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Do You Have the Right Insurance for Your Social Media Activities?

SocialFish

The webinar offered good information but the insurance section was a little weak… so here are my thoughts. Back in June 2010 I wrote a post, Social Media, Liability and Insurance , offering a “quick and dirty” explanation of the social media insurance coverages needed by associations. Content, Content, Content.

Insurance 174
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6 Ways to Boost Your Content Engagement in 2021

Pixlee

Let’s face it: nobody likes boring content. If I don’t grab your attention now, there’s a chance you’ll click off the content. That’s the power of content engagement, or the lack thereof, as you might say. . You put time and energy into developing “top-shelf content,” but your audience is just not where you want them to be.

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9 Mistakes To Avoid In Content Marketing For Brands In Financial Services

Keyhole.co

Your target market regularly consumes dozens of financial services ads; publishing generic content won’t yield results. They won’t trust shady, no-name brands for credit repair, loan applications, estate planning, insurance management, and debt consolidation, among other pressing financial needs.

Brands 52
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How social media consistency drives business results

Sprout Social

In 2022, Figo Pet Insurance went all-in on their organic TikTok strategy. The most successful brands are the ones who create a lot of video content. They get the reps in and make content all the time. Even as a smaller, younger pet insurance brand, our consistency sets our performance apart from more established competitors.”

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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Is Your Content IRRESISTIBLE? You need irresistible content. Winning! :).

eBook 141
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The Truth About Content

Small Business Mavericks

There are still a lot of small businesses, search engine optimization companies , and Internet marketers who believe the best way to create content is to come up with a keyword and write stream of consciousness copy about it in hopes that your search engine rankings will get better. But I don’t recommend this content strategy.

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The Secrets Top PR Professionals Use to Get Media Coverage

Oktopost

In addition, Lauren even dives into the type of content that matters, why social media managers should live in-house, and how she is measuring media relations’ impact on the brand. Lauren’s commentary has been published in outlets including BuzzFeed , USA Today , The Wall Street Journal , and Forbes.

Startup 117