Social Work and all the better for it. And don’t be surprised if Facebook comes up with some kind of Facebook Credits/Work Game scorecard integration. The Game of Work. agenda.

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How a 3 Month Old Website Received 958373 Visits from Google

Viper Chill

I receive a lot of emails from people who ask whether, with all of the competition online, it's still possible to enter a niche right now and make money. I

A World Gone Social

Learn how companies must adapt to survive.

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Helping Kids Stay Safe Online. Is SocialShield the Answer.

Almost Savvy

As a parent, there have been many moments in my life when I considered locking my child in a closet. It would have been for her own safety, mind you. And, I would have let her out when she was, say, 30 or so

Dear Facebook Friends, You're Doing it Wrong

Techipedia: Tamar Weinberg

Unless you've gone to a college in the last 10-15 years (and only when the book existed), you may not even know where the name Facebook came from. (In case you want to know, here's a hint.) Facebook, originally known as thefacebook.com

It’s A Small World

Dave Fleet

Last September I had a chance encounter in Montreal. I was in town for PodCamp Montreal, walking along the street to meet up with Julien Smith and a bunch of other folks, when I bumped into my ex-housemate. Turned out she’d decided to take a random trip to Montreal and by a bizarre coincidence we bumped into each other. Small world. Why am I writing about this on this blog? Because the PR world is a small one, especially in Canada. The impressions you leave people with, and the way you treat others, will stay with you for a long time. Out of sight does not mean out of mind.

Getting Mass Traffic from StumbleUpon: A Definitive Guide

Viper Chill

Many bloggers end up having a love-hate relationship with StumbleUpon. They love the amount of traffic that the service - which now boasts over 10 million

Drive Toward Social Intelligence Maturity

Propelling your organization to new levels of social intelligence skill and application is essential for maximizing the value of your listening and monitoring efforts.

Social Media From A to Z: A Glossary

Pamorama

Social Media From A to Z: A Glossary. The social media landscape is changing quickly, and it's filled with terms that are strange to those who aren't familiar with it. But never fear! Here's a quick guide to some of the terms you may

Case Study Crunch: FMCG Social Media Case Studies « The Cube

Gemma Went

Case Study Crunch: FMCG Social Media Case Studies. 23/06/2010. tags: Case Studies, Marketing, Social Media. by Annalisa Morgan. Over the past year or so, FMCG's have had their fair share of social media successes and failures

TODAY: The UN International Day Against Torture

Mindjumpers

An important date The United Nations has designated 26thJune as the International Day Against Torture to emphasize the importance of the right to personal dignity and security of all individuals around the world, guaranteed within the

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How Young is Too Young?

Techipedia: Tamar Weinberg

I started blogging at age 20. Glen, too, got an early start. Today, there are young bloggers who have their own websites and blogs. Some even boast high rankings and good sized communities. As someone who is nearing 30, I look at these

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

What has Social Media Network done to us

Social Media Network Marketing

Well at the start let me confess that i myself am glued to the world of Social Media Network Online. So much so that apart from my personal life I have made a profession out of it and am into freelance Social Media Network Online which

Is Facebook building the new community-driven question-and-answer.

Social Media Citizens

facbook logo. Is Facebook building the new community-driven question-and-answer (Q&A) platform? think it is. I've just noticed an ad on Facebook, according to which Facebooks is looking for better testers for their new product

The Social Habit: Who Uses Social Media and How

Pamorama

The Social Habit: Who Uses Social Media and How. Edison Research just released its latest report on social network usage. The study compares the behavior and demographics of frequent users of social media to those of the population at

News Sites Not Making Much Use of Static FBML on Facebook Pages

Adam Sherk

Between privacy issues, a sweaty CEO and technical problems with its “Like” buttons Facebook is having a rough time lately. But Facebook Pages remain a key audience development and content promotion opportunity for publishers so it is

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The Smart Marketer's Guide to Social Media Management

Engaging in social media isn't an option anymore. So if you're going to do it, you want to do it well.

YES, THIS TAKES TIME!

Myrland Marketing

A few moments ago, I was on my account on Facebook, and read a post written by Conrad Saam of Avvo. Conrad is less than happy with marketing consultants he has observed lately that advise lawyers that lots of Followers are necessary to

6 Things Parenthood Taught Me About Social Media Marketing

Techipedia: Tamar Weinberg

Just last year, I became a mother for the first time. My son just turned one (time flies, doesn't it?) and after being a full time mom and performing various social media marketing tasks throughout, I've learned that there are many

Debbie Weil on Corporate Blogging and Social Media

Debbie Weil

I See England, I See France.

Social Media Marketing

I see Facebook's demographics for the top 15 country markets. Okay, so that may not rhyme, but at least you know what this post is about, right? As always, the source Inside Facebook has an in-depth look at some Facebook demographics that matter. In this case, a look at some international statistics in the 15 largest countries represented on Facebook. Let's see what we've got for now. male vs. 40.8%

Master The Next Wave Of Social

As social media adoption becomes more and more mainstream, marketing leaders race to keep up - creating blogs, communities, and Facebook pages, all too often without a clear road map in mind.

Social Media Cheat Sheet

Taylor Marek

Have you ever wanted a cheat sheet when it comes to utilizing Social Media for your business? Just a simple, step-by-step action plan on exactly what you need to do? You can get it for a limited time only when you join my Social Media

Mollom and You: Mind Adding a Comment Please?

Ari Herzog

I am testing an anti-spam comment moderation plugin called Mollom. installed it 15 hours ago, to replace Akismet — sparked by a growing concern the popular plugin was deleting unnecessary comments and spamming more false positives than it ought. In that amount of time, Mollom’s processed 175 messages (an oddly high number, forcing me to question if it’s even correct).

Earthquake: Canadians Turn to Social Media Instead of Diving for Cover

Dave Fleet

Yesterday afternoon at 1:41pm EDT, a 5.0 magnitude earthquake shook Quebec and Ontario and it looks like people ran to Twitter instead of diving for cover. Once again, social media beat traditional media to the punch (as if this is news nowadays), although mainstream outlets were quick to report the news shortly thereafter. There were over 31,000 mentions of earthquakes between 1 and 2pm today.

Digital PR Tip Sheet: Twitter for PR

Proactive Report

Twitter can be used for many things.  It’s being referred to as more of a news platform than a social network.   Ogilvy 360 has a very good slidedeck about Twitter strategies that lays out  who to follow and what content to create depending on why you are using Twitter. Using Twitter for PR still gives you several possible goals: Brand awareness. Dialog with influencers. Thought leadership.

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Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.

Facebook Marketing: Now Available! | Justin Levy

Justin Levy

I'm proud to announce that my first book, Facebook Marketing: Designing Your Next Marketing Campaign (affiliate link), is now available for purchase. It has been a 12-month process from the time that we originally started talking about

How To Incorporate Twitter Into Your Event

TwiTip

Today's post comes from Jenni Izzo, a Drexel University graduate turned PR Account Coordinator with a social media obsession. You can follow Jenni at

Top 10 Twitter Tutorials on YouTube

Pamorama

Top 10 Twitter Tutorials on YouTube. We all know that YouTube is a treasure trove of entertainment, with endless hours of Justin Bieber crooning to tweens and cats playing the piano. But it's also a terrific resource for learning