Jon Loomer

DECEMBER 13, 2021

The clients you work with can set you up for Facebook advertising success. There are many factors that you can’t control that will immediately make your life as a Facebook advertiser easier or harder. Facebook ad policies will make running ads impossible, or at least difficult. Other industries are made for Facebook ads.

Advertising 196

Advertising Facebook API Reputation 196

Pam Moore

FEBRUARY 6, 2018

Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook. Facebook wants your content to do more than just inspire and appease your audience.

Feed 164

Feed Feedly News Tips 164

Hootsuite

JULY 2, 2019

15 of the best social media training courses and resources. These courses and resources offer the best social media marketing training. Vaynerchuk goes over brand case studies on each platform and helps you develop your own content marketing strategy. Content, Advertising & Social IMC – Northwestern University, Coursea.

Training 111

Training Course Resources Social Media 111

Keyhole.co

JANUARY 20, 2024

The answer is Facebook marketing. Anyone can market on Facebook–big brands, small businesses, and individuals alike. Facebook marketing is a cost-effective way for a small business to reach a big audience on a minimal budget. In fact, surveys show that the majority of Facebook users follow at least six brands.

Small Business 100

Small Business Engagement Strategy Facebook 100

Social Media Strategies Summit

JUNE 8, 2023

Brands have many reasons to move away from the social media giant Facebook. From its slowing growth to its constant algorithmic changes , the environment on Facebook gets more challenging every day. But despite all of these reasons to move away from Facebook, there is no denying the platform’s continued influence.

Brands 130

Brands Facebook Influencer Campaign 130

Social Media Strategies Summit

MAY 25, 2021

Facebook can be a helpful resource in that mission. Your ability to build an online community and share updates with your constituents on Facebook has never been stronger. Facebook has developed many tools, resources, and best practices to help you better reach and connect with your followers. Facebook Protect.

Communities 130

Communities Engagement Facebook Authentication 130

Jon Loomer

APRIL 28, 2024

I’ve long thought about how I could better organize and surface some of my more popular and important content. How Cornerstone Tips Works I collected all of this content and created a subscription that delivers a different cornerstone tip every Monday. There’s plenty more, and I add to it with new content, too.

Advertising 129

Advertising Tips Eventful Campaign 129

Social Media Strategies Summit

SEPTEMBER 23, 2022

Yet those top performers only post on TikTok once per week on average, compared to four times a week on Instagram and seven on Facebook. So TikTok is still a comparatively under-utilized resource. Looking to add TikTok to your marketing mix, or need some inspiration for your TikTok content strategy? Harvard College.

Education 162

Education Examples Content Nielsen 162

Sprout Social

OCTOBER 5, 2023

Tools like Creator Studio for Facebook and Instagram can help. You can schedule posts, interact with your community and even monetize your content. It has recently been renamed Meta Business Suite and combines Facebook and Instagram Creator Studio features—like planning posts and sending messages—in one place.

Instagram 107

Instagram Facebook Marketing Features 107

agora pulse

NOVEMBER 30, 2020

BONUS MATERIALS: Free Content Calendar. Have you wanted to dig into content marketing but didn’t know where to begin? Check out our tips and tricks for social media managers to start their content marketing efforts. But this oversight is probably not because marketers don’t want to use content marketing.

Content 182

Content Marketing How To Social Media Management 182

Oktopost

MAY 23, 2023

But anyone who has been involved in content creation for more than 5 minutes will no doubt be a little cautious around the copy-paste routine. Content is king, but only if it’s original – only if it finds a way to offer some unique, never-seen-before vantage point on a subject that interests the widest audience possible, right?

Social Media 91

Social Media Content Marketing ROI 91

Sprout Social

APRIL 4, 2023

However, ephemeral content is often overlooked in favor of long-form and feed content to achieve these goals. If leveraged properly, ephemeral content can help you beat the algorithm and keep your brand top of mind. What is ephemeral content?

Strategy 117

Strategy Content How To Marketing 117

Jon Loomer

MAY 4, 2022

A post that I wrote on LinkedIn about Meta pulling the plug on Facebook Podcasts was picked up by LinkedIn News. I’m guessing that many or most of the comments I was getting were from people who don’t typically follow me and weren’t particularly informed on what the Facebook Podcasting feature was in the first place.

Facebook 173

Facebook Apple LinkedIn Publishing 173

Pam Moore

JULY 13, 2020

SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Is Your Content IRRESISTIBLE? You need irresistible content. Winning! :).

eBook 141

eBook Content Findability Template 141

Pam Moore

MARCH 4, 2018

Are you tired of looking for the magic easy button to help you get your business content to the top of the News Feed? Do you dream about your content showing up on top of the Facebook, Instagram, Twitter or LinkedIn News Feed? What if I told you there is no magic easy button? Being the loudest one in the room doesn't work.

Feed 165

Feed Feedly News Social Media 165

Kikolani

SEPTEMBER 30, 2011

The Resources Mashup. 5 Ways to Promote Your Product Without Pissing Off Your Audience – There are a few different types of content you can use to promote your product without pitching. Social Media / Social Networking – Facebook Edition. Here are 6 reasons why should not make Facebook your online hub.

Mashup 126

Mashup Resources Facebook Press Release 126

Pam Moore

DECEMBER 14, 2017

Is your content and digital platform ready for top business performance in 2018? Is your content ready to inspire, connect with and help your audience achieve their goals? Is the lack of compelling, relevant content keeping you up at night? It seems content often gets created in silos.

Organization 165

Organization Content ROI Marketing 165

Pam Moore

OCTOBER 29, 2017

You know Facebook advertising is the perfect platform to help get the word out and reach your target audiences. So, you login to the Facebook ad manager or Facebook power editor and spend the next hour setting up your campaign. How could Facebook not approve your ad? Use of the Facebook brand assets.

Policies 167

Policies Advertising Facebook Guidelines 167

Pam Moore

DECEMBER 7, 2017

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. It's not good enough to just create cool visuals, be on Facebook Live video daily and tweet a few links. Showing up on Facebook every morning thinking “hmmm…what should I post today?

Template 167

Template Templates Trends Content 167

Pam Moore

AUGUST 2, 2017

Tired of spinning your social wheels trying to market your business on Facebook? This is a special Facebook live webinar event packed with actionable tips and strategies you can implement immediately. Free Facebook Training Webinar – Here is What you will learn: . How to create content that connects and converts.

Facebook 165

Facebook Marketing Training Eventful 165

Ignite Social Media

FEBRUARY 25, 2020

Oftentimes, that platform is Facebook given its advanced advertising capabilities and massive audience. As we venture further into 2020, we’ve noticed a few Facebook trends that continue to resurface as key players that Facebook itself is pushing users and brands towards. Longform Video Content. Facebook Stories.

Facebook 145

Facebook Real Estate Notification Advertising 145

Sprout Social

APRIL 25, 2024

There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. A social media template is a pre-designed resource that serves as a starting point for a variety of social media marketing tasks. When you’re already spread thin, every minute counts.

Template 96

Template Templates Social Media RFP 96

Pam Moore

APRIL 13, 2018

From strategies for digital marketing, content marketing, and video to the social networks such as Facebook, LinkedIn, Twitter, Instagram and the list goes on, it seems the foundation for which many marketers have built their business is changing underneath their social feet. Top 10 Content Marketing Myths. Episode Highlights.

Content 162

Content Marketing Training ROI 162

Kikolani

DECEMBER 8, 2014

In this post, I’m going to share some easy-to-use and affordable resources for creating your own website. If you are looking for affordable resources for a variety of tasks, Fiverr can be a great resource. What are your favorite simple and affordable website creation resources? You have to spend hundreds a month.

Resources 156

Resources Adwords Domain Name Hosting 156

Hootsuite

APRIL 3, 2023

You don’t need to wait for the Facebook algorithm to notice you: You already have everything you need to get more eyeballs on your content. Put on your best sweatpants and try out these 16 engagement posts on Facebook to become the hero of your own marketing story, er, strategy. What is a Facebook engagement post?

Engagement 110

Engagement UGC Facebook HootSuite 110

Pam Moore

APRIL 14, 2017

billion daily active users on Facebook, it’s no surprise businesses large and small are hopping on the business marketing engine that Facebook has become. One very important factor for success on any social network including Facebook, is visual marketing. Download our brand new Facebook image sizing reference guide!

Template 167

Template Templates Facebook iPad 167

Keyhole.co

JANUARY 23, 2024

Do you want​ to learn how​ to create and use monthly Facebook analytics reports?​ We don’t have​ to tell you that Facebook​ is still one​ of the most popular social media sites​ in the world. Why track your Facebook analytics? People show their interest​ in how they browse and engage with content online.

Template 59

Template Templates Analytics Report 59

Pam Moore

JUNE 21, 2019

Content marketing is the new yet not new buzzword. The truth is content marketing has been around for decades, since conversations and business has existed. Content marketing is not a new shiny object invented via social media. Yet, content is at the core of everything brands and people do online.

Content 113

Content Marketing Loyalty Findability 113

Pam Moore

FEBRUARY 24, 2018

Brand leaders around the globe are freaking out as they read the blog posts, watch the videos and see the tweets fly by from the Facebook fear mongers crying that the end of Facebook as we know it has arrived. Facebook 2018 is all About Engagement. It is true that big changes are coming to Facebook.

Feed 167

Feed Feedly Metrics News 167

Kikolani

NOVEMBER 12, 2010

This post is part of a weekly series, Fetching Friday, featuring the resources mashup, a great discount code for November, and life on Facebook on kikolani.com. The Resources Mashup. Is Facebook missing 370 million users ? 5 ways to create welcome tabs for Facebook – a look at five applications.

Mashup 141

Mashup Discount Resources Facebook 141

Pam Moore

JULY 9, 2018

Content marketing is becoming more challenging even for the most experienced marketers. Gone are the days of simply needing to know how to write textual content for a white paper, marketing collateral or direct mail flyer. They get too hung up in bits, bytes, pretty pictures and forget why they are creating content to begin with.

Content 163

Content Training Marketing Industry 163

Pam Moore

JULY 6, 2019

Conversations, LinkedIn company page posts, LinkedIn video, YouTube videos, Instagram Stories, Instagram Posts, podcasts, live video streams, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook live video, iTunes podcasts, and the list goes on. Definition of content marketing.

Content 104

Content Marketing Template Templates 104

Pam Moore

JULY 10, 2017

Conversations, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook Stories, Instagram Stories, Facebook live video, Periscope live video, iTunes podcasts, and the list goes on. The reality is that content is the core of not only the social and digital web but of humans.

Content 166

Content How To Marketing Training 166

Convince & Convert

JULY 24, 2019

For example, a study by CoSchedule found that the “optimal” number of daily posts on Twitter (your mileage may vary) is 15, but just one to two posts per day on Instagram and Facebook are the sweet spot. Posting the same social media content, in multiple channels, at the same time is no longer a winning strategy.

Social Media 153

Social Media Strategy Content Template 153

Hootsuite

NOVEMBER 23, 2020

Content curation is a valuable strategy for all content marketers. More than simply re-sharing content, curation is a way to provide extra value to your followers while highlighting your own industry expertise. What is curated content? What is curated content? This curated content definition isn’t complicated.

Curation 145

Curation HootSuite Tools Content 145

Jon Loomer

JULY 31, 2023

Luckily, there’s a resource for the status and outages of Meta business products that I keep readily available. Do you use this resource? Meta Ads Manager, Business Suite, an API, or one of the other many Meta business products isn’t working for you. Is this a known issue or are you alone? Let me know in the comments below!

API 138

API Embedding Library Issues 138

Kikolani

OCTOBER 12, 2012

The Resources Mashup. Blogging / Content. Blogging / Content. Content Curation: The Ultimate Guide – Content curation can be used as a significant part of your marketing strategy, and can yield a lot of benefits if you do it right. Here are some great tips and examples of video content that actually works.

Mashup 124

Mashup Resources Directory Remix 124