Buzz Marketing for Technology

DECEMBER 14, 2016

Recently, I had the pleasure of speaking with Christian Brucculeri, the CEO at mobile messaging company Snaps, a developer of chatbots and other marketing technology products for companies. Certainly chatbots have close technological relatives we’re already used to, like Apple’s Siri, Google Home and Amazon Alexa.

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Pixlee

DECEMBER 29, 2017

We’ve put together our list of the 10 must-attend travel marketing conferences of 2018 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. The NY Times Travel Show : New York City, NY (January 26 – 28 2018).

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Pixlee

DECEMBER 29, 2016

We’ve put together our list of the 10 must-attend travel marketing conferences of 2017 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. The NY Times Travel Show : New York City, NY (January 27 – 29 2017).

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Buffer Social

JANUARY 16, 2018

Companies that invest in social media ads are more than twice as likely to say social media marketing is “very effective” for their business. The majority of respondents work at companies who focus on both B2B and B2C customers (43 percent), while 33 percent work at purely B2B companies and 25 percent at B2C companies.

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Convince & Convert

JULY 29, 2012

There’s no question that the social media ROI question continues to befuddle business – 41% of respondents to an eConsultancy survey of 1,000 companies and agencies in late 2011 had absolutely no idea of social media’s financial impact. ” The people that are fans of your company on Facebook?

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Razor Social

JUNE 22, 2020

WARNING: I have worked with companies who said they liked a design which is totally unsuitable for their business. Imagine if you were a tourism attraction. Schema markup – The developer can add additional information to pages on your website that will help Google display more relevant information in search results.

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Writtent Blog

APRIL 24, 2013

When presentations are uploaded to Slideshare, your on-slide text is quickly transcribed and indexed by Google. Joe Chernov of Eloqua reports their company receives more traffic from Slideshare than YouTube and Google+ combined. You Can Integrate With Google+ Hangouts. It Will Help You Win a New Audience.

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Twist Image

JANUARY 8, 2013

It could have been for a local restaurant, something from the tourism council, a car dealership or even for a bottle of fine hooch. It's a paradox of epic proportions for media companies. This makes the advertising revenue drop, because brands and media companies are looking for as many human beings to target a message in front.

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Kikolani

JUNE 18, 2016

Google Analytics and Google Adwords Certifications. So you’re not just getting prepared for one company’s certification program. So you’re not just getting prepared for one company’s certification program. And you’re not just getting prepared for third-party company certifications.

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Convince & Convert

MAY 30, 2012

Vacations do make people happy,” says Mr. Nawijn, tourism research lecturer at Breda University of Applied Sciences in the Netherlands. “But Kayak Book cheap flights, hotels, vacations and rental cars through top travel companies. Google Wallet - Virtual wallet that stores your payment cards, offers, and more on your phone and online.

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Bare Feet Studios

MAY 19, 2009

Bloggers who had earned a decent or better Page Rank saw their status tank to zero once Google realized they were being being paid for certain posts by advertisers. To its credit, Google also penalized its own Japan division who used the pay per post tactic in an attempt to compete against Yahoo.

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Convince & Convert

AUGUST 19, 2010

A collaboration between RESMARK Systems (a provider of hospitality software), Western River Expeditions (an adventure tour company), Compendium (provider of corporate content creation software), and ExactTarget (provider of enterprise messaging software) shows how this can be done day-to-day. That’s it. It makes sharing simple.

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Writtent Blog

MAY 27, 2021

60] Jet Airways was listed on the Bombay Stock Exchange and became public company on 28 December 2004.[8] 31] The company’s IPO in February 2005, which offered 20% of the airline’s stock, saw strong interest from investors leading to oversubscription in retail, non-institutional and institutional tranches[32] and raised Rs 18.9

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Laurel Papworth

APRIL 14, 2013

Traditional media owns their own channel so companies need to buy attention of the audience. As such, the person who receives the content or social object needs to be ‘engaged’ enough to turn around and Like it, Share it, Comment on it, Retweet it, Blog it, YouTube a video about it, LinkedIn it, Google Plus it.

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Bill Hartzer

MARCH 4, 2010

Written for corporate managers and consultants, students and professionals, Millennials and Baby Boomers, THE AMA HANDBOOK OF PUBLIC RELATIONS offers guidance on combining both the right digital and traditional communication approaches with the means necessary for protecting a company or client from harmful attention online and off.

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Buffer Social

NOVEMBER 14, 2016

Other channels respondents use include – Google+ (42%), Pinterest (35%), Facebook video (29%), Messaging Apps (16%), Snapchat (12%), Medium (10%), Quora (5%), Vine (3%). Marketers are beginning to abandon Google+ (27% said they’ll use Google+ less in 2017). Company size. ⬆️ Back to the top. 8%: 26-50 people.

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Buzz Marketing for Technology

JUNE 27, 2008

Karrer and Michele Martin have just launched Work Literacy , which is: "a network of individuals, companies and organizations who are interested in learning, defining, mentoring, teaching and consulting on the frameworks, skills, methods and tools of modern knowledge work." Google Developer Day 2008 (Sydney). Newer Post.

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Bare Feet Studios

JUNE 7, 2009

As I understand it, this blogger trip is not the first time Hawaii tourism has paid for blogger fam trips – though it is the first official blogger tour and significant campaign of which I am aware. I would encourage companies to realize that the conversational web is here to stay and it can be a very rewarding place to do business.

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Sherrilynne Starkie

JANUARY 20, 2020

Your company gets a great profile on a local news website giving you relevant exposure and credibility. You don’t have a website so there is no link media story to allow readers to find your company online. Start with setting up online monitoring for mentions of your company name, brands and products and services. Earned Media).

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Hootsuite

JULY 8, 2020

Here’s a hint before we dig in: Your target audience is not “everyone” ( unless you’re Google ). B2B companies should also consider: Size of business: What kinds of businesses buy from and engage with you? This will allow you to gather information about who clicks on your content using Google Analytics. Google Analytics.

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Convince & Convert

MARCH 4, 2010

Very thoughtful [link] School of Tourism Tourism/Hospitality bloggers take note, blog success is a 'slow march, not a mad dash': [link] [link] Kyle Bailey RT @Tourismstudents: Tourism/Hospitality bloggers take note, blog success is a 'slow march, not a mad dash': [link] [link] camberley Great advice!

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ProBlogger

AUGUST 31, 2012

So you can imagine the energy that happened when ten lucky, talented bloggers from around the world were selected by Tourism Queensland to join Darren Rowse in Australia in June. I listened closely to the observations and advice given about my blog and company. Again, I documented things that I could apply to my company, MCP Actions.

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Bare Feet Studios

MAY 27, 2009

Solis by Roxanne Darling on May 27, 2009 Brian Solis, a truly forward thinking PR professional and co-founder of the Social Media Club , took the time and captured a lot of the same thoughts I had, yet was reluctant to post in detail when I discussed Google, the FTC, and paid links. On a blog you never know as there is no way to know.

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Waxing UnLyrical

JANUARY 13, 2011

With Google Analytics I can see if people are engaging with our blog’s content and then use that information to adapt to the preferences of site visitors. My favorite thing to do in the morning is check Google Analytics to see where our site visitors are coming from. So pitching the merits of going paperless was a no-brainer.

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ProBlogger

JANUARY 20, 2011

I have also recently become partners with a major adventure travel company that will provide more opportunities for press trips in the coming year. For example, if someone is Googling “South African Adventure Travel&# , you can be sure they’re specifically looking for information on that topic. Get started. and so on.

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Bare Feet Studios

MARCH 1, 2009

Hawaii tourism officials would do well to read the book. Compare this to the Queensland Department of Tourism, who created the World’s Greatest Job contest. I write this because I see tourism as an oportunity to improve relationships within our state and with our visitors. It is also available online for free.

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Waxing UnLyrical

NOVEMBER 4, 2010

A while back, I was looking at my Google Analytics for WUL and I noticed that my 404 page , i.e. the one you get when the server can’t find the page you’re looking for on a particular site, was the 4th most highly-trafficked page on my blog. First, you… Image: Kate Sumbler via Flickr , Creative Commons Hold on!

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ProBlogger

NOVEMBER 15, 2011

Most destinations and large PR companies will see through this, but not so local sites of interest. Whether a country-specific tourism board, or a PR firm representing a client, wants to work with you, your must remember that these organizations have one goal in mind: to promote their destination or property and get more people to visit.

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ProBlogger

JUNE 20, 2011

We asked our readers to send letters to the Nevada tourism office and to the senators stating we would boycott the state if the bill to deny water to horses was passed. These stories have a higher Google ranking than my non-celebrity stories. Do a Google search, and enter the name of the celebrity followed by the word “causes.”

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Hootsuite

JULY 15, 2020

Google Analytics. Google Analytics : See which social networks appear in your referral traffic report. He works at a tech company. This tourism office for the twin cities of Haparanda, Sweden, and Tornio, Finland, lacked a clear digital marketing strategy. Your customer database. Check out the competition.

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Bare Feet Studios

JUNE 22, 2009

REPUTATION MANAGEMENT: Real Time Search – Social Mention Track what people are saying about you, your company, a new product, or any topic across the web’s social media landscape in real-time. Social Mention monitors 80+ social media properties directly including: Twitter, Facebook, FriendFeed, YouTube, Digg, Google etc.

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Bare Feet Studios

JULY 8, 2009

I hope you have set up Google Alerts for your brand! Sock Puppets are the paid marketers who pose as community members to create content on behalf of a client or their own company. By examining data including IP addresses, you can see if companies are the primary (self-interested?) There’s an example here.

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Bare Feet Studios

OCTOBER 7, 2009

Later back at home I could Google him. Then find his LinkedIn profile on the first page of Google’s results. Then click through to a known company here in Honolulu. Last night at a tweetup here in Honolulu, I met Larry Heim , CEO of HonBlue. “That was easy!&# Contrast that to a situation this past week.

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Bare Feet Studios

JUNE 1, 2009

If you are a larger company, you have tremendous assets at your fingertips, not to mention stories to be told, brands to be built, and customers to be educated and entertained. Of course, that is why so few have jumped on board – and why the opportunity for those who do is quite extraordinary. has several audio podcasts.

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Waxing UnLyrical

DECEMBER 16, 2010

Why is anyone – a person, a company – embarking on social media? Google remembers and Facebooks privacy settings are alleged at best, so I edit myself. And if more folks did this, there would be fewer spammy DMs (or even @ replies)… which could, conceivably, lead to richer, actual , interactions.

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Waxing UnLyrical

NOVEMBER 10, 2010

Do a Google search for Bryce Keane, one of WUL’s regular guest-bloggers. Writing 3-6 blog posts a week combined, for my site, PRBreakfastClub, my companys site and a top secret project Im working on has made me a better writer in my "day job." See how we show up at #s 4 & 5? Or as you said, almost perfect!)

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Razor Social

APRIL 23, 2020

The tagline in the example above addresses the company’s value proposition and is followed by one main action they want people to take. This way, visitors to the website don’t have to scroll down to look for information on what the company offers and what they can do next. Analytics and/or Google Search Console not setup.

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