Top 10 Influencer Marketing Campaigns
Social Media Strategies Summit
AUGUST 10, 2023
The next step was to recruit a group of diverse global influencers to amplify the “phenomenon” of Coke Zero cans being taken: @rickeythompson NOBODY takes my Coke Zero Sugar! So they decided to (playfully) frame Coke Zero as something worth doing anything for — even stealing from a friend or colleague.
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