Convince & Convert

APRIL 10, 2018

Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. I gave a speech in suburban Cincinnati to the Mid-American chapter of Meeting Planners International, titled “7 Ways to Use Social Media to Create Buzz-Worthy Events.”

Eventful 157

Eventful Social Media Conference Hashtag 157

Convince & Convert

APRIL 10, 2018

Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. I gave a speech in suburban Cincinnati to the Mid-American chapter of Meeting Planners International, titled “7 Ways to Use Social Media to Create Buzz-Worthy Events.”

Eventful 109

Eventful Social Media Conference Hashtag 109

Laurel Papworth

FEBRUARY 15, 2012

Lord Monckton told Mining executives to buy up big in Mining and use the Super Rich to exert control over media messages. And taking out injunctions to stop social media “crowdsourcing” about her, her family and her business. Which is mining and media. Social Media and Mining.

Crowdsourcing 104

Crowdsourcing Social Media Buy Sports 104

Direct Marketing Observations

FEBRUARY 5, 2010

To say that it was a successful tweetchat is an understatement, but what really pushed the chat over the top was the last question in which she asked for quick tactics to encourage corporate social media adoption. Note: I’m also including hyperlinks to sites that add more value to how and what you will do with these tactics.

Social Media 177

Social Media Case Study Crowdsourcing Hashtag 177

Direct Marketing Observations

OCTOBER 12, 2010

They decided to go from this… To this… Ouch… Without really knowing the full back story but having a good feel for when major retailers and companies crowdsource new ideas, I think it’s safe to say that Gap really didn’t reach out to its user base to find out what they might think. And it wasn’t pretty.

Social Media 209

Social Media Crowdsourcing Retail UGC 209

Buzz Marketing for Technology

OCTOBER 20, 2010

At last count well over 100,000 websites integrate some form of Facebook’s social plugins (including my site!). My favorite is Levis use of the Like button to create a social shopping experience. Hello affiliate marketing – I love it! Will Facebook replace your B2B Marketing email system? but I digress …).

Content 278

Content Crowdsourcing B2B Affiliate marketing 278

Idaconcpts

JANUARY 12, 2012

Besides the prize money, offer free press for the winner in places other than just your site (unless, you’re a mega blogger star!). Make sure to network with relevant media outlets (both online and offline) that would appeal to your potential contestants. Things to Consider when Running a Logo Design Contest. Money is Cool.

Crowdsourcing 137

Crowdsourcing Diagrams FAQ Blogger 137

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Some think YouTube counts as a social media network. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. 10-step YouTube marketing strategy.

YouTube 145

YouTube HootSuite Marketing Video 145

Techipedia: Tamar Weinberg

AUGUST 2, 2011

With the breadth and depth of social media services out there, it’s no wonder that we often find ourselves lost in the vast array of services. Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog. Jason Falls.

Tools 277

Tools Tips Marketing Social Media 277

Net-Savvy Executive

MAY 7, 2012

Before you can pull insights from your data, you need data, but I'm hearing more concerns about data quality in social media analysis lately. Lately, I'm hearing more about social data that's intentionally tainted. If you're looking for meaning in social media data, you may have to deal with adversaries.

Social Media 83

Social Media Crowdsourcing Analysis Embedding 83

Rebekah Radice

JUNE 8, 2017

But if you do it right, a contest can be a great addition to your marketing strategy. Social Media Mastery: A Comprehensive Guide to Strategic Growth. Have you ever wondered what separates those that are successfully using social media from those that struggle? They have a social media plan in place!

Crowdsourcing 138

Crowdsourcing Facebook How To iPad 138

Akamai Marketing

SEPTEMBER 10, 2013

Tweet “Just Do A Social Media Advocacy Campaign” In social media and in other areas, we’ve been seeing a big surge in “advocacy” and “crowdsourcing.” Today, your tribe, you’re most excited and passionate supporters can be inspired to do your marketing for you.

Cost 161

Cost Crowdsourcing Smart Phone Apple 161

The Social Media Incubator

NOVEMBER 8, 2012

The Internet research marketing company, comScore, announced their data for the most visited websites and Pinterest attracted approximately 25.3 million visitors while breaking through to join the top 49 in ranks this past September, continuing on in this online social media marketing frenzy. Why Pinterest?

comScore 132

comScore Crowdsourcing Loyalty Fashion 132

Convince & Convert

AUGUST 13, 2015

How important is content marketing? And it’s one reason why we should heed his vision on the value of content marketing. But are you making full use of your content marketing strategy ? Content marketing isn’t just about blog posts anymore. Creative content marketing creates buzz.

Content 60

Content Crowdsourcing Marketing Hubspot 60

Pixlee

JULY 29, 2020

While many are still not able to go to a gym and are staying safe at home, fitness brands have to shift the focus of messaging in their marketing campaigns. Social Media Challenges. With TikTok on the rise, brands are pivoting their marketing strategies to become more centered around social media “challenges”.

Brands 71

Brands Class Crowdsourcing UGC 71

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Take a look at the company’s philanthropic endeavors and cause-related initiatives, especially in the area of Corporate Social Responsibility (CSR). Don’t be Shy.

CSR 139

CSR Social Media Strategy Consultant 139

Social Media Marketing

JANUARY 7, 2011

They decided they'd like to highlight my site as part of their ongoing work - where they create a number of logos for sites and then let the community decide which they prefer. I've never really had a logo for my site before, so I gave them some feedback and they came up with designs. The response was swift and brutal.

Crowdsourcing 164

Crowdsourcing Sites Communities Process 164

Convince & Convert

MAY 5, 2010

So, Lisa Beatty build JaneNation.com , a new opinion, information, and idea community just for women, that launched recently at the Marketing to Women conference. With free membership open to all women, JaneNation combines social networking with opinion collection. It’s on JaneNation.

Social Media 127

Social Media Case Study Strategy Study 127

Hootsuite

AUGUST 2, 2022

There’s no question that a customer experience strategy is key to business success in today’s market. This in-depth guide on social media competitive analysis may give you some inspiration on how to tackle your customer experience research. Implement it onto your site. Why you should have one.

Template 79

Template Templates Strategy HootSuite 79

Atom Thought

JULY 6, 2010

- It’s too early to say anything and is too niche a concept to really take on ecommerce or social commerce. Group buying sites like mydala, snapdeal and dealsforyou in India focus on ‘deals’ And precisely why it’s not the game changing idea. India, somehow, mostly has group buying sites in this category.

Buy 203

Buy Groups Groups Crowdsourcing 203

Convince & Convert

JULY 7, 2014

It’s probably silly, but I’ve long felt that what I do in that arena isn’t particularly relevant to Convince & Convert readers (or clients), which is why information about my investing and advising is now located on the JayBaer.com site. Addvocate makes it happen. Buffer does everything right.

Startup 168

Startup Crowdsourcing Badge B2B 168

Atom Thought

NOVEMBER 7, 2009

Do you know that there may be a social networking site which is bigger or almost equal to Facebook? That site is Qzone (Tencent), and it earns over a billion dollars in revenues per annum. Related Posts: CrowdSourcing- The New Social Media Mantra to Sell Better! Mobile Marketing! How did this happen?

Crowdsourcing 124

Crowdsourcing SMS Facebook Foursquare 124

Hootsuite

JULY 6, 2022

Social commerce is a subset of eCommerce. It involves buying and selling over social media. And to crowdsource sentiment on your brand. Brands on social media have the added benefit of giving people a place they can easily contact you and where you can reach out to them. What are Instagram eCommerce tags?

Instagram 118

Instagram HootSuite UGC Influencer 118

Direct Marketing Observations

DECEMBER 16, 2016

That thinking posed a question internally… ‘How about a site on things I said? Crowdsourcing. What are we using social media for? Where does social fit in a brands mobile strategy? Today I was thinking about a website that I go to, from time to time called Quotes on Design. ” #SXSW. LiveStream.

Pluck 100

Pluck Crowdsourcing Mobile Analytics 100

Rebekah Radice

JUNE 8, 2017

But if you do it right, a contest can be a great addition to your marketing strategy. Social Media Mastery: A Comprehensive Guide to Strategic Growth. Have you ever wondered what separates those that are successfully using social media from those that struggle? They have a social media plan in place!

Crowdsourcing 60

Crowdsourcing Facebook How To iPad 60

Twist Image

NOVEMBER 1, 2010

Social Media does many cool and interesting things when it comes to content, but it's also an incredible driver for contests. Branded contests never made it to primetime before the Social Web because brands could not defer attention from the main reason to be marketing in the first place: getting people to buy their products.

Brands 97

Brands Crowdsourcing Content Mobile 97

Convince & Convert

OCTOBER 2, 2013

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Many brands today are leveraging employees and outside influencers as part of their content marketing programs.

Crowdsourcing 133

Crowdsourcing Curata Mobile Content management systems 133

Laurel Papworth

FEBRUARY 12, 2010

I think we are crowdsourcing this unIndustry association in an adhoc movement of anti-marketing anti-PR communities. Yesterday, Twitterers noted that Darren Rowse , otherwise known as Australia’s most popular media and marketing blogger Problogger, had had his logo ripped off by BeamDotMy. My Plagiarism story.

Social Media 94

Social Media Crowdsourcing Social Networking Creative Commons 94

Pixlee

FEBRUARY 4, 2018

User-generated content is becoming a mainstay of any marketing strategy. It’s been proven that integrating UGC into brand marketing campaigns helps acquire new customers, drive loyalty, and increase revenue. UGC marketing is powerful because it can be used across multiple channels and platforms. Their initial launch led to $8.4

UGC 65

UGC Brands Content Crowdsourcing 65

Waxing UnLyrical

DECEMBER 24, 2010

You could say that in addition to being a great story teller, he was the ultimate crowdsourcer. And I don’t think I’m making wild guesses when I say that Excentric, the Portuguese digital marketing agency that created the “digital nativity&# video, will be deluged by prospective clients. Thanks for sharing!

Crowdsourcing 216

Crowdsourcing Creative Commons Postrank Class 216

Buzz Marketing for Technology

JULY 7, 2008

Nuggets from Social Media workshops as of late… posted in Uncategorized |. The answer is NOT always social media/community - that would be another warning sign if it was. 6) Social Media is not new…just digitizing the norm: Reminded of this all the time. let us know what you think.

Communities 117

Communities Groups Groups Social Media 117

Convince & Convert

AUGUST 7, 2012

As content marketing matures, marketers continue to identify appropriate channels where their investments will pay off with content that sells. The drivers behind a potentially long sales cycle involves content created and distributed over a broad array of social media channels that need to be measured against business objectives.

Crowdsourcing 136

Crowdsourcing Content Marketing Forums 136

The Way of the Web

AUGUST 30, 2012

Marketing has evolved rapidly in the last few years to try to keep up with the digital world. One sign of this has been recent calls for a change from Chief Marketing Officer roles to becoming Chief Marketing Technologists.

Marketing 48

Marketing Skills Crowdsourcing Analytics 48

Ari Herzog

FEBRUARY 12, 2012

How do you define social media, and how has that definition changed? Social media are simply different venues in which people congregate online for whatever purpose. Early on, I admit I didn’t necessarily see the value in social media. And I ended up being contacted by people who hired me.

Project 133

Project eBook Crowdsourcing Publishing 133

Buzz Marketing for Technology

JUNE 27, 2008

Your Guide to the Crowdsourced Workforce. Crowdsourcing, a term coined by Jeff Howe in a June 2006 issue of Wired magazine, is a model of labor that has been fully embraced on the Internet over the past couple of years. One of the most well-developed areas of crowdsourcing services on the Internet is graphic design. 22 Comments.

Crowdsourcing 245

Crowdsourcing Software Project Forums 245

Convince & Convert

JUNE 29, 2010

Harnessing the power of the collective (crowdsourcing for social change) is a thread woven throughout Cognitive Surplus , and its viability requires two of Shirky’s assertions to be accurate. In a sea of “me too&# books about social media, Cognitive Surplus stands out as about so much more. Who we are.

RSS 119

RSS Collaboration Social CRM Consultant 119

Atom Thought

JANUARY 5, 2009

Again, I had the misfortune of transacting on [link] (HP) photo sharing and photo printing site. Have a visible customer service contact available at your site and all communications with customer (including billing). 2 Million ONLINE Leads Market for BFSI Sector in India! Mumbai Terror Attack on Social Media!

Retail 100

Retail Banking Crowdsourcing System 100