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Compare Attribution Settings: Get the Most of Meta Conversion Data

Jon Loomer

Attribution is how Meta gives credit to an ad for a conversion. Established in the ad set when optimizing for conversions, the default Attribution Setting is 7-day click and 1-day view. Report your conversions, by default, based on that Attribution Setting. You want to see how many conversions happened within 7 days, too.

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Testing Zaraz to Set Up Facebook Conversions API

Jon Loomer

I’ve been in search of a Facebook Conversions API alternative to the API Gateway that works seamlessly with Google Tag Manager. What I do know is that among its capabilities is sending web events for Facebook Conversions API. Since events will fire from both locations independently, we are presented with an issue.

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LinkedIn Is Working on Polls and a New Hashtag 'Presentation Mode'

Social Media Today

LinkedIn is working on a new poll option for posts, as well as a new hashtag 'presentation mode' to provide an overview of topic-based conversations on the platform.

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Lawyers, Should Your LinkedIn Profile Be More Conversational?

Myrland Marketing

Recently, during a one-on-one LinkedIn training session with a partner at a law firm, my client asked an interesting and perceptive question: “Is my LinkedIn profile a place where I can be a little more casual and conversational and share things I wouldn’t normally include in my firm bio?” ” My answer was ”Absolutely!”

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Revolutionizing Online Conversation: Meet Hedgehog, the Platform Rewriting the Rules of Civil Discourse

Bill Hartzer

Developed over two years by an experienced executive team, Hedgehog isn’t just another social network—it’s a sanctuary for real conversations and a genuine sense of community. This tier grants access to peruse headlines and delve into discussions, offering a window into the diverse array of perspectives present on the platform.

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Snapchat Provides an Overview of its New Video Conversion Tool

Social Media Today

Snapchat has provided an overview of its handy new video conversion tool, which enables you to edit your video content into Snapchat's preferred vertical presentation format.

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Which social media channels should your brand be present?

Visually SM

What social media channels should your brand be present? But those are not the only relevant stats when it comes to defining if your brand should be present on social media. The channels that bring you the most visitors are probably the ones where exclusive content would greatly add to the conversation. billion people worldwide.