Techipedia: Tamar Weinberg

AUGUST 14, 2009

Since the organization’s mission relies on storytelling, Stacey says, “social media represented a way for us to share those stories with the broadest possible audience for the lowest possible cost.&# Epic Change brought social media into the mix for other reasons as well. Answers Yahoo!

Social Media 172

Social Media Case Study MySpace Yahoo 172

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

It makes me wonder if I’m sending my requests to a wall (or for your tech geeks, /dev/null) or if people really work for Apple (outside their marketing and engineering departments). If you’re considering social media marketing for your business, no matter what size your company is, listening and engagement is key.

Apple 154

Apple Twitter Forums Policies 154

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

The problem that I’m experiencing more often, and one that my colleagues are beginning to see more frequently, is that an opt-in for a relationship or connection online does not actually grant permission to market. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us What do you choose?

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Techipedia: Tamar Weinberg

MAY 12, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Why You Should Fix Your House Before Inviting People Over Why You Should Fix Your House Before Inviting People Over by Tamar Weinberg on May 12, 2010 Share This is a guest post by Hugo Guzman.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

MAY 19, 2008

There’s a bottom line: it’s a lot harder to sweep your mistakes under the rug, especially as a company in a world of conversing markets. Here’s what Sprint is thinking: you’re wasting our valuable customer service dollars and our errors are costing us too much money, so we’ll drop you and we’ll save big.

Reputation 100

Reputation Airlines Digg MySpace 100

Techipedia: Tamar Weinberg

MARCH 4, 2010

Targeting an audience of social media heavyweights that frequently visit New York City is a really useful marketing strategy. It feels really good that they “get&# the social media world and go out of their way to make you feel good for staying at their hotel. If you are and if you work at it, the rest will follow.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s 2007.

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Can a social media program go viral?

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Techipedia: Tamar Weinberg

MAY 5, 2010

Let’s just take a look at the potential of Facebook for business for a moment here and review the various options business owners have in order to be effective with Facebook business marketing. There’s a cost to this, though. You can do many things to market your business, add value, and empower your customers.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Top 29 Niche Social Media Sites (That Actually Send Traffic) : Andy Hagans consistently updates this list with some great resources that aren’t necessarily being tapped into by many folks, but maybe it’s time for things to change. Well, 13-year-old Reddit genius Adam Fuhrer provides his thoughts. This kid is awesome.)

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

APRIL 8, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 7 Truths About Social Media Marketing 7 Truths About Social Media Marketing by Tamar Weinberg on April 8, 2010 Share Even though social media isn’t new to many of us, the world is waking up to this new shiny toy.

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Personal > Zicam and the Reputation Management Fiasco Zicam and the Reputation Management Fiasco by Tamar Weinberg on February 6, 2008 Share Awhile ago, I used Twitter to talk about one of my favorite cold remedy vitamins, Airborne.

Reputation 125

Reputation Chemicals Issues Consultant 125

Techipedia: Tamar Weinberg

MARCH 10, 2010

She told me she worked in Internet Marketing, which I was quite excited to hear given that there was no marketing discipline taught at all in our alma mater. With Internet Marketing, there are many ways to go, from affiliate marketing to SEO to social media to email marketing. What was she doing?

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Today, marketing your business for free may seem to be an unattainable process. But with social media marketing, it doesn’t have to be. The only investment in the act of marketing on the social web is time and energy. Thankfully, you don’t have to go at social media marketing alone.

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Techipedia: Tamar Weinberg

JANUARY 5, 2012

It’s my birthday and I have some great news! In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. Want the trends, news, and findings too?

Marketing 264

Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

JULY 29, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Viral Marketing > Is Viral Marketing for Everyone? An Interview with Language Trainers, Creators of the Accent Game Is Viral Marketing for Everyone? Tamar : What does your company do?

Marketing 103

Marketing Film StumbleUpon Project 103

Techipedia: Tamar Weinberg

MARCH 17, 2010

If you’re representing a matchbook company, you might want to know the other matchbook manufacturer’s Marketing pros, the top CEOs of the large matchbook companies, and the press. A Community Manager who does use social platforms needs to be able to track its effectiveness in… um… getting people through the door.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

JULY 29, 2010

Somehow, individuals forget along the way that costs accrue when considering the venue, food, exhibit hall, and the staff required on hand to run the event smoothly. Chris puts it really nicely when he says, “But free is a choice, and it’s not your buyers who decide this, no matter what we like to think in social media kumbaya-ville.

Products 267

Products Consultant Price Social Media 267

Webbiquity SMM

SEPTEMBER 15, 2010

You’ll find all of this and more in this collection of tools and reviews of some of the coolest free or low-cost social media monitoring and web tools so far this year. Social Mention. ** 5 stars. A quick and handy way to get a snapshot of the “social media rank&# of any website. Share this on Reddit.

Tools 188

Tools Social Media Radian6 CoTweet 188

Techipedia: Tamar Weinberg

JUNE 30, 2008

The simple fact remains that Twitter is taking a pounding on traffic and spam, raking up more and more costs with no revenue model. After all, the full disclosure is that I am the community and marketing director of Mashable. It’s called social media marketing, not MySpace marketing.

Twitter 199

Twitter Microblogging MySpace Comparison 199

Techipedia: Tamar Weinberg

MAY 19, 2008

On the other hand, my first ever interaction on AOL was with someone who was separated from my social network by only one degree. I was 12 at the time, it was 1993, and AOL cost $5.95/hour Social media was always social , just not with that funny name. Email is still email (but doesn’t cost $0.25

MySpace 101

MySpace Yahoo Ustream StumbleUpon 101

Viper Chill

NOVEMBER 29, 2011

First I’ve highlighted a huge list of tools that serve various different functions and can be great resources to add to your marketing arsenal. Of course, be sure to write down anything you discover from this research as well – whether it be other sites in your industry or any marketing ideas that you discover.

Analysis 82

Analysis Quantcast Data StumbleUpon 82

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

While I will make *rare* exceptions for people who are truly producing something relevant, innovative and about which they are passionate, I will never respond positively to a third-person marketer contacting me. I think that your example about the commercial product is exactly what is wrong with the marketer.

Blogger 177

Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

My only questionable tweets are actually about business projects (yes, I am NameCheap’s new marketing consultant as Michelle Greer moves onto bigger and better things ). How does this relate to real life marketing? A good marketer knows that marketing outside your network is important.

Twitter 205

Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

JANUARY 14, 2009

My most popular post on this site — probably by far — was last year’s Best Internet Marketing Posts of 2007 compilation. New for 2008: If your article is highlighted in this comprehensive post, we have badges for you! Let me know how I did in the comments. If you don’t have a clue, Adam Audette is here to help.

SEO 162

SEO Social Media Marketing Reputation 162

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > The Ultimate Social Media Etiquette Handbook The Ultimate Social Media Etiquette Handbook by Tamar Weinberg on December 10, 2008 Share Social media mimics real relationships — in many cases.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Techipedia: Tamar Weinberg

MARCH 24, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Marketing , Opinion , Social Media > How to Get an Influencer’s Attention How to Get an Influencer’s Attention by Tamar Weinberg on March 24, 2010 Share Influence is everywhere, but it’s up to you to spot it.

Influencer 278

Influencer How To Press Release Blogger 278

Techipedia: Tamar Weinberg

JULY 2, 2010

Facebook understands its demographics and practices smart marketing. The Apple Students Group is a great way for Apple to market its own products, and over the summer, it offered free songs through iTunes. Last year, Facebook held an NCAA tournament on its site (which was another clever marketing tactic). Thoughtful.

Facebook 111

Facebook Web 2.0 MySpace API 111

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

However, the number of SEOs I’ve come across are much fewer and farther between than social media marketers. In fact, I hear the same SEO names every day; I learn of a new “social media expert&# twice a day. Despite this, social media marketing is much more difficult than search engine optimization.

SEO 178

SEO Social Media Marketing Digg 178

Viper Chill

APRIL 25, 2012

Don’t let its lack of cost make you doubt the value here though. I can’t just be immersed in the tech and marketing fields and claim I’ve figured it all out. How many marketing bloggers do you think wrote something today hoping that you’ll read it. It’s more like a mini-eBook, without the price tag.

Sites 96

Sites Industry Blogger News 96

Techipedia: Tamar Weinberg

DECEMBER 15, 2008

As an individual, perhaps a company or an entrepreneur who is looking to spread the word about a new product launch, you have the potential to keep marketing costs down by reaching out to bloggers and having them talk about your product. As a blogger, you have the potential to reach a tremendous audience.

Blogger 103

Blogger Yahoo Buy Twitter 103

Techipedia: Tamar Weinberg

APRIL 28, 2010

The problem is that Twitter didn’t try to market itself as a private platform. I still picture every social network, FB included as a middle ages market place, a square where people flock to chat, do some deals, update on the latest gossip, show their newest clothes. And that’s now gone. ’ camp.

Facebook 277

Facebook Issues MySpace Privacy 277